Ayesha P. Merkel’s Post

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Founder & CEO at The Shift Wellness

🌟 In the dynamic world of fashion retail, innovation is the name of the game. Companies strive to enhance the customer experience, boost sales, and stay ahead of trends, which is a crucial part of it all. However, we should also recognize technology's pivotal role in reshaping the landscape. So, in the middle of our efforts to drive growth, are we neglecting key areas of concern? 🤔 Consider this: when was the last time you made an online purchase and felt completely satisfied with the fit and what the garment looked like when it arrived? For many of us, the excitement of clicking "buy now" often gives way to disappointment when reality falls short of expectations. The stats speak volumes: apparel returns constitute a significant chunk of overall returns, with online returns rates soaring to 24.4%, costing companies billions in processing costs. Meanwhile, consumers are left to fight with sizing issues and the hassle of returning ill-fitting garments. It's time to disrupt this cycle of dissatisfaction. 💡 Tell me about your experiences with online shopping and expectations vs reality. It only takes a blink https://lnkd.in/dyrG9sE2 How can we collaboratively leverage innovation to address the challenges of sizing accuracy and product visualization in online shopping? 🔗 #fashiontech #innovation #OnlineRetailRevolution

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