Ayvidz’s Post

Go Here - https://2ly.link/1zsN4 to get started Unlock the Secret to Compelling Lipstick Sales Discover how to authentically promote your favorite lipstick without directly branding it. We share tips on engaging viewers so they inquire about the shade, leading to sales without overtly mentioning the brand. Elevate your beauty marketing strategy today! #LipstickLove #BeautyMarketing #MaryKay #MakeupTips #ContentCreation #EngagementStrategy #SocialSelling #ColorPop #BeautyInfluencer #LipstickSales

A client sold 12,000 different beauty products and we were running Google Ads for the 2,000 products already on their website. They wanted to load the other 10,000 products onto their website and to get us to create more ads. That would've taken them ages and Christmas was only a few months away. We asked for a list of the 10,000 products and loaded ads sending people to the homepage. We set a low budget of €20 a day and counted how often ads showed. After a couple of days I asked what a L'Oreal Steampod was. Whoa, that's a €250 hair straightener! Are people already buying them for Christmas presents? The client loaded the products with the highest search volume onto their website and we got ads running straight away. Don't just get views or visitors. Find out what people want, so you can give it to them. ... 𝗟𝗲𝘁 𝗺𝗲 𝗸𝗻𝗼𝘄 𝗶𝗳 𝘆𝗼𝘂'𝗿𝗲 𝗶𝗻𝘁𝗲𝗿𝗲𝘀𝘁𝗲𝗱 𝗶𝗻 𝗵𝗼𝘄 𝘄𝗲 𝘂𝘀𝗲 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝘁𝗼 𝗴𝗮𝘁𝗵𝗲𝗿 𝗺𝗮𝗿𝗸𝗲𝘁 𝗶𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲 𝗼𝗻 𝗮 𝘄𝗵𝗶𝗳𝗳 𝗼𝗳 𝘀𝗽𝗲𝗻𝗱. 𝗜𝗳 𝘁𝗵𝗲𝗿𝗲'𝘀 𝗲𝗻𝗼𝘂𝗴𝗵 𝗶𝗻𝘁𝗲𝗿𝗲𝘀𝘁 𝗜'𝗹𝗹 𝗽𝘂𝘁 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿.

Is Hailey Bieber Marketing Genius? 🤔 In the ever-evolving worlds of beauty and tech, Hailey Bieber's latest drop is making waves for all the right reasons👏👏 The new lipgloss-holder phone case, introduced by Rhode, Bieber's beauty brand, isn't just a convenient accessory—it's a masterclass in marketing, as seen by the fact that she's already sold a million ✨💄 👉 The design ensures the product is always accessible, attached to the phone, reducing the common annoyance of losing lip gloss. 👉 In the era of mirror selfies, the case provides free marketing as users showcase their selfies and the lip gloss together, especially on social media. 👉 It actually solves a problem for men & women all around the world. 👉 It is an incredible example of constant, silent marketing. 👉 Because it's not just another plain lipstick, mascara or blush Strong branding goes beyond just the product ✨ Let me know your thoughts below! ⬇️ Will you buy this lipbalm phone case❓ #marketingandadvertising #casestudy #rhodes #beautymarketing #brandingstrategy

Obsessed with the Rhode Lip Case drop? Same! Sold out in 15 minutes?! Clearly, we're not the only ones. But this isn't just a one-time thing – it's a major sign: beauty merch is BOOMING! Did you see the insane numbers? Rhode's TikTok views skyrocketed a whopping 112% after the release! Here's the thing, beauty lovers are craving more than products. They want to connect with their favourite brands on a deeper level, rep their faves with pride, and feel like part of a community. Merch offers that kind of connection. The Rhode Lip Case is a perfect example. It's clever, it's cute, and it goes beyond just slapping a logo on a mug. It's an experience, a way to express their love for the brand. That's the kind of engagement we're all about. This is where Curated Sourcing comes in! We help lifestyle brands create unique, high-quality merch that elevates their brand and turns customers into raving fans. Want to take your brand beyond just products and build a loyal following? Let's chat! We'd love to help you create merch your customers will absolutely love. ❤️ 📸: rhode skin #beautymerch #brandbuilding #customerengagement

Really impressed with Canvas Beauty and founder Stormi Steele. It is just the latest example of how the online shopping experience is quickly moving to social and video. It also shows how powerful TikTok can be for certain brands; #eCommerce #Social https://lnkd.in/dHusg62a

