“What if….” versus “If only…” Do you wonder what it would be like if things were different? And if so, do you then think about the barriers or the possibilities? A lot has been said in the past about the power of positive thinking but in many cases the difference is in whether you see the barriers as hurdles or walls. Avoid the “If only…”’s and think instead about the “What if…”’s. And if you’d like some help with that then contact your nearest RedRoute Marketing Effectiveness Consultant https://lnkd.in/d8u-ND3G RAAVE®️ Reports - Fortune Foretold

Who are you accountable to? Accountability is so important to stay on track and on task…. Especially when it comes to your marketing activities! In my VIP program, we have a weekly accountability and Q+A session so that you can make sure your marketing is ready for the week. No more wondering why you’re not getting new leads - your message will be on point 👏🏻 Why is marketing accountability important? - You’ll get specialized knowledge and experience. I can guide you through the ins + outs of marketing, providing insights and strategies that align with your business goals. - Get an unbiased and objective view of your marketing efforts. I am not emotionally attached to your business in the same way you are, which allows me to identify areas for improvement and suggest changes without any personal bias. - Having someone to be accountable to creates a system of checks and balances. I can help set realistic goals, track progress, and hold you accountable for the implementation of marketing strategies. Basically, I’ll make sure you stay on track with your activities to make sure your goals become reality! AND as a VIP you get access to all of my training workshops and downloads in the member library full of the tools needed to master the art of marketing 🔥 No more excuses girl, let’s get on track and stay on track ☺️ Comment VIP for more info! #marketingmadeeasy #vipmarketingmastery #womeninbusiness #bossbabesquad

Things I wish I’d known about marketing early on in my 25 year career… 🕰️ You can’t turn back the clock 🤔 But you can reflect on what you wish you’d known ☀️ And use that knowledge to shine a light on your path - and others’- moving forward 📩 Today I sent an email to everyone on our mailing list with some of the things I wish I’d known about marketing earlier. 1️⃣ The First one is how there is so much about how to DO marketing - and not as much about how to THINK about and STRATEGISE and PLAN long term. 🍀 I was lucky - I was taught these skills early enough. They helped me forge a career path and be a successful Strategic Marketing Consultant. 😞 But so many business owners and marketers get to them too late. Because they get caught up in the DO this, DO that, DO more marketing narrative. 🤑It costs them money, energy, and sometimes their business 😭 👇🏼What do you wish you’d known about marketing earlier? Share in the comments! 👇🏼 #marketingtraining #marketingtips #marketingconsultant #marketingplan #marketinglife #marketingstrategies #marketingcourse #marketingadvice #marketingguru #marketingtip #professionaldevelopment #marketingspaces #themarketingspaces #marketing #hampshirebusiness

🌟 Wednesday Marketing Tip: Educate Your Potential Customers 🌟 In today's fast-paced digital landscape, providing value and education to your audience can be a game-changer for your marketing strategy. Here's why: Build Trust: 🤝 By sharing valuable insights and information, you establish yourself as an authority in your field. When potential customers see you as a knowledgeable resource, they are more likely to trust your brand. Address Pain Points: 💡 Education allows you to address the pain points and challenges your audience faces. By offering solutions and guidance, you demonstrate that you understand their needs and can provide valuable assistance. Differentiate Yourself: 🚀 In a crowded market, educating your audience sets you apart from competitors. Instead of simply promoting your products or services, you offer something of genuine value, making your brand more memorable and compelling. Empower Decision Making: 🎯 Educated customers make informed decisions. By providing valuable information, you empower your audience to make confident choices, ultimately leading to higher conversion rates. Remember, education is not just about sharing knowledge—it's about adding value and building meaningful relationships with your audience. So, don't hesitate to share insights, tips, and resources that can help your potential customers succeed! #MarketingTip #EducateYourAudience #DigitalMarketing #ValueContent #BuildTrust

