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The best destination marketing tactics are mix of art and science. To execute like a pro it's important to understand how to craft thoughtful campaigns, conduct impactful research, and carefully plan your customer's marketing journey. In our latest blog post, we highlight tips to help you market your destination like a pro. Read the full blog here: https://hubs.ly/Q02zXQD20 #DMO #marketing #destination #stepinside

Here is why you need to pump that extra cash into your business before going for that December vacation. Marketing tips with #mallikgraphics #mallikgraphicske #mallikgraphicsdigital #mallikgraphicsea #MarketingTrends #DigitalMarketingTrends #MarketingInsights #MarketingCommunity #MarketingTipsAndTricks #MarketingIndustry

The issue with performing a marketing research is; If you ask wrong questions, you'll get wrong answers and that can affect the effectiveness of your marketing strategy. Also, if you do not ask the right people your questions or go to the right places to get answers, then you're waisting your time altogether. This is why you need a professional guide and that's why I'm here. Blessing Akeobong Let's have a conversation about this. #marketingresearch Are you ready? Send me a direct message. #themarketwoman #marketingstrategy #realestate #climatechange #hospitality #travel

Are you feeling the holiday hustle already? It's time to shine your marketing out for all of the world to see! Whether you are ready to dive in or if you are feeling totally lost, we've got you covered. Our holiday marketing checklist is here to help, and it's only $5! https://lnkd.in/gkgF3fDu #holidaymarketing #likebec #marketing #breakingevencommunications

Love this article featuring legend #CamBlackley and #Bureauofeverything at the Mumbrella Travel summit last week and paused to consider Hooligan Collective's decade long journey with #CookIslandsTourism: https://lnkd.in/dEEgFxxB The key points Cam makes are: 1. Quit seeing the competition as the fight We have always understood the need to be as interesting, entertaining and remarkable as beer ads, car ads, and indeed the content in people's feeds... not just more interesting than other travel brands. The old adage is "if you can't out spend the competition, out think them" 2. Behave like a brand in crisis, even if you're not When the Cook Islands had to shut the country during Covid, 80% of the country's GDP fell off a cliff. It doesn't get more urgent than that. Then again, we've never been content to settle for 'just cruising'. 3. Don't underestimate the power of a weakness Perhaps the most powerful point to land, when we embraced the truth of The Cook Islands being the 'little paradise' and talking to the benefits of its relatively small size and population, we really found a groove that reasonated with audiences. 4. Be creative with brand codes Being consistent with our visual identity... the evolution from 'Love a little paradise' to 'Love a little paradise for real' to Love our little paradise' as we push to a more sustainability focused future... using the Cook Islands people as charismatic characters and embodiment of the brand promise... as we continue to use the brand to engage trade, local industry, community and visitors alike, The Cook Islands are benefitting from our consistent and coherent brand voice and appearance. 5. Give the montage real meaning Across all the films we've created for the Cook Islands to showcase the natural beauty of their little paradise, we've always managed to weave classic tourism montages into original creative elements to make them more engaging and memorable, yet still very effective. Here's a great example to drive visitation post covid, based on the insight that everyone had been staring at screensavers of the Cook Islands during the pandemic: https://lnkd.in/d3EFihrR So wonderful to see this endorsement of everything we've been doing the last ten years... and here's to the next decade!

Ready to elevate your holiday marketing! I'm digging into some creative ways to incorporate Advent Calendars and 12 Days of Christmas campaigns for travel businesses. Discover how to use travel tips, virtual journeys, fun facts, and interactive elements to nurture client relationships and build your community. Tune in for creative ideas to wrap up the year with a bang! #TravelBusiness #HolidayMarketing #AdventCalendar #CustomerEngagement

Feeling overwhelmed by your vacation rental marketing? Let’s fix that. 🎯 Join me on Thursday, December 12th, 2024, for a FREE live masterclass designed to help you step into 2025 with a clear, actionable marketing strategy. Here’s what you’ll learn: ✨ How to streamline your marketing efforts and focus on what truly works. ✨ Simple strategies to attract more guests and boost direct bookings. ✨ Ways to reduce marketing overwhelm while getting maximum results. ✨ How to leverage Book Direct Pro to make your marketing seamless and stress-free. Imagine starting 2025 with less stress, more clarity, and a strategy that actually delivers results. 🚀 📅 December 12, 2024 11am PST / 2pm EST / 7pm GMT Save your seat and take the first step toward smarter marketing in 2025. https://lnkd.in/gV6HBdt6 Let’s turn your marketing into a booking powerhouse! 👏

Navigating Marketing Challenges: Addressing the specific marketing challenges faced by African travel brands and providing effective solutions. Back in 2023, a legendary marketer distilled his years of wisdom into 200 pages. In this book, he shared a simple 5-step process for overcoming marketing hurdles. Here’s the breakdown: 1. Connect with us on our website. 🌍 #TravelMarketing #AfricanTravel

Don't panic, but Christmas is 47 days away. Instead of drowning in a sea of over-complicated holiday promos, my best advice is to keep it real, keep it simple, and maybe hire a little help. 😉 We just shared some tips to survive the season without losing your sanity on our blog. Check it out!

𝗪𝗼𝘂𝗹𝗱 𝗬𝗢𝗨 𝘀𝗽𝗲𝗻𝗱 𝗨𝗦𝗗 $40,000 𝗽𝗲𝗿 𝘆𝗲𝗮𝗿 𝘁𝗼 𝗹𝗶𝘃𝗲 𝗼𝗻 𝗮 4-𝘆𝗲𝗮𝗿 𝗰𝗿𝘂𝗶𝘀𝗲? 🛳️ Villa Vie Odyssey is offering with their "Skip Forward" campaign. It's a chance to, well, "skip" the next US presidential term and everything that comes with it. Talk about escaping in style! 😂 And here's where it gets interesting: this cruise actually set sail for a 3.5 years voyage last month! They launched the 4-year package right after the election, smartly leveraging the news cycle to grab attention. It's a genius #marketing gimmick, if you ask me. Now, this cruise is not cheap. You will have to fork out US$159,999 (S$215,300) per person for a double-occupancy room, while single occupancy will cost US$255,999! But hey, you get to visit all seven continents, 140 countries, and 425 ports. Plus, all the food, drinks (except alcohol, which is only included at dinner), WiFi, and even medical visits are covered. Not bad! And if 4 years is a bit too long for your taste, they also offer shorter packages: 1-𝗬𝗲𝗮𝗿 𝗘𝘀𝗰𝗮𝗽𝗲 𝗳𝗿𝗼𝗺 𝗥𝗲𝗮𝗹𝗶𝘁𝘆 2-𝗬𝗲𝗮𝗿 𝗠𝗶𝗱-𝗧𝗲𝗿𝗺 𝗦𝗲𝗹𝗲𝗰𝘁𝗶𝗼𝗻 3-𝗬𝗲𝗮𝗿 𝗘𝘃𝗲𝗿𝘆𝘄𝗵𝗲𝗿𝗲 𝗯𝘂𝘁 𝗛𝗼𝗺𝗲 I don't know how many people will actually sign up, but it's a brilliant marketing tactic. Leveraging current events and tapping into people's emotions? That's how you get noticed. It definitely got me thinking about "jumping ship" and escaping the world for a while! 🚢💨 What other companies do you think have nailed their marketing game? #growthwithgrof #marketing101