Bhargavi Mantha’s Post

Are you looking to build a thriving community in 2024? Introducing the TRIBE framework. Developed by Greg Isenberg, the co-founder of Late Checkout, this framework focuses on five critical elements essential for a successful community: Togetherness, Rituals, Identity, Belonging, and Engagement. The Five Elements of TRIBE Togetherness: A digital (or physical) space where members of a community can interact. This could be on Slack, Discord, Facebook Groups, YouTube, Mastodon, or Twitter. Rituals: Regular, scheduled interactions that build rhythm and a sense of communal togetherness. Think of it as a common weekly date and time that the community gathers. Identity: The sense of self-importance a member feels by being part of the community. Would your community members proudly wear branded swag and get excited when they see others wearing it? Belonging: The emotional investment that members feel, often leading to a strong sense of identity associated with the community. Is your community welcoming to new members, or does it block off anyone wanting to join? Engagement: The active participation and contribution of members, driving the community forward. Does your community thrive even without your constant posting, commenting, and moderating? Measure your community with these five elements. If your community is lacking in any areas, focus on those pillars to help your community grow more naturally. Comment below and share which element your community resonates with in your tribe and where you see room for improvement! #CommunityBuilding #Leadership #TRIBEFramework #GregIsenberg #CommunityManagement #WarriorLeadershipAcademy 

#Community has become quite the buzzword these days but I find that many conflate community and #audience. Here’s a friendly reminder: if your community members are passive recipients of your work (consumers of your product, content or service), you have an audience, not a community 🤷♀️ True communities enable members to interact, draw value from each other, and create #sharedexperiences. Regardless of your intentions, if these foundational tenets of a community are missing from your customer’s experience, they are mere consumers and not members. If you’re committed to building a community, here are 3 questions to start with: Do your members... 1️⃣ share #identities (some part of their identities must overlap, regardless of the segment - this is what unites them to your community)? 2️⃣ share #experiences (this enables the spirit of connection that makes a group go from crowd to community)? 3️⃣ exchange value (this layers your product/service experience with contextual value and enables members to go from passive recipients to active participants)? These are generic questions and applying them will vary across contexts. However, the foundation of thought remains true across, only execution differs.

Building a thriving online community doesn’t happen overnight; it requires dedication, patience, and consistent effort over time. However, if you begin to incorporate and practice these three seemingly small yet impactful habits on a daily basis, you’ll gradually start to feel as though the success of your community is just around the corner, ready to blossom. Engage with your audience, empower them to contribute, and continuously innovate to keep things fresh and exciting! 🤝✨ We’d love to hear your thoughts, so feel free to leave a comment or book a call with us to discuss how we can help you further! #CommunityBuilding #Innovation #Empowerment #Engagement

Member onboarding is a CRUCIAL part of getting new online community members to become lifelong members. One of the best ways to get a new member engaged from the start is to send communications outside of your chosen platform (hopefully Heartbeat 😉) to bring them back onto the platform. It might sound simple or obvious, but this will help your new members build the habit of regularly logging in and being engaged right from the start. From there, they'll have plenty of opportunities to get value from what you're providing and make new friendships that will bring them back effortlessly. #community #onlinecommunities #creators

Great communities aren’t built overnight they’re grown with care. Here are 5 simple tips to get it right: 1️⃣ Have a Clear Purpose: Know why your community exists and what value it brings to your users. 2️⃣ Spot Your Champions: Empower active users to lead conversations and support others. 3️⃣ Make Space for Connection: Add forums, chats, or live events where people can interact. 4️⃣ Celebrate Participation: Recognize and reward your most engaged members. 5️⃣ Listen and Improve: Pay attention to feedback and keep refining the experience. A thriving community isn’t just about features, it’s about people feeling connected and valued. #CommunityBuilding #UserEngagement #DigitalGrowth #OnlineCommunities #ProductManagement

🌱 Embracing the essence of community marketing 🌱 In the world of #marketing, it's essential to recognize that #communityengagement isn't about pushing a product or service onto individuals. Instead, it's about understanding their #needs, empathizing with their pain points, and organically drawing them toward solutions (pull vs push). #Communitymarketing thrives on authenticity and empathy. It's a delicate dance, moving at the pace of each person, ensuring that every interaction feels genuine and valuable. Let's shift our focus from forceful tactics to fostering meaningful connections. By genuinely understanding and addressing the concerns of a community, we can cultivate relationships that stand the test of time. What are your thoughts on #communitymarketing and #communitybuilding ? #CommunityMarketing #EmpathyDriven #AuthenticConnections

Remember, feedback is a gift. It’s not just about giving it, but also about how you receive it. #Feedbacktuesday #GrowthMindset #socialmedia #communitymanager

If done wrong, a community can hurt your brand. About 70% of the companies I’ve worked with over the past five years wanted to build a community. And sure, it sounds great — loyal users, boosting sales, better retention, easy feedback loops. 🛑 But here’s the catch: most teams don’t realize how much it takes to make a community work. 1. Best case scenario: You end up with a dead chat, thread, or channel where nothing is happening. Spoiler alert: adults don’t just start talking to each other—you need to guide them. A lifeless community makes new members question whether you actually have loyal users, or worse, whether you care enough to put time and effort into managing them. They feel let down, don’t see any value, and leave with a bad impression. 2. Worst case scenario: Your community spirals out of control, often becoming loud and toxic. This happens when you skimp on community management, moderation, and onboarding. If you don’t build a proper structure, the community will create its own — and it’s likely to reject anything new, from fresh members to even the founders. Because this is how community psychology works. Still, if done right, communities can be incredibly valuable for both your brand and long-term product growth. So if you decide to go all-in on this, take it seriously — invest heavily in the execution. It’s not an easy ride, but the payoff can be great. #growth #community #communitymanagement #brandmanagement

#communitymanagers is it only me? How is the weekend going for you all? Just a fun check-in to check pulse of #communitymanagers thought process in weekend. In short to know am I the only crazy out here LOL 😂 Am I the only one, 1) Who spends weekend exploring the best practices or new trends to engage community? 2) Constantly keeps thinking of what content can be posted in next week? 3) Thinking of some new strategies to engage cross teams on Community? 4) Keep thinking of what next in #community space? Anyone else on this crazy (but exciting) journey with me? 😉 #communitymanagement #communitymanagers #engagement

🌟 Does your brand have #CommunityAdvantage?🌟 Building a strong, engaged community isn't just about numbers—it's about creating lasting connections and genuine loyalty. When brands put people first, they gain more than just customers; they gain advocates, partners, and friends. Let's explore how fostering a vibrant community can be your greatest competitive edge! 💪💬 How are you building your community today? #CommunityCentric #BrandLoyalty #Engagement #Authenticity #socialmediamarketing #ValueDrivenContent #AuthenticityMatters #DigitalMarketing