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Kenyan Coast Tourism Booming: Key Takeaways from Visitsasa's Latest Findings We've delved into the latest coastal travel trends, and the data paints a compelling picture. Kenyan domestic travellers are fueling a surge in tourism along the coast, with a focus on unique experiences and sustainable travel choices. Here's a snapshot of what our Coastal Tourism Trends Report reveals: Key Findings Domestic Dominance - A [insert percentage] increase in domestic bookings for coastal destinations compared to pre-pandemic levels. Experience Cravings - Demand for activities beyond the beach – historical tours, water sports, and culinary experiences are on the rise. Eco-Consciousness - Growing interest in eco-lodges, properties with sustainable practices, and tours that support local conservation. The Kilifi Factor - Kilifi County is a rising star, attracting travellers seeking a blend of pristine beaches and cultural immersion. What this means for coastal businesses - Catering to Kenyans Tailor your offerings and marketing to the preferences of domestic travellers. - Beyond Sun & Sand  Highlight experiences that showcase the region's diversity. Sustainability Sells - Emphasize eco-friendly practices to attract conscious travellers. - Kilifi Calling If you're in Kilifi, leverage the growing demand for this unique destination. Intrigued? Share your own observations on coastal tourism trends in the comments. Stay tuned for insights from our full Coastal Tourism Trends report – coming soon! #coastalkenya #tourismtrends #visitsasa #shaleIsland

World Tourism Day 2024: Tourism & Peace This year’s theme, "Tourism and Peace," highlights how travel can unite cultures and promote global harmony. On World Tourism Day, we celebrate not just the joy of travel but also the incredible transformation of the tourism industry. Over the years, tourism has expanded beyond mere sightseeing. Tourism has evolved beyond just exploration—today, it encompasses wellness, weddings, cultural preservation, family trips, solo adventures, and spiritual journeys and much more. From wellness retreats in Bali to family safaris in South Africa, travel is now a tool for personal growth and cultural exchange. Technology has also transformed tourism, making it easier to discover new destinations, book experiences, and connect with people around the globe. As we celebrate, it’s important to emphasize sustainable tourism. By traveling responsibly, we support local economies, preserve cultures, and protect the environment. Together, let’s foster peace and build a better, more connected world. #WorldTourismDay #TourismAndPeace #SustainableTravel #CulturalExchange #ResponsibleTourism

Slow tourism is becoming increasingly popular in Europe. Travellers are saying no to fast-paced travel. Instead of rushing from one tourist hotspot to another, slow tourists focus on immersing themselves in a destination, experiencing local culture, and enjoying a relaxed pace. Slow tourism is the new wave, offering a more immersive and sustainable way to experience Europe's rich tapestry. The strong indicators that slow tourism is on the rise are: 🟢 𝐈𝐧𝐜𝐫𝐞𝐚𝐬𝐞𝐝 𝐢𝐧𝐭𝐞𝐫𝐞𝐬𝐭 𝐢𝐧 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐭𝐫𝐚𝐯𝐞𝐥: A growing number of travellers prioritise responsible tourism, which often aligns with slow travel principles. 🟢 𝐑𝐢𝐬𝐞 𝐨𝐟 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐭𝐢𝐚𝐥 𝐭𝐫𝐚𝐯𝐞𝐥: Travellers are seeking authentic experiences and connections, which are core elements of slow tourism. 🟢 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐝𝐞𝐭𝐨𝐱 𝐚𝐧𝐝 𝐦𝐢𝐧𝐝𝐟𝐮𝐥𝐧𝐞𝐬𝐬 𝐭𝐫𝐞𝐧𝐝𝐬: The desire to disconnect from technology and focus on the present moment resonates with slow travel philosophy. Some popular slow tourism destinations in Europe include: 🇮🇹 𝐈𝐭𝐚𝐥𝐲: Tuscany, Umbria, and the Amalfi Coast are renowned for their slow pace of life, delicious cuisine, and rich history. 🇵🇹 𝐏𝐨𝐫𝐭𝐮𝐠𝐚𝐥: The Algarve offers stunning beaches and laid-back towns, while Lisbon is a vibrant city perfect for exploring on foot. 🇫🇷 𝐅𝐫𝐚𝐧𝐜𝐞: Provence is synonymous with slow living, with its lavender fields, charming villages, and world-class cuisine. 🇭🇷 𝐂𝐫𝐨𝐚𝐭𝐢𝐚: The Dalmatian coast boasts crystal-clear waters, historic towns, and a relaxed atmosphere. One Planet Journey talented writers have covered this topic through wonderful articles which you can find the link to in the comments ⬇️ #DeepTravel #SlowTravel #TravelTrends #Trends #DigitalDetox #SustainableTravel

