Appier’s Post

🚨 This is your chance to meet the visionaries transforming app growth! Don’t miss it! 🚨 Have you ever wondered what fuels today’s most successful app UA strategies? 🤔 At App Promotion Summit Berlin, we’re bringing together a powerhouse panel to reveal the insider secrets, groundbreaking tactics, and innovative strategies that have set them apart in a fiercely competitive app world. 🔥 Unmissable panel topic - App UA Evolution: Winning marketing formula from Babbel & Wooga 🎙 Featuring industry rockstars: ✨ Victoria Chang - Wooga ✨ Pascal Priso - Babbel ✨ Cansu Bengü Ağaoğlu - Adjust ✨ Karst Kortekaas - Appier 📅 When: December 5th, 2:50–3:30 pm 📍 Where: Hotel Adlon, Berlin 💡 Why you can’t afford to miss this: ➡️ Learn the exact strategies these leaders use to stay ahead ➡️ Get inspired by actionable insights to supercharge your app growth ➡️ Be part of an exclusive conversation with the people redefining app marketing ✨ Special perk just for you! Reserve your spot now and unlock: ✅ An AI consultation tailored to your app's growth needs ✅ A customized IAP vs. non-IAP user behavior analysis—empowering you to boost user engagement like never before Spots are limited, and this is the moment to secure your seat at the table. Don’t wait—sign up now and join us for an unforgettable session at APS Berlin! Sign up here: https://lnkd.in/g_7JVjsJ 🚀 Let’s shape the future of app growth together. See you in Berlin! #APSBerlin #AppGrowth #AppPromotionSummit #MobileMarketing #UserAcquisition #AIDriven #AppBusiness

𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐍𝐞𝐯𝐢𝐫𝐚: 𝐀 𝐍𝐞𝐰 𝐄𝐫𝐚 𝐢𝐧 𝐌𝐨𝐛𝐢𝐥𝐞 𝐀𝐩𝐩 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 Today, we're thrilled to officially launch Nevira – a company born from the belief that mobile app businesses deserve better, faster, and more impactful marketing solutions. 𝑾𝒉𝒚 𝑵𝒆𝒗𝒊𝒓𝒂? Marketing teams are brimming with creativity and vision, but sometimes the road to execution can be a challenge. Misaligned priorities, delayed implementations, and technical barriers can slow down the innovations that fuel growth. Nevira helps overcome these obstacles, enabling teams to turn their ideas into impactful, growth-driving strategies. We’ve seen this firsthand, and it’s a challenge we’re determined to solve. That’s why we created Nevira: to empower mobile app marketing teams to break down silos, align their efforts, and collaborate seamlessly with technology to accelerate their time to market. 𝑾𝒉𝒂𝒕 𝑾𝒆 𝑫𝒐 At Nevira, we help mobile app businesses: 🌟 Bridge the gap between marketing strategy and technical execution. 🌟 Streamline collaboration to reduce delays and inefficiencies. 🌟 Unlock growth with optimized workflows and innovative strategies. We focus on aligning teams and eliminating the friction that holds your marketing efforts back. With Nevira, you gain the tools and expertise to ensure your marketing is as agile and impactful as your app. 𝑾𝒉𝒚 𝑾𝒐𝒓𝒌 𝑾𝒊𝒕𝒉 𝑼𝒔? We’re not just another agency or consultancy. We’re partners who have experience and understanding of the unique challenges of mobile app marketing. Whether it’s aligning teams, scaling processes, or driving consistent results, Nevira is here to make it happen. It’s time to leave misaligned priorities and inefficiencies behind and embrace a future of unified execution and scalable success. Reach out, connect, and let’s start the conversation. #Nevira #MobileMarketing #AppGrowth #MarketingTech #Innovation

