Ambitions Personnel’s Post

Working our way up to one of the most insane days in e-com each year: Black Friday. Black Friday presents a major opportunity to boost sales, attract new customers, and drive brand awareness. Planning to generate a ton of sales during Black Friday? Don't forget: 👉🏼 Ensure that your inventory is well-stocked for high-demand items. Use analytics from previous sales to estimate what will be in demand. 👉🏼 Have contingency plans for popular items. If primary suppliers can't meet demand, have alternatives in place to avoid stockouts. 👉🏼 Plan for increased shipping times and consider working with multiple carriers. Be transparent with customers about delivery timelines. Enjoy the Black Friday ride! #blackfriday #ecom #NLOCKD

Retail showed a spike in September, this was not what many were expecting to see. I think I know why, here is my 2 pennies worth. I think there is a shift in retail trends this September. Black Friday may have lost its allure, and consumers appear to have caught on. Those “massive” discounts often just aren't real when compared to prices offered at other times of the year. As a result, I believe more people are doing their Christmas shopping early, potentially making Black Friday less impactful than in previous years. I'd go far as to say Black Friday will be a flop in comparison to previous years. I also expect Christmas and New Year sales to be strong (when compared to previous years), as shoppers hold out for better deals. Another big thing I think is happening is retailers are also using this year to experiment with new tech and consumer engagement strategies (#headless #mach #composable plays into this), testing the waters for what will work in 2025. It will be interesting to see how this plays out. I am but a layman however, I am not technical and I understand the industry vicariously through my clients and candidates. So, any thoughts on this topic would be well received, feel free to put me back in my box! #ecommerce #retail #blackfriday #digitalcommerce

Why Do Black Friday Sales Exist? We’ve all heard the term “Black Friday”—but have you ever stopped to think about why it exists in the first place? Originally, Black Friday referred to the day retailers finally moved out of the red (operating at a loss) and into the black (making a profit). Over time, it’s evolved into a shopping tradition, marking the official start of the holiday season. But here’s what’s really going on behind the scenes: 💡 It’s About Momentum Retailers use big discounts to jumpstart the holiday shopping season. Those sales you see? They’re designed to get people in the mood to spend, setting the stage for the most profitable time of the year. 💡 It’s About Space It’s also a practical way for businesses to clear out old stock and make room for fresh merchandise ahead of Christmas. For them, it’s about preparation and strategy as much as it is about profits. For shoppers, it’s a hunt for the best deals. For businesses, it’s a critical moment to balance their books. Are you team “deal hunter” or team “strategic observer”? Let’s talk about it below! 👇 #BlackFriday #HolidaySeason #RetailStrategy #MarketingInsights LinkedIn LinkedIn News

🛒 Black Friday: History, Trends, and Global Impact 👉 https://ain.social/4g73hYW Black Friday is a day of crazy discounts that marks the beginning of the pre-Christmas shopping season. For retailers, this period becomes the main tool for stimulating business and attracting shoppers. The date of Black Friday changes every year and falls at the end of November. In 2024, it will take place on November 29. Although it is an American tradition, Black Friday has become popular all over the world, including Ukraine and CEE. AIN is telling our readers everything you need to know about Black Friday, its history and main trends, as well as how to shop smarter. #BlackFriday #shopping #news #marketing

🛍️✨ Black Friday is Starting Early—Should You Join In? 🎯 Big retailers are already rolling out their Black Friday deals, kicking off the holiday shopping frenzy earlier than ever. Should handmade sellers consider jumping on this trend? 🤔 What do YOU think? Are early sales the way to go for handmade businesses, or do you prefer sticking to traditional timelines? Let us know in the comments below! ⬇️ Read more about early Black Friday sales in our recent blog article:  https://lnkd.in/g47-kG94 #BlackFriday #EtsySellers #HolidaySales #HandmadeBusiness #SmallBusinessStrategy

I can't be the only one who noticed Black Friday Deals were less than Ideal this year! 🤔 Black Friday has always been a cornerstone of holiday shopping, but in 2024, it’s not the deal bonanza it used to be. With early access sales, extended holiday promotions, and price transparency tools, the urgency around Black Friday has significantly diminished. In my latest article, I explore 5 key reasons why Black Friday deals are underwhelming this year, from the rise of Christmas-centric sales to shifting consumer behavior. Plus, I share 5 tips for navigating the season—helping you find the best deals all through November and December. 🛍️ Ready to shop smarter this holiday season? Check out the full guide to learn how to make the most of your purchases and avoid the Black Friday rush. #HolidayShopping #ShoppingTips #BlackFriday2024

How has your Black Friday strategy performed? Results show that early promotions of Black Friday discounts contributed to a healthy year-on-year online sales growth of 12%. More UK shoppers visited websites to snap up Black Friday bargains for convenient delivery options compared to a 2.5% slump in high-street sales.  With the end of the year in sight, remember that our Express delivery options mean you can offer up to 10 extra shopping days before Christmas, so your customers can snap up last-minute gifts! #DHLExpressUK #BlackFriday #PeakSeason 🌍 🛍️  

Is Black Friday losing its spark? It seems like Black Friday starts earlier every year. What was once a highly anticipated shopping event has now turned into a months-long sales frenzy. In the past, we could count on Black Friday to offer some of the year’s best deals, creating a sense of excitement and exclusivity. But now, with brands trying to outdo each other, we’re seeing discounts roll out as early as October. Has the rush to launch sales earlier than competitors diminished the excitement of Black Friday? Or are we just getting used to this always-on sale culture? #BlackFriday #SaleSeason #RetailTrends

💡 Black Friday 🛍️ 🎉 Black Friday Deals: Worth the Hype? With Black Friday just around the corner, we’re all thinking about those huge savings – but are they really all they seem? 🛍️ As consumers, we often see steep discounts and limited-time offers, but how can we ensure we're making smart purchases amidst the frenzy? • Are these deals truly a bargain, or are retailers just inflating prices beforehand? • How do you balance impulse buys with thoughtful spending? • What are your best tips for navigating Black Friday sales? Let’s hear your thoughts and experiences. What’s your strategy when it comes to Black Friday shopping? #BlackFriday #Deals #SmartShopping #ConsumerAwareness #Retail #Business #Marketing

Black Friday: A Double-Edged Sword for Retailers? ⚔️ While Black Friday can drive significant sales, it's not without its challenges: 👉 Profit Margins: Deep discounts and fierce competition can erode profit margins. 👉 Logistical Nightmares: Increased demand strains supply chains and logistics operations. 👉 Return Headaches: Higher return rates, particularly for fashion items, add to costs. 👉 Shifted Consumer Behaviour: Delayed purchases can lead to sales lulls before and after Black Friday. Are retailers truly reaping the rewards of Black Friday, or is it a costly gamble? #BlackFriday #retail #consumer #logistics #supplychain Andrew Davidson Celia Downie Callum Bradshaw