Founder and CEO @Incer.in ┃ Helping Brands with Strategy-led Influencer Marketing ┃ Learning, Growing, and Making an Impact ┃ Entrepreneurship Enthusiast
40. 𝑰𝒏𝒇𝒍𝒖𝒆𝒏𝒄𝒆𝒓𝒔 𝒊𝒏 𝑩𝒓𝒂𝒏𝒅 𝑨𝒄𝒕𝒊𝒗𝒂𝒕𝒊𝒐𝒏𝒔 𝒂𝒏𝒅 𝑬𝒗𝒆𝒏𝒕𝒔 Have you ever seen influencers promoting new products or participating in big events for a brand? This is called "brand activation," where a company makes its brand “come alive” through an exciting launch or event. Here’s why influencers are often part of these events: ⚡Influencers have a big fan following, so when they join an event, it draws in a crowd both at the event and online. They help make the event look fun and worth checking out! ⚡During or after the event, influencers post about their experience, showing off the brand’s products or new launches to their followers. This makes more people aware of the brand and what it has to offer. ⚡When followers see their favorite influencers enjoying a brand’s event, it builds trust. People are more likely to try a brand if someone they admire genuinely supports it. For example, imagine an influencer attending the launch of a new phone brand. By sharing their hands-on experience with the product, they help their followers feel like they’re part of the launch too! #BrandActivations #InfluencerMarketing #Events #Incer #Marketing #IncerInfluencerMarketingAgency