𝗧𝗵𝗿𝗶𝗹𝗹𝗲𝗱 𝘁𝗼 𝗔𝗻𝗻𝗼𝘂𝗻𝗰𝗲 𝘁𝗵𝗲 𝗟𝗮𝘂𝗻𝗰𝗵 𝗼𝗳 𝗡𝗲𝘃𝗶𝗿𝗮! Today marks a milestone as we officially introduce Nevira, a company that means so much to me personally and professionally. I’m honored to be co-founding this with Hadas Tamir🎗️ and Nir Carmel, two of the most innovative and insightful professionals I’ve had the pleasure of working with. For years, I’ve seen the challenges mobile app teams face: great ideas slowed down by technical barriers, misaligned priorities, or inefficiencies. But more importantly, I’ve witnessed how solving these challenges has led to incredible growth, breakthrough campaigns, and truly transformative success stories. That’s the inspiration behind Nevira. We’re here to empower marketing teams to work seamlessly with tech, bridging the gap between strategy and execution. We believe that when those pieces align, magic happens—campaigns launch faster, teams collaborate better, and businesses scale in ways they never imagined. I’ve had the privilege of driving marketing and strategy for some incredible companies, where solving these pain points didn’t just create efficiencies—it created game-changing opportunities. 📩 𝘓𝘦𝘵’𝘴 𝘊𝘰𝘯𝘯𝘦𝘤𝘵 If you’re a mobile app business looking to scale your marketing efforts, overcome execution challenges, or simply want to chat about how to accelerate growth, I’d love to hear from you. Let’s create your next success story together. www.nevira.io

Understanding Intent in UA User acquisition isn’t just about driving traffic—it’s about understanding what motivates users to engage with your app. Few tactics you can implement to exploit / understand intent better: 1) Dynamic Creative Optimization: Personalizing ads can work magic for some campaigns. While platforms like Google and Meta offer automated dynamic optimization, it can also be fine-tuned manually. 2) MMPs: Mobile Measurement Partners (like Adjust or AppsFlyer) can help track and analyze user behavior, and futher help understand key metrics to help you control your spends and optimise inventories. 3) In-App Analytics: MMPS and few other tools help tracking user behavior within the app to understand pain points, preferences, and how they navigate through various levels of the app, helping app owners understand the intent of the users on specific stages of thier journety. This in turn can help to make better decisions with UI, offers, discounts, notifications, reminders, and many more. At Medialinks, we help apps scale and acquire more users. Curious? Let's connect. Medialinks – Home of User Acquisition #UserAcquisition

App Leaders 🏆 is our list of the top individuals who are driving growth and change in the global app industry. 🌎 We are excited to include Rodolphe Helderwerdt, Head of Marketing at Tandem - Language Exchange. Rodolphe is a marketing professional with a passion for creating engaging, user-centered experiences, currently leading the marketing team at Tandem, a global language exchange app. Known for blending creativity with strategic vision, he is focused on building meaningful connections between Tandem and its users. Is there anyone you’d like to shout out to who has influenced your journey in the app industry? "Christian Eckhardt and Raul Truckenbrodt, founders of Customlytics, deepened my understanding of full-stack app marketing, giving me a comprehensive view of how each part of the funnel interacts. And I’ve always appreciated Arnd Aschentrup’s (CEO of Tandem) vision: our strategy sessions helped me ground creative ideas within broader company goals, keeping me inspired and always open to new trends and perspectives." What’s in your app tech stack? "Our tech stack is designed to be versatile and scalable, built to adapt as our app evolves and user needs grow. We use a range of tools to enhance performance, analytics, and user engagement. We use tools such as Adjust, Iterable, AppLovin, etc. At its core, our stack supports a seamless user experience while allowing us to make data-driven improvements and respond quickly to new trends." More on Rodolphe 👇 https://lnkd.in/d-XqTFuv Do you know someone driving change and growth in the app industry? Nominate an app leader here: https://lnkd.in/e67VJ9F7 #appleaders #leadership #growth #success #apps #mobile #change #opportunity #innovation #digital #career #development

