Marketplace Product at Landmark Group Dubai | Ex-Unilever, JioMart, GEP | IIM Kozhikode & COEP Alum
Exclusive Insider Tip: How I Got Double Discounts on Levi’s Jeans During my recent visit to a well-known Indian national multi-channel retailer, I stumbled upon an incredible deal while shopping for jeans. The store was running a tiered discount offer: Spend ₹6000, get ₹1000 off Spend ₹12000, get ₹2000 off Simultaneously, there was a brand promotion for Levi’s offering ₹1000 off on a ₹6000 purchase. I decided to purchase 2 pairs of jeans totaling ₹6042. To my surprise, the system applied both discounts: ₹6042 - ₹1000 (brand discount) - ₹1000 (store discount) = ₹4042. Realizing the opportunity, I promptly removed a third pair of jeans from my cart to optimize my savings. This experience led me to question why the brand would stock products just above the ₹6000 threshold. Shouldn't customers be incentivized to purchase three items? Did the brand and store coordinate their offers, or was this convergence at the same spending point a coincidence? Subscribe to my weekly newsletter - https://2ly.link/1xld1