BMW Group’s Post

Hey DEE. HEADLINE: "BMW Neue Klasse sets a new future standard. The SubPersona in all its Neue Klasse Vehicles, DEE, has audio feedback that is non-sex" BMW. This is important. Cars to now adopted a female voice as audio feedback and so too GPS, Smartphone and other smart devices. Personally, as Male I like a female to guide me along with directions on GPS but I feel BMW needs to set the new standard as the world evolves. BMW, you may not see this now but as AI evolves the BMW voice feedback or as I call it ~ The "DEE SubPersona" ~ will become the most important element in the Neue Klasse. Before we master telepathic interaction with our devices. VOICE will be the standard from 2025 as we all intergrate AI into cars alllowing for Voice instruction and feedback. So the voice you choose for DEE is the most important decision you may take about this new car. It's so important that Hans Zimmer and his team should be assigned the task of developing this voice. In future a BMW may not be recognised by its destinctive exhaust note but by the sound of its SubPersona. The way Domagoj, Kai & Adrian VH holds DEE's SuperBrain in videos this is clear about its importance in BMW future!!.

Not so many screens inside the future BMW... A selective approach https://lnkd.in/ergT4P4M

The future is here

Next Chapter of 🚀“Innovation Goes Reality” 🚀 Check out this exciting post about the upcoming innovation firework with the „Neue Klasse“ 🌟 My personal favorite - the new HMI 😉

The 2024 BMW 7 Series hybrid, specifically the 750e xDrive plug-in hybrid (PHEV), blends luxury with advanced hybrid technology, enhancing the flagship sedan's appeal. It features a 3.0-liter turbocharged inline-six engine combined with an electric motor to produce 483 horsepower and 516 lb-ft of torque. This configuration enables a smooth and powerful performance, including an all-electric range of up to 35 miles—ideal for short trips without emissions. Inside, the 7 Series offers unparalleled luxury, with options like Merino leather, massaging seats, and a massive 31.3-inch rear theater screen. Advanced technology includes BMW's iDrive 8.5 infotainment system, though some users find its navigation through features less intuitive. Backseat passengers enjoy their own touchscreen controls, adding to the luxury experience. The hybrid's efficiency comes with slight compromises, such as reduced trunk space due to the battery, but it remains larger than rivals like the Audi A8 and Mercedes-Benz S-Class PHEVs. On the road, the model delivers comfort and sophistication, with standard driver assistance systems and an optional hands-free Highway Assistant for long drives. #snsdesignthinker #snsinstitutions #designthinkers

BMW X2 range features fully-electric model for the first time

The new BMW M5 Saloon Plug-in Hybrid - where racetrack-ready M driving dynamics meet elegant everyday driving. Learn more and book your test drive: https://bit.ly/3YMw0MA #LloydBMW #M5

Color Changing Cars BMW recently showcased a concept car dubbed the iX Flow, and this new technological invention is an absolute game-changer. For those who can’t stick with just one color for their next car, the iX Flow was made for you. With a single press of a button, users can switch the color of their car from white to black or vice versa, instantly. How does it work? On the exterior, you’ll find electrophoretic film all around the body containing tiny microcapsules. Depending on a positive or negative charge, these microcapsules turn white or black. BMW calls this technology E Ink. For the first time, users have the option to change the color of their car depending on their mood or surroundings for the option to personalize their car effortlessly. BMW Group #NewInventions #BMW #Technology

As a BMW enthusiast, I am not a fan of where they took the 2-series. The dash seems to have been an afterthought, and the mismatch between the front and rear ends seems disconnected. Switching to the M2, is only marginally lighter than it's larger counterpart, the M3. This is interesting considering the M3's additional length and doors. On a positive note, at least they didn't make the kidney grills massive. That's one trend I don't like. How does the refresh sit with you? My eye is always on the 5-series and the M5. #automotiveindustry #bmw #cardesign https://lnkd.in/gkfwHxcy

2025 BMW M5: The Ultimate Performance Sedan Goes Hybrid