At Liberteenz, we’re proud to empower leading companies like 𝗚𝗮𝗸𝗸𝗲𝗻 and 𝗕𝗮𝗻𝗱𝗮𝗶 𝗡𝗮𝗺𝗰𝗼 to achieve remarkable results with their apps. Here’s how we’ve made a difference: 🌟 𝗚𝗮𝗸𝗸𝗲𝗻’𝘀 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 With a rich history of excellence in digital education, Gakken partnered with Liberteenz to navigate the complexities of ASO and ASA. Using our platform, V.O.X, they: 🌟 Achieved 2.6x higher conversion rates for their "Kaimono Street" app through creative enhancements. 🌟 Leveraged our expertise to seamlessly manage ASO and ASA, improving their workflow and confidence. 🌟 Gained measurable growth with tailored workshops and ongoing support from our team. 🎮 𝗕𝗮𝗻𝗱𝗮𝗶 𝗡𝗮𝗺𝗰𝗼’𝘀 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 In the world of gaming, Bandai Namco Entertainment Inc. entrusted Liberteenz to fine-tune their ASO strategies. With V.O.X, they optimized app visibility and drove substantial increases in organic installs, all while reducing advertising costs. 𝗪𝗵𝗮𝘁 𝗠𝗮𝗸𝗲𝘀 𝗨𝘀 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 Liberteenz combines deep industry insights with innovative technology to simplify app marketing. V.O.X is the first platform to fully integrate ASO and ASA, delivering sustainable app growth through data-driven strategies. 📈 Ready to elevate your app store performance? Let’s talk about how we can help you achieve growth and efficiency, just like we did for Gakken and Bandai Namco. #AppMarketing #ASO #ASA #MobileGrowth #SuccessStories #Liberteenz #AppStoreMarketing #AppGrowth

In 2025 you can't just launch an app. You need to create experiences for every user. Here's how Headway EdTech achieved 27 million downloads: → Personalization Tailor user experiences for individual engagement. → Psychological Strategies Use social proof, urgency, and reciprocity to boost conversions. → Strategic Monetization Implement tiered discount systems to attract subscribers. → Data-Driven Paywall Optimization Optimize paywalls based on user data for better conversion rates. → High Excitement Moments Tap into peak user engagement times for maximum impact. → Web-to-App Funnels Integrate custom product pages to drive diverse user acquisition. → Continuous Creative Testing Regularly test and refine creative strategies to stay ahead. → Personalized Onboarding Guide new users with tailored onboarding processes. Achieving sustainable growth requires an all -hands approach.. Set the foundation for your app's success in the digital landscape. ♻️ Repost if you found this helpful 👋 Follow Sebastian R. to learn about ASO and sales #appmarketing #aso #headway #mobilemarketing

𝐍𝐞𝐰 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐚𝐭 𝐖𝐞𝐛 𝐃𝐢𝐦𝐞𝐧𝐬𝐢𝐨𝐧! 🚀 an AI-powered Jumping Jack Counting web app! We’ve just launched our latest project – an AI-powered Jumping Jack Counting web app! This fun and interactive app counts how many jumping jacks you can do in a minute and gives you a score at the end. 🎯 Why It’s Cool: 𝐁𝐨𝐨𝐬𝐭𝐬 𝐔𝐬𝐞𝐫 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: People love interactive and fun experiences. 𝐁𝐮𝐢𝐥𝐝𝐬 𝐁𝐫𝐚𝐧𝐝 𝐋𝐨𝐲𝐚𝐥𝐭𝐲: Engaging tools help users connect more deeply with brands. 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐯𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Stand out with creative, tech-driven campaigns. 📢 Hey Brands & Creative Agencies! Let’s team up to create amazing MarTech campaigns that captivate and engage audiences. Together, we can push the limits of what’s possible with technology. Ready to make something awesome? 🌟 Video Model : Ram Pratap Singh #WebDimension #AIInnovation #MarTech #UserEngagement #CreativeTech #MarketingExcellence

