BetterBriefs reposted this
Creating briefs that deliver excellent work - something I’m continually championing and continuously learning to do. Let’s start a good conversation. #No2ndPlace #Octagon
A brief without clear objectives is like a ship without a rudder. Objectives are the most crucial element of a marketing brief to get right. And - despite their importance - we see many marketers struggle with setting the right objectives. This is why we've invited marketing effectiveness expert Rob Brittain and creative trailblazer Lizi Hamer to share their insights drawn from their very impressive careers. Your objective is simple, lock the 5th of December into your diary and register. #briefbetter #betterbriefs #marketingbriefs #marketingobjectives #brieftraining #objectives #marketingstrategy #marketingeffectiveness NB: This session will be recorded and shared with all registrants post-event.
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