APEX (Airline Passenger Experience Association)’s Post

Our team is live at APEX Content Market in Lisbon, Portugal, and feeling energized by André Valera's (VP of Business Development, Touch Inflight Solutions) words on the value of community that APEX brings. He highlights how APEX fosters collaboration: "Without APEX, it would be difficult to define common standards and share a common vision for evolving passenger experience." #APEX #APEXContentMarket #IFE #PaxEx #AviationIndustry #PassengerExperience

It's nearly the end of July, and Airtime - Movies & More is celebrating a record month! Traditionally, Hospitality VOD was driven by business users in the winter, with peak activity during weekdays. However, a shift has occurred: weekends are now bustling, and even the summer months are seeing increased viewership thanks to the growing leisure market. As Bob aptly put it, "The times they are a-changin'." 🎥🍿 #HospitalityVOD #RecordMonth #LeisureMarket #ChangingTimes

And in today's episode of ‘Literally Everything is an Ad Network’: During the Cannes Lions International Festival of Creativity, United Airlines introduced Kinective Media℠ by United Airlines, the airline industry’s first ad network. Leveraging first-party data, this network showcases ads across in-flight screens, apps, websites, and airport displays. I wonder what’s next in line-I think elevators might be up for grabs. Elevator music sure could use the facelift! What do you think? What is an ad network that you think could exist?

Ever wondered how airlines choose the movies available on your flight? 🎥 Got the answer right here: [Link to the article](https://lnkd.in/gjZ-gmNg) As an avid flier, a heavy user of InFlight Entertainment, a member of the travel industry actively working with airlines and the entertainment systems I am curious and found this interesting. If you fly and flip through the screen in front of you'll find this interesting too. #Airlines #TravelIndustry

When Airplane Safety Meets Historical Theater! How often have we sat on a plane and just ignored or pretended to listen to the safety instructions? This BA video changes that entirely—it will engage you and grab your attention. With a clever mix of drama and humor, it transforms a routine safety briefing into something entertaining and memorable. It's a perfect example of how advertisers and educators can turn even the most mundane content into something that captures attention. https://lnkd.in/gM4HYQgQ British Airways

When will people start talking about the new Cathay Pacific GUI, studio image and collection use? It’s a great inflight experience and marketing tool plus in this Halloween example they are using data to follow on ground streaming categories like “trending now” or “Top 10”. The look and feel is actually better than many on ground platforms. Great example of where we will move to in the industry and how IFE can elevate and diversify an airlines brand and experience. Plus the map integration looks stunning. https://lnkd.in/eP-qxC7U

Nailing epic air shows is all about precision, prep, and teamwork. It takes serious planning and coordination. We have pre-show briefings with the whole crew—safety observer, team chief and superintendent who ran music/narration. Everyone's effort ensures that every detail, from flight maneuvers to synced music, goes off without a hitch. Detailed prep, solid communication, and teamwork are key for delivering top-notch results. Success in high-stakes situations depends on smoothly integrating all parts and having every team member dedicated to their role. So, remember, it’s all about the details, good communication, and working together to make it happen.

BBC Studios launches BBC Kids with new partners flydubai I'm pleased to announce that Bluey, Hey Duggee and other favourites from BBC Kids are now available for passengers on flydubai Through a brand-new partnership, travellers can now watch BBC Kids content on flydubai’s inflight entertainment system. This partnership further expands the availability of our world class BBC Kids content outside the UK and within the Out of Home sector. I’m thrilled to further increase our reach and connect more children as well as their carers globally with popular programmes including Deadly 60, Supertato and Junior Bake Off. #BBCStudios #flydubai #OOH https://lnkd.in/eWMac2Zh

 ✈️ Are you ready to take off with us and enjoy our live tv bouquets and streaming optimization without interruptions? Do you think you still need enhanced in-flight connectivity to make it work? Share your thoughts in the comments! 💬👇National Business Aviation Association #livetv #streaming #Nbaa #aviation #businessaviation #iptv #legal #innovation

Here's 8 things to add to your entertainment budget checklist! 🥳 Entertainment shouldn't be an afterthought! Prioritize allocating a significant portion of your budget to entertainment to ensure high-quality performances. Here are 8 things to add to your checklist when considering various factors for your entertainment budget. Answering yes or no to these will help you get closer to your vision and entertainment cost. ✅️ Duration of performance(s) ✅️ Custom-themed shows ✅️ Surprise element ✅️ Interactive elements ✅️ Branded costuming ✅️ Show run through day before ✅️ Travel arrangements for performers ✅️ Hotel arrangements for performers Was this helpful? Share this post with your business bestie! 📲 Save for later! Follow Chicago Honey Bear Dancers for more tips and strategies on how to create the best live entertainment experiences for you and your guests! Booking entertainment shouldn't be a headache! . . . . . . . #eventplanners #meetingplanner #themedentertainment #chicagohoneybeardancers #interactiveentertainment #eventplanningtips #dmc #cmp