In the world of marketing, experience is key. The guru model often falls short, offering grand promises without the substance to back them up. At Bright Marketer, we prioritize experience and accountability. Our experts have thousands of hours dedicated to their fields, ensuring that the insights and guidance you receive are grounded in real-world success. Don’t settle for less—choose Bright Marketer for your marketing journey. #BrightMarketer #ExperienceMatters #MarketingExcellence #AccountableMarketing #RealExpertise #TrueValue #MarketingProfessionals

If you're a marketer in a social enterprise, or an owner or manager of one, you might like to join this webinar on 29 Feb. Run by Ned Wells and just 30 mins, it's looking at how to get great results from your marketing. More information and sign up here #marketing #socialenterprise

Early in my career, I faced this dilemma often - my clients wanted quick results, but I knew that it took time to build a solid strategy. 💡 Here’s what I learned in the first few years of my marketing journey: ✅ Focus on setting realistic expectations from the start. ❌ Don’t promise overnight success—it rarely works. ✅ Educate clients about the process and timeline. ❌ Avoid shortcuts that compromise quality. ✅ Show progress with small wins and clear metrics. ❌ Don’t get discouraged by initial slow growth. Nothing is going to damage your reputation as a marketer more than overpromising and under delivering! Have an honest conversation, and align your clients on expectations. Remember, successful marketing is a marathon, not a sprint. 🏃♂️ What strategies have worked for you in managing client expectations? #MarketingStrategies #ClientExpectations #digitalmarketing #digitaladvertising #performancemarketing 

Feeling like your marketing efforts are on repeat, with no clear direction or results? You're not alone. Many businesses struggle to break free from stagnant strategies and unlock their full marketing potential. That's where my Marketing Jumpstart Call comes in. In just 60 minutes, we'll transform your perspective and equip you with actionable insights to propel your business forward. Here's what you'll gain: * Targeted Strategy: We'll pinpoint your biggest marketing challenge and develop a laser-focused action plan to tackle it head-on. * Actionable Insights: Walk away with practical steps you can implement immediately to start seeing results. * Expert Guidance: Benefit from my experience with a wide range of marketing strategies, tailored to your specific needs and industry. It's more than just a consultation – it's an empowerment session! My goal is to equip you with the strategies and tactics that work, so you can take control of your marketing and drive long-term success. Ready to ditch the frustration and unlock your marketing potential? Let's chat! Drop a comment below or DM me to schedule your Jumpstart Call today. #marketingtips #marketingstrategy #businessgrowth

If your CEO 'doesn't get marketing' is it their fault, or is it yours? Throughout my career I've worked in both types of organisations - those that see the value in marketing, and those that don't. (Thankfully now in the former, the latter can be frustrating). In my younger (less experienced) days, I would have absolutely laid the blame at the board's door - citing closed minds and lack of understanding. These days, I default to questioning myself first: - Have I accurately detailed the value prop in business language rather than marketing language? - Am I just spouting out marketing metrics or am I framing them in a way that makes them relevant to our strategic business objectives? (i.e. does the board care about a CTR/web page views or do they care about what it actually means to the business?) - Am I articulating why brand impacts the bottom line - or am I blindly showcasing a new colour palette or brand codes and expecting them to be interested? - Have I suitably educated on 'the long and the short' of marketing and how both strategies should be in play simultaneously and why? The older me sees a lack of board-level marketing understanding as my issue first. This approach doesn't always work (closed minds do exist), but if you find yourself in a frustrating situation try this approach if you haven't already. #marketing #brand #marketing101 #managingup #marketingconsultant #marketingconsulting

Sharing an amazing piece of marketing science and strategy. Ritson is a true professor of marketing and I'm never more proud of our profession than when you see how he dissects what we do, how we do it, and where we need to focus to create both strategy and tactics for maximum effect. My favorite takeaways are: 1) the Market Orientation aka MORTN scale assessment: how often are you assessing the extent to which your business objectives are matching your customer needs and satisfaction; and 2) the importance of the upstream work of research to inform diagnosis and strategy (2 of the top 3 marketing pillars; the 3rd being downstream tactical execution.) Too often in marketing it is easy to focus on the promotional stuff and not do the real work of developing your understanding of your targets and your markets. Don't miss this! Watch, sign up, & learn. #marketingstrategy #marketing