🌍 How can destination brands stand out in sustainable tourism? 🌿 In tourism, sustainability is no longer a luxury; it's a necessity. But as the industry burgeons with eco-friendly claims, how do destination brands carve out a distinct space in the sustainable tourism landscape? Our latest case study dives deep into this pressing issue. Based on a detailed analysis of 1,698 English-language articles, we've identified a clear trend: the overwhelming focus on ecotourism has led to a homogeneous narrative among destination brands, making it challenging for any single destination to stand out. However, it's not all green gloom. Our research highlights a golden opportunity for destination brands to differentiate themselves by blending sustainability with adventure tourism. 🚵♂️ From India's trekking expeditions across its diverse terrains to Thailand's 'Amazing Organic Trips', we note how integrating unique, nature-based experiences into sustainability campaigns not only attracts eco-conscious travelers but also amplifies a destination's media presence. Want to know which destinations managed to cut though the media clutter? Follow the link in the comments below 👇 #sustainability #sustainabletourism #sustainabletravel #destinationmarketing Travel Daily Travel Weekly TravelPulse Condé Nast Traveller

Have you heard about ‘destination dupes’ before? 🤷♀️   👉 It’s the latest trend among travellers looking to escape destinations that are overcrowded, expensive, or both.    Destination dupes are alternative destinations that offer similar experiences to well-known but often overcrowded and expensive destinations. 💸   🇬🇷 Swap Santorini for Paros 🇮🇩 Swap Bali for Palawan 🇵🇫 Swap Bora Bora for St. Lucia 🇮🇹 Swap Lake Como for Lake Atitlán   Think of it as travelling off the beaten track to enjoy a holiday without the crowds.   While this might seem like a new trend, it’s more of a clever marketing strategy encouraging travellers to embrace the next big thing. And we’re all for it! 🙌   We need more travellers to travel differently to:   🌿  Reduce pressure on over-touristed destinations 🌍  Spread the positive impact of tourism to more places   Repackaging something old into something new is the essence of marketing. If it helps promote sustainable travel, we’re on board! 🙌   Travelling off the beaten track is one of the best ways to combat overtourism.    Find out what else you can do to reduce pressure on popular destinations by reading our article 👉 https://lnkd.in/drM_DctM What's your favourite destination dupe? Share your thoughts in the comments. 🤗 // #goodtourism #traveltomorrow #overtourism #destinationdupes #greece #offthebeatentrack #offthebeatenpath #spreadimpact #reduceimpact

Sustainable Tourism: Leading the Way to a Greener, More Responsible Future Sustainable tourism is reshaping the travel industry, placing a strong emphasis on eco-friendly practices, cultural preservation, and community support. From reducing carbon footprints to choosing eco-certified accommodations, travelers are making conscious decisions that positively impact the environment and local economies. Certification programs like Green Key and EarthCheck are setting standards for responsible travel, ensuring that tourism benefits both the planet and the people who live in popular destinations. As we move further into 2024, the demand for sustainable tourism continues to grow, driving innovation and creating a more sustainable and inclusive future for the industry. #SustainableTourism #EcoTravel #ResponsibleTravel #GreenTourism #CulturalPreservation #CommunitySupport #TravelSustainability #EcoFriendlyTravel #SustainableTravel #LinkedInTravel

