Asia L. McMillan, MPS’ Post

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Director of Creative Content, Connecticut Sun | Marketing Expert | Nonprofit Leader

This week is a BIG week in sports especially in Orlando. As many in the sports industry have put in the work to prep and get ready for these Major Events (Olympic Trials, Pro Bowl, Super Bowl, All Star), let’s not forget that there’s still ample amount of work to be done post-event. So many organizations and brands love to focus on the event prep and the event itself, but neglect post-event strategies that can really close the gap for key business objectives. How you nurture your audience after an event or campaign is the most important part. You got them there, now keep them coming back. If you’re interest in reading and learning more about post-event strategy, check out my latest article here > https://bit.ly/3SA7Rpn and let me know your thoughts. #Sports #LinkedInSports #NFL #NBA #Olympics #Orlando #SportsMarketing #SportsBranding #SportsBiz #SportsBusiness

Asia McMillan — Blog — Navigating the Post-Event Landscape: Unveiling the Art and Science of Sports Branding

Asia McMillan — Blog — Navigating the Post-Event Landscape: Unveiling the Art and Science of Sports Branding

asiamcmillan.com

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