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Struggling to grow your LinkedIn page? A clear strategy can make all the difference. Growing a junior mining company's LinkedIn page may feel like a battle, but with the right approach, it’s achievable. Consistent messaging builds trust and credibility, giving your company a relatable face that resonates with investors. 5 Content Pillars for Your Mining Company: 1) 𝐘𝐨𝐮𝐫 𝐂𝐨𝐦𝐩𝐚𝐧𝐲: Share updates, behind-the-scenes moments, and personal stories. 𝘌𝘹𝘢𝘮𝘱𝘭𝘦: 𝘈 “𝘥𝘢𝘺 𝘪𝘯 𝘵𝘩𝘦 𝘭𝘪𝘧𝘦” 𝘰𝘧 𝘢 𝘵𝘦𝘢𝘮 𝘮𝘦𝘮𝘣𝘦𝘳. 2) 𝐄𝐱𝐩𝐥𝐨𝐫𝐚𝐭𝐢𝐨𝐧 𝐏𝐫𝐨𝐜𝐞𝐬𝐬: Showcase methods, innovations, and project milestones. 𝘌𝘹𝘢𝘮𝘱𝘭𝘦: 𝘏𝘰𝘸 𝘴𝘢𝘵𝘦𝘭𝘭𝘪𝘵𝘦 𝘪𝘮𝘢𝘨𝘪𝘯𝘨 𝘪𝘥𝘦𝘯𝘵𝘪𝘧𝘪𝘦𝘥 𝘢 𝘷𝘪𝘢𝘣𝘭𝘦 𝘴𝘪𝘵𝘦. 3) 𝐈𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭 𝐀𝐩𝐩𝐞𝐚𝐥: Highlight why your company is a great investment. 𝘌𝘹𝘢𝘮𝘱𝘭𝘦: 𝘚𝘩𝘢𝘳𝘦 𝘢 𝘴𝘶𝘤𝘤𝘦𝘴𝘴𝘧𝘶𝘭 𝘧𝘶𝘯𝘥𝘪𝘯𝘨 𝘳𝘰𝘶𝘯𝘥. 4) 𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐨𝐧𝐭𝐞𝐧𝐭: Share guides, webinars, or tutorials to provide value. 𝘌𝘹𝘢𝘮𝘱𝘭𝘦: “𝘏𝘰𝘸 𝘵𝘰 𝘌𝘷𝘢𝘭𝘶𝘢𝘵𝘦 𝘔𝘪𝘯𝘪𝘯𝘨 𝘐𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘖𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴.” 5) 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬: Discuss trends like EV-driven copper demand, share news and provide your personal insight or opinions. BONUS TIPS: ➜ Posts should engage, educate, or entertain. Nail all three, and you’re golden! ➜ Start by growing your personal profile alongside your corporate page. By focusing on these pillars, you’ll boost brand awareness, build authority, and drive growth. Ready to take your LinkedIn to the next level in 2025? 🎯 Follow BULLVISION Consulting Inc. and connect with me, Anna Dalaire for real talk on marketing, mining and more!

BHP and Lundin Mining Corporation have entered into an agreement to jointly acquire 100% of Filo Corp., which owns the #FilodelSol #copper project, and establish a 50/50 joint venture to manage the Filo del Sol and #Josemaria projects in #Argentina and #Chile. Lundin Mining currently holds the Josemaria project, with BHP's total cash payment for the transaction expected to be around US$2.1 billion. Reflecting on this transaction, assuming completion in Q1 2025, three key insights emerge: - The deal highlights the shift towards asset-level or portfolio-based mergers over large-scale acquisitions, focusing on immediate asset development without post-merger complexities. - Exploration and project development of large copper assets are lengthy - 21 and 25 years in the Josemaria and Filo del Sol cases, respectively. Final feasibility, permitting, financing and construction will take some more years. - Both projects are situated in remote, high-altitude locations (4,000-5,400 m), necessitating autonomous operations with minimal on-site personnel. Technologies like #IoT, #machinelearning, and #AI will play integral roles in project execution. If you are not familiar with the projects, Filo Del Sol is remote, located on the Chile/Argentina border in the famous #Atacama region. The property is elevated between 4,500 and 5,400 m. It has been explored for the last 25 years, and the resource still remains open for expansion in several directions and at depth in several different styles of mineralisation, metal combinations, and grade distribution. Josemaria is also near the border, located in the #SanJuan Province of Argentina, 9 km to the east this time. Its elevation ranges from 4,000 to 4,900 m and has steep slopes. Access to the open pit site is to be from the city of San Juan – where the project has ready access to water, grid power, and logistics infrastructure. It has had continuous drilling campaigns since 2003, after its discovery, and may also be positioned as the centre of gravity for a district-scale development and expansion for copper-focused exploration. https://lnkd.in/es2Z5vVT

