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Global CFO / CBO I Finance Strategist, Growth Hacker, Digital Transformer, Fund Raise, IPO, M&A, Valuation, Fin modelling, Tax, TMT specialist, Startup Advisor I CA, CMA, CMA (UK), CGMA, Kellogg School of Management

War and Business: Pursuing Victory in Unexpected Battlefields Ever thought about war strategies in a business context? The parallels are striking. Take the 'flanking manoeuvre' for example, a military tactic where forces attack the opponent's flank, often surrounding the enemy on multiple sides. In business, a similar tactic can be observed when a company ventures into an untapped market, sidestepping its direct competitors and applying pressure from an unexpected angle. Similarly, the 'pincer movement' in war, where an enemy is attacked on two fronts simultaneously, bears a resemblance to businesses launching dual products to apply pressure on their market rivals. In both war and business, strategy, adaptability, and innovation triumph. I've written a piece diving deeper into this enthralling parallel between warfare tactics and business strategies. It’s a must-read if you're keen on unconventional thinking and gameplay. Draw your sword. Conquer your market battlefield. Do like, comment, share and follow me Asheesh Chatterjee #Businessstrategy #CXO #CEO #founders #CFO #CHRO

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