🌍 Discover the Charm of Destination Dupes with Tourismembassy 🌍 Platform Relaunch Coming Soon, Stay Tuned For More ! In the dynamic world of travel, a refreshing trend is capturing the hearts of adventurers and sustainability advocates alike: Destination Dupes. This innovative concept involves exploring less crowded yet equally captivating alternatives to well-known tourist hotspots. It's a movement towards more sustainable tourism, offering an escape from overcrowding and a step towards preserving the beauty and integrity of our planet's most cherished places. Why Destination Dupes? Sustainability: Choosing less visited destinations reduces the strain on popular tourist areas, contributing to environmental preservation and community well-being. Unique Experiences: Discover hidden gems that offer authentic cultural experiences, breathtaking landscapes, and the opportunity to create unforgettable memories away from the masses. Cost-Effectiveness: Often, these alternative destinations provide better value for money, making luxury and authenticity accessible without the premium price tag. Tourismembassy: Your Gateway to Sustainable Travel At Tourismembassy, our mission is to promote sustainable travel practices and support the tourism industry in adopting eco-friendly initiatives. We understand the importance of innovation in driving the sector towards a more responsible future. That's why B2B tourism-related companies are turning to Tourismembassy to share their travel trends, sustainable practices, and gain visibility for their durable actions. By joining Tourismembassy, companies not only showcase their commitment to sustainability but also connect with like-minded businesses and travelers passionate about making a positive impact. Our platform serves as a beacon for those seeking to explore the world responsibly, offering insights, trends, and opportunities to engage in sustainable tourism practices. Join the Movement We invite travel companies, hospitality providers, and travelers to join us on this journey. Share your stories of destination dupes, sustainable practices, and innovative travel solutions on Tourismembassy. Together, we can reshape the future of tourism, making it more sustainable, inclusive, and enriching for all. Embrace the trend of destination dupes and become a part of a community dedicated to promoting sustainable tourism. Register with Tourismembassy today and gain more visibility for your durable actions, connect with industry peers, and contribute to a movement that values our planet as much as the travel experience itself. #DestinationDupes #SustainableTourism #Tourismembassy #TravelTrends #EcoFriendlyTravel #Relaunch

The Impact of #Overtourism on Popular #Destinations Global destinations are struggling with a tourism surge that's raising prices, polluting cities, and damaging historical sites. With 80% of travelers visiting just 10% of the world's destinations, the tourism tsunami shows no signs of slowing. As the number of global tourists is projected to reach 1.8 billion by 2030, we must recognize that tourism is both an opportunity and a threat. Solutions and Sustainable Travel #Tips Cities like Barcelona and Amsterdam are implementing measures to curb tourism's negative impacts, such as higher #touristtaxes and restrictions on short-term rentals. As travelers, we can help by visiting during off-seasons, exploring less popular destinations, and respecting that these places are not just tourist spots but homes to local communities. Let's travel #responsibly and #sustainably to preserve the beauty and culture that attract us in the first place. Read more: https://lnkd.in/em78EU2H #SustainableTravel #TravelResponsibly #GlobalDestinations #tourism Tourism Insights

It’s time to reflect on our travel habits—are you a responsible traveler? 🌍✈️ Have you thought about how much you give back to the places you visit, versus how much you take from them? With World Tourism Day upon us, let’s dive into what Responsible Tourism really means and how we can all make a positive impact while exploring the world.  https://lnkd.in/gCAVRHSN #responsibletourism  #supportdomestictourism  #sustainabletourism  #SchoolofHospitalityandServiceManagementSunwayUniversity

Discover how the rise of sustainable tourism is transforming the travel industry. We'll explore the United Nations' definition and principles of sustainable tourism, the environmental impact of cross-border travel, and the myriad of benefits offered by adopting eco-friendly practices. From economic growth to local culture preservation, dive into the multifaceted advantages of sustainable tourism and be inspired by real-life case studies from Costa Rica and Bhutan. Uncover the crucial role that technology plays in promoting sustainable tourism and learn about some of the challenges faced in implementing these practices. Are you ready to contribute to an economically thriving, culturally enriched, and environmentally preserved world? Connect to the full blog to uncover more. Don't forget, the journey to sustainable tourism begins with a single step. Full Article found here : https://lnkd.in/gB3Ucvus