Brainjolt Media’s Post

I see hundreds of companies advertising for copywriters. I also see pretty much the same job description.   “Excellent written and verbal communication skills.”   “Write copy that stays on-brand and maintains the integrity of brand voice.”   “Ability to meet deadlines in a fast-paced environment.”   “Work with key stakeholders to write copy that resonates with customers.”   And so on … and it's all utter drivel.   If you’re serious about finding a seriously good copywriter, here’s what you should write.   “We’re looking for a senior-level direct response copywriter who will help us generate millions of dollars in revenue and be professional and easy to deal with.”   There … that’s more like it. #marketing #copywriting #recruiting

(This is just my general viewpoint) Hiring Senior Copy!! Application Received: 2-3 years of content writing! Is not it a wide mismatch? Copy and content are different sons of one mother. Copywriting is a creative experience dealing with thought, idea, execution, and framing a copy, script, and jingle, while content is all research-based art with thorough writing. Sometimes, as a copywriter, inspiration from cinema gives a push to artistic flow, especially crafting ad films or brand videos. So please, submerge yourself in deep thinking while applying for Sr. Copy's role with 2-3 years of content writing experience. As knowing the art of telling will be a brownie point, one may transit from content writing to copywriting, but only as a fresh copywriter! Give it a thought!

in an ideal world… 🌎 you’d hire a copywriter with both brand and direct-response experience. (if you’re unsure of the difference, consider watching the video below.) however, most copywriters lack experience in both domains, so it’s probably best to base your decision on the goals of the business you’re hiring for 👌 if you’re hiring for a funded startup looking for a clever voice, punchy messaging, short-form writing, long-term awareness, and design-driven deployments, consider a brand copywriter. if you’re hiring for a bootstrapped business focused on persuasion, short-term conversions, long-form writing, and text-driven deployments, consider a direct-response copywriter. watch the video below to learn more 👇

🌟 Benefits of Hiring a Professional Copywriter 🌟 Thinking of outsourcing your content? Here’s why hiring a professional copywriter could be the best investment for your business. ✍️ Quality content leads to better engagement and conversions! 📈 Learn more: https://buff.ly/3YdmC4x #Copywriting #ContentMarketing #BusinessGrowth #ProfessionalWriter #ContentCreation #SEO #EngagementBoost #ConversionRate #InvestInQuality #DigitalMarketing

Why Should You Hire a Copywriter for Your Small Business ? As a small business owner, you’re juggling many tasks, from managing operations to overseeing marketing efforts. But when it comes to crafting the perfect message, is it worth your time? Here’s why hiring a professional copywriter could be a game-changer: Expertise in Persuasion : Copywriters are skilled in turning features into benefits that speak directly to your audience’s needs. Consistency Across Platforms : A copywriter ensures your brand’s voice is consistent across your website, social media, and email campaigns. Time-Saving : Writing great copy takes time. Free up your schedule by delegating to someone who can craft engaging content efficiently. SEO Benefits : Copywriters know how to optimize your content for search engines, driving more traffic to your site. Higher Conversions : With well-written copy, you're more likely to turn visitors into paying customers. Isn’t it time to invest in quality content that reflects the professionalism of your business? #copysella #smallbusiness #writer www.copysella.com

Hiring a copywriter for your brand is a big step! But how do you ensure you find the right fit? Consider these 5 key factors before hiring a copywriter: 1. Alignment with Your Brand Voice: A great copywriter can adapt their writing style to match your brand’s tone and personality. This consistency builds trust with your audience. 2. Impressive Portfolio: Look beyond good writing and focus on results. Did their copy generate engagement, conversions, or brand awareness? 3. Audience Understanding: A skilled writer doesn’t just write for you—they write for your audience. Can they effectively address your customers’ pain points? 4. SEO expertise: Words that are optimized for search engines ensure your content reaches the right audience and performs better online. 5. Professionalism: Timely communication, meeting deadlines, and a problem-solving attitude are crucial traits to consider. Your brand deserves content that resonates and drives results. So, what’s the one quality you can’t compromise on when hiring a copywriter?

‘We can write but don’t have the time’, you need a copywriter. ‘We wrote our website copy as we know what we’re talking about’, you need a copywriter. ‘I’ll use chat GBT to write my website’, you need a copywriter. Whatever your business and whatever the type of copy required, hiring a copywriter can benefit you. The benefits of hiring a copywriter are: - Their personal expertise, experience and human insight - A connection with you and them about developing your brand and voice - The creation of original copy, optimised for your audience - Individual creativity and fresh ideas - Supporting someone's genuine passion and career to improve your business' voice. If you're looking for a copywriter for a new website project or blogging purposes, email me at della@thevioletnetwork.co.uk. I'm a copywriter, specialising in amplifying brands' voices online. I'm looking to work with creative, open-minded brands and in sectors I'm passionate about, such as travel, health and wellbeing, food, charities and local attractions. #freelancewriting #freelancewriter #freelancelife #businessowner #copywriter

Just hire a full-time copywriter, they said. It will be easier, they said. Bet they didn’t consider all these hidden costs of creating content in-house. 😵💫 Why pay $80,000+ for one person, when you can get a team of experts for less? Not to mention all the tools and training that go into the process (that you would be stuck paying for). #StrykurContent #ContentCreation #ContentMarketing

Who said Copywriting isn't Creative Writing? 🫣 Copywriting is Creative Writing, with a smattering of Brand Strategy & a rich dollop of Customer Insights. 🤌🏾 Sure, you could harness the combined powers of GPT & Grammarly, and think you're saving money better spent. ✨Fun fact: You are more likely to put off your audience, than gain any value out of that content. Be wiser, do better. Hire a creative. 👆🏾 Thanks to being historically undervalued, we come for cheaper than the average Product guy. And yet, our contributions to your business growth are no less. Also, we do a lot more than just write. We research, we conceptualize, we strategize. (Besides cracking lame puns. #SorryNotSorry) HMU if you're hiring. Currently interviewing for Copy Supervisor & Senior Copywriter roles. Much thanks. 🙏🏾 #copywritingvscreativewriting #copywritingiscreativewriting #brandstrategy #consumerinsights

Who Is a Copywriter?🤔🤔 A copywriter is more than just a wordsmith! They’re storytellers, strategist, and a brand’s advocate. Copywriters craft messages that resonates with a brand’s voice, inspire customers behavior and drive action. They shape the narrative of how audiences perceive and connect with a brand. They bridge the gap between brand values and customer needs, using words to create memorable experiences and lasting impressions. Hiring a copywriter offers tremendous value for a brand. From creating a consistent voice, to boosting engagement and conversions, a copywriter brings a blend of creativity, SEO know-how, and audience insight that helps brands stand out. They save teams time, provide fresh perspectives, and deliver quality content across all platforms, from websites and blogs to social media and emails. Investing in a copywriter means investing in your brand’s story and that’s a story worth telling well!👌 #copywriting #contentwriting #contentmarketing