Comment "TBB🎀" for the website link 🔗 This website will help you know what are the most trending products in beauty industry, depending on its search volume, price range, and top countries where the product is trending💁♀️ #industryinsights #beautytrends #agency #trendingproducts #beautyproducts #beautyagency

✨ Exciting times in the beauty world! ✨ Hey LinkedIn peeps! As a marketing enthusiast with a passion for the beauty industry, it’s always exciting to witness a campaign that not only captures the essence of a brand but also sets a new standard in the industry. I couldn't just sit and breathe, but I HAVE to talk about the mind-blowing success of Rhode Skin’s Lip Case campaign! (Even though it's been quite a while, but it's better late than never right?) So Rhode Skin recently launched their Lip Case in January 2024, and it’s honestly one of the most innovative beauty campaigns I’ve seen so far. I knew some of celebrity-owned beauty line with their amazing products like the one from Rihanna to Selena but having the Hailey's to step the game was never in my bingo list! This Rhode Skin Lip Case is such a genius move! It combines a phone case and a lip holder into one product. It’s the perfect definition of function meets fashion! Because as we all know, handphones and lip products are essentials we need every day, 24/7, and combining the two is simply brilliant! Of course, the success lies not just in the innovative product but also in the killer branding & marketing strategy. But I won’t spoil everything here—just swipe left to find out what made this campaign so successful. Also, if you find this content interesting, please like or share this post! And if you want to discuss more, let’s chat in the comments below! Thanks, and I hope you have a fantastic day! #MarketingInnovation #BeautyIndustry #RhodeSkin #RhodePhoneCase #CampaignSuccess #DigitalMarketing #BeautyEnthusiast #InfluencerMarketing #ProductLaunch #BrandStrategy

🔔 Nobody tells you this, but... Natural sunlight is a GIFT for your ad creative! A nice example here by skincare brand OSEA Malibu The light hits the product and the naked leg – making these stand out most. The mood is bright, fresh, healthy – exactly what you want to feel when using a beauty product. Interesting: the clothing and backdrop are super neutral – almost the same color. And the product packaging itself also blends in to this palette. What would happen if we changed out the background colour here to make the product pop more…? Would this have an impact on the ad metrics? Who knows…only way is to test! Do you consider the impact of light in your ad creatives? Drop it in the comments! #paidads #facebookads #creativestrategy

I know you love your packaging. I know you think your price point is 👌 *chef’s kiss* I know you think those fancy “active” ingredients are important. 🆘 But… Beauty brands – you are not your audience. Whilst all of these things factor into a buying decision…people buy beauty products because they think this lip gloss (self-tanner, nail polish etc. etc.) is going to make them look cuter, which makes them feel more confident, which makes them do the things they “couldn’t” do before (ask for the raise, chat up the hottie). So next time you’re dreaming up an ad…maybe start with the aspirational and then throw in all the USPs you like as a bonus, instead of the other way around. Execution idea: Get a creator to reference a person who has great lips/skin and how they have always been a bit jealous of that (relatable!) and never thought they could achieve it until they discovered YOUR product. Then show the product in action → prove the transformation, throw in a bit of social proof and a sweet CTA. Who’s gonna give this a shot?? – – – #paidads #digitalmarketing #facebookmarketing #girlsinmarketing #facebookads #tiktok #creativestrategy #beauty #skincare #onetaketuesday

🚨GENIUS MARKETING MOVE 🚨 When I saw my friend Diksha Paul with this Rhode phone case, I knew I will talk about it! It's a phone case that does more than just protect your device—it seamlessly integrates style with practicality : It's designed to hold the Rhode lip balm. Firstly, let's talk about the star power behind this collaboration. Hailey Bieber's popularity instantly elevates the product's appeal, drawing in fans who admire her sense of fashion and trendsetting status. By associating with a well-known personality, Rhode taps into a ready-made audience of fashion-forward consumers. What's truly remarkable about this product is its ability to marry utility with style. In today's fast-paced world, convenience is key, and the Hailey Bieber Rhode phone case delivers just that. Diksha Paul and I kept being amazed by how comfortable the case is. Moreover, we always take pictures with our phone to share it on social media. The product's visual appeal and shareability make it a hot topic among online communities, driving organic buzz and engagement. In essence, the Hailey Bieber Rhode phone case is more than just a fashion accessory—it's a strategic marketing masterpiece. It speaks to the desires and lifestyles of today's consumers, offering them a product that not only looks good but also makes their lives easier. Kudos to rhode skin for this brilliant move! 🙌 #FashionMeetsFunction #HaileyBieber #RhodeBeauty