Gamifying Sustainability? 👾🌳 Valeria Stromtsova, Product Manager at Treeapp shows us how it was accomplished, and how you can gamify your growth, too at App Growth Summit® London 2024 on October 3rd! 👇 About the Session 👉 Discover how gamification can transform user engagement and app revenue, especially in the context of sustainability. This presentation will explore Treeapp’s journey in integrating gamified features to motivate users, enhancing both their experience and the app’s environmental impact. 👉 Learn about the strategies and challenges involved in developing these features, and how gamification can be a powerful tool for driving meaningful action, long-term user engagement and app revenue in sustainability-focused apps. See the Full Agenda Here: https://lnkd.in/g_Wb28cw __ App Growth Summit London 2024 𝗘𝘃𝗲𝗻𝘁 𝗜𝗻𝗳𝗼 🗓️ Date: October 3rd, 2024 ⏰ Time: 9:00 BST 📍 Location: Protein Studios 🎫 Tickets: FREE for App Growth Experts 𝗛𝗲𝗿𝗲'𝘀 𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗖𝗮𝗻 𝗘𝘅𝗽𝗲𝗰𝘁... 🎤 35+ Expert Speakers From Top brands like Product Madness 📱🎮, Boohoo Group PLC, The Economist, BBC, and more! 🧠 𝟭𝟯+ 𝗦𝗲𝘀𝘀𝗶𝗼𝗻𝘀 Covering the Latest in 𝙐𝘼, 𝘼𝙥𝙥 𝙂𝙧𝙤𝙬𝙩𝙝, 𝙍𝙚𝙩𝙚𝙣𝙩𝙞𝙤𝙣, 𝙀𝙣𝙜𝙖𝙜𝙚𝙢𝙚𝙣𝙩, 𝙇𝙚𝙫𝙚𝙧𝙖𝙜𝙞𝙣𝙜 𝘼𝙄, 𝙇𝙚𝙖𝙙𝙚𝙧𝙨𝙝𝙞𝙥, 𝙖𝙣𝙙 𝙢𝙤𝙧𝙚! 👉 This year, we're gearing our content to be 𝗶𝗻𝗰𝗿𝗲𝗱𝗶𝗯𝗹𝘆 𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗼𝗻 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝗶𝗻𝗴 𝗔𝗖𝗧𝗜𝗢𝗡𝗔𝗕𝗟𝗘 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗼𝗻 𝗵𝗼𝘄 𝘁𝗼 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝘆𝗼𝘂𝗿 𝗴𝗿𝗼𝘄𝘁𝗵 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗳𝗼𝗿 𝟮𝟬𝟮𝟱! 🤝 𝟯𝟬𝟬+ 𝗘𝘅𝗽𝗲𝗿𝘁𝘀 𝗔𝗿𝗲 𝗘𝘅𝗽𝗲𝗰𝘁𝗲𝗱 𝘁𝗼 𝗿𝗲𝗴𝗶𝘀𝘁𝗲𝗿, so that means you'll connect with some of the world's top mobile leaders, brands, and companies! Come join us Oct 3rd for an event experience like no other in one of the most beautiful cities in the world! 𝗧𝗼 𝗝𝗼𝗶𝗻...  Simply click the link below, and fill out your info at the bottom of the page to request your FREE invite! 𝗚𝗲𝘁 𝗬𝗼𝘂𝗿 𝗧𝗶𝗰𝗸𝗲𝘁: https://lnkd.in/g_Wb28cw __ #AGSLON24 #AppGrowth #LondonEvents #MobileApp #Engagement #AppGrowthSummit #LondonMarketing

At APS Berlin on 5th December, Ece Inanc Stepien of AppsFlyer will be chatting with a panel of industry experts: Jessica Gotti, Matej Jurcak 🔜 APS Berlin, Marta Ewa Fogel and Misha Osintcev about how you can use data to drive your user acquisition strategies. 🚀 The discussion will also cover how to strategically balance paid and owned channels, optimize creatives for engagement, and drive effective remarketing to maximize user retention and lifetime value. Panelists will share actionable insights and best practices to help growth teams stay competitive in 2025’s challenging app ecosystem. App Promotion Summit Berlin brings together app marketing, growth, product, CRM and revenue leaders. You’ll learn how to grow and scale apps and understand key topics across the funnel💡 You can check out the event below: https://lnkd.in/gm7-a8m #APSBerlin #apps #growth #data #useracquisition