GenAI is shaking up everything from planning teams to creating memes. But, as Rob Gilbert points out, the best digital tools are useless if your team isn’t on board. So, before you hand your workforce over to the robots, remember that transformation starts with the people, not just the tech. Check out Rob’s tips on why a little empathy goes a long way in the digital age. 🔗 Rob’s article Below #DigitalTransformation #GenerativeAI #HumanFactor #BalancedMarketing
🤖 Engaging your workforce: The human factor in digital transformation "Crucially, your team should not feel like they are being forced to change, but rather understand how this change benefits them… Explaining the 'what's in it for me' factor is crucial. Otherwise, your digital tools will be seen and treated as a burden, not a benefit.” In my recent article, I discuss why successful digital transformation is as much about people as it is about technology. 👇 🔗 https://lnkd.in/ej9mstvj #DigitalTransformation #WorkforcePlanning #Leadership #BusinessGrowth #TechInnovation #CulturalChange #EmployeeEngagement #TechForGood #OperationalExcellence #FutureOfWork