The future of gaming in 2025 is all about personalization and innovation. Ian Catchick, Chief Product and Business Development Officer, shares key predictions: Cross-selling will boost CLV across sports and casino players. AI and data will optimize player journeys and content creation. Personalized, immersive gameplay will drive engagement. Portfolio diversity will deliver fresh, captivating experiences. Innovation and quality will shape the gaming landscape in 2025. 💫 Join the conversation: #GamingInnovation #AI #BetGames #AirSpace
🔮iGaming's marketing experts are the latest to feature in our 2025 Predictions series... 🔮 Discover the growing importance of influencer marketing and personalisation in how brands connect with their target audiences. ❇️ Alberto Telias of Codere Online ❇️ Alexandra Voronetskaya of EvenBet Gaming ❇️ Ian Catchick of BetGames ❇️ John Smith of Xtremepush ❇️ Sara Mault of Light & Wonder - iGaming