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Become a Top 1% LinkedIn Authority. AuthorityB2B.com → Get 1M to 4M+ organic impressions every month to your ideal customers on LinkedIn.

Your manager has a bigger impact on your mental health than your doctor. 📌 9 qualities you should look for in your marketing leader: 1️⃣ Protects their team's time Great leaders know that deep work is crucial to creativity and productivity. Great marketing needs focus. Pro tip: create dedicated no meeting days. My fav? "No Meeting Wednesdays" 2️⃣ Clear vision The best marketing leaders have a clear vision for the future of their organization. The vision needs to be a rallying cry that unites everyone. Bonus: they communicate this vision early and often. 3️⃣ They know how to actually execute the thing too The best leaders have a deep understanding of their craft. They can get in the trenches as a player/coach. Pro tip: don't become a disconnected dashboard VP. (You should always be building something. Even if it's a side project that keeps your skills sharp. Marketing moves fast. Stay current) 4️⃣ Makes work fun Great leaders know that work can be tough, but they make "fun" / "play" a key pillar of their operating charter. They celebrate successes, recognize growth, and make work feel like play. Your marketing culture will set the tone for everything. High-performing teams are built on trust and fun. Marketing is HARD. You need both to succeed. 5️⃣ Data-driven but not at the expense of creativity Great leaders know how to balance data-driven decision making with creativity. Data should fuel creativity. They create a culture of grounding data in decisions. But allow for everyone to run tests and explore new territory. 6️⃣ Always learning The day you stop learning in marketing, you die (metaphorically, anyways). Inspire your team to crave learning. Embed it in your marketing org's DNA. Teams that learn together win. P.S. Unlearning is equally important. What used to work back in 2020 may not work now. Never get attached to "we've always done it this way." 7️⃣ Advocate for you The best leaders should be your biggest cheerleader. They should be your coach, advocate, and mentor. Pro tip: build a brag book of their accomplishments. (This can be as simple as a g-doc with metrics / timelines / and stories including customer feedback that adds color to their wins) 8️⃣ Willing to take risks Great marketing leaders know that taking smart risks is the only way to win big. They encourage risk taking behavior, celebrate failure — specifically fail fast, fail forward — and share learnings across the entire company. 9️⃣ They don't try to measure everything Marketing leaders who try to measure everything? Major red flag. See this? Run. Great leaders focus on what matters and use data to inform their decisions, not to micromanage their team. P.S. What would you add to the list? -- 👋 Follow Mark P. Jung for more marketing content. Did this land with you? ♻️ Repost to share!

Mark P. Jung

Become a Top 1% LinkedIn Authority. AuthorityB2B.com → Get 1M to 4M+ organic impressions every month to your ideal customers on LinkedIn.

4mo

📌 Red flag you should always watch for: "Unlimited vacation" can be a trap. Why? Because they will probably frown when you take it. Here's a question I ask my future managers: "How much vacation have YOU taken?" They should set the example. If their answer is zero? 🚩🚩 RUN 🚩🚩 P.S. LinkedIn lets you edit scheduled posts now! FINALLY h/t @workinsocialtheysaid

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Elizabeth Battaglia, M.Eng, PIO, CF APMP

Future Law Student | Senior Federal Proposal Manager, SME | Mentor | Worker 🐝

4mo

When I found my final position, I picked the manager, not the company.

Heike Young

Head of content & integrated marketing, Microsoft | B2B content marketer of the year finalist, Content Marketing Institute

4mo

#3 is huge! I decided to learn video editing this year and started publishing my videos on LinkedIn. I’m so glad I did. Staying sharp on those creation skills is invaluable to me.

Mary S.

I help my clients market and sell their products and services | Virtual Assistant Services | Lead Generation | Social Media Management | Business Development

4mo

Love this list! A great leader truly makes all the difference. I’d add: empathetic listening—understanding your team’s needs can transform everything.

Facts 🎯 Find a leader who cares. It makes ALL the difference.

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Andrew Lokenauth

I write TheFinanceNewsletter.com for 100,000 subscribers ➖ Follow to get smarter with your career, finances, and life ➖ 15yrs in finance teaching 2 million+ followers to build wealth

4mo

A leader with these qualities can transform a good team into a great one. It's about creating the right environment.

🌹✨ Found em' Wait a second... h/t Ajebo Danny on X

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The best part about marketing? The 24/7 anxiety... Oh wait 😂

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Ngwa Lesley Funwi

Inventory Manager | Warehouse, Procurement, and Logistics Expert | Finance Controller | Stock Controller | Customer Experience Professional | Project Manager | Strategy and Policy Adoption | Compliance.

4mo

I am honoured to call them leaders and not boss

Toufic Kassas

Co-Founder at Trust Outsourcing Solutions | Empowering Success Through Strategic Management | Marketing Magic for Modern Minds | Crafting Stories, Driving Success

4mo

I agree.. that's the good manager duty

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