As ambassadors of our brands, we have a responsibility to model responsible behaviors when it comes to alcohol. During #AlcoholAwarenessMonth and beyond, we encourage our employees to share the message of responsibility within their networks. This includes: • Being mindful of modeling good behavior in front of those underage, whether you’re a parent or not' • Using good judgement, and being a leader who encourages friends to think and drink responsibly; and • Never allowing anyone to drive drunk. Learn more on how to model responsible behavior when it comes to alcohol: https://lnkd.in/eHkxDPgq
110% Agree
Love the commitment to responsibility! For amplifying this message, consider employing micro-influencers in similar advocacy spaces to share their personal stories; it humanizes the campaign and can significantly extend its reach and impact.