BHP and Lundin Mining Corporation have entered into an agreement to jointly acquire 100% of Filo Corp., which owns #FilodelSol #copper project, and establish a 50/50 joint venture to manage the Filo del Sol and #Josemaria projects in #Argentina and #Chile. Lundin Mining currently holds the Josemaria project, with BHP's total cash payment for the transaction expected to be around US$2.1 billion. Reflecting on this transaction, assuming completion in Q1 2025, three key insights emerge: - The deal highlights the shift towards asset-level or portfolio-based mergers over large-scale acquisitions, focusing on immediate asset development without post-merger complexities. - Exploration and project development of large copper assets are lengthy - 21 and 25 years in the Josemaria and Filo del Sol cases, respectively. Final feasibility, permitting, financing and construction will take some more years. - Both projects are situated in remote, high-altitude locations (4,000-5,400 m), necessitating autonomous operations with minimal on-site personnel. Technologies like #IoT, #machinelearning, and #AI will play integral roles in project execution. If you are not familiar with the projects, Filo Del Sol is remote, located on the Chile/Argentina border in the famous #Atacama region. The property is elevated between 4,500 and 5,400 m. It has been explored for the last 25 years, and the resource still remains open for expansion in several directions and at depth in several different styles of mineralisation, metal combinations, and grade distribution. Josemaria is also near the border, located in the #SanJuan Province of Argentina, 9 km to the east this time. Its elevation ranges from 4,000 to 4,900 m and has steep slopes. Access to the open pit site is to be from the city of San Juan – where the project has ready access to water, grid power, and logistics infrastructure. It has had continuous drilling campaigns since 2003, after its discovery, and may also be positioned as the centre of gravity for a district-scale development and expansion for copper-focused exploration. https://lnkd.in/es2Z5vVT

How to attract new investor interest 📈 (but most people talk only to peers) In exploration and mining, many tend to speak to other experts (and don’t even realize it). Other geologists and industry professionals will get it, but for most, it’s not relatable. Here’s how most miss the mark: ➜ They speak only in technical jargon. ➜ They focus too much on the complexities. ➜ They assume everyone knows the industry. Think, what would stand out to someone who knows nothing about the industry.⛏️ ----------- Six tactics to spark interest in new investors: 1. Relate exploration and mining to everyday products. 2. Show how it impacts everyday life. 3. Highlight risk of supply shortage. 4. Show how your company is playing a part in the solution. 5. Evoke emotion and share what makes your story unique. 6. Be clear on how their investment will grow. ----------- If you want to attract new interest, especially from investors, 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝐭𝐨 𝐬𝐩𝐞𝐚𝐤 𝐭𝐨 𝐭𝐡𝐞𝐦, 𝘯𝘰𝘵 𝘢𝘵 𝘵𝘩𝘦𝘮. The goal is to draw them into your story, not overwhelm them with technical details. (that comes later) Attract interest by connecting your story to their lives. PS: How do you simplify complex topics for your audience? 🐂🎯 Follow BULLVISION Consulting Inc. and me, Anna Dalaire for real talk on marketing, mining, and more.

Think everyone saw your post? I promise they didn’t. (here’s why repeating is crucial) Social media is a saturated space. People scroll without absorbing, and your message can get lost. In mining and exploration, just like in any industry, your value proposition and why someone should invest won’t stick with one post. 𝘛𝘩𝘦 𝘬𝘦𝘺? 𝘙𝘦𝘱𝘦𝘵𝘪𝘵𝘪𝘰𝘯. 𝐖𝐡𝐚𝐭 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐰𝐨𝐫𝐤: - Posting once and expecting immediate impact. - Thinking one viral post is the magic sauce for success. - Posting without a clear strategy or consistent message. - Believing your audience will catch every post the first time. To truly make an impact, you need to repeat your message again and again. For example, when mining, it takes time and effort to uncover resources, and building credibility on social media requires consistency. 𝐘𝐨𝐮𝐫 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞 𝐧𝐞𝐞𝐝𝐬 𝐭𝐨 𝐡𝐞𝐚𝐫 𝐲𝐨𝐮𝐫 𝐯𝐚𝐥𝐮𝐞 𝐩𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 𝐦𝐮𝐥𝐭𝐢𝐩𝐥𝐞 𝐭𝐢𝐦𝐞𝐬 𝐛𝐞𝐟𝐨𝐫𝐞 𝐢𝐭 𝐫𝐞𝐬𝐨𝐧𝐚𝐭𝐞𝐬. 𝐖𝐡𝐚𝐭 𝐰𝐨𝐫𝐤𝐬: - Repeating your core message across multiple posts. - Building consistency with clear goals for every post. - Reinforcing your message with different formats; text, video, images. - Aligning your message with the investment value you offer, over time. No single post is the magic solution. It’s your consistent presence, credibility, and clarity that will create trust with your audience. If you don’t have a plan for why you’re posting, you’re wasting opportunities to drive your message home. Consistency builds credibility. PS: How often do you repeat your core message? 🎯 Follow BULLVISION Consulting Inc. and Anna Dalaire for more real talk on marketing, mining and more. #BullishOnDigital

“Dedicate your efforts wisely” Pen 🖋️ “Conserve your forces and energies by keeping them concentrated at the their strongest point. You gain more by finding a rich mine and mining it deeper than by flitting from one shallow mine to another.” - Robert Greene Practice 🎯 Spreading yourself too thinly when prospecting? Take time to learn everything you possibly can about a business: - Map key stakeholders. - Study financial statements/annual reports. - Deep dive into their social media activity. Use insight in your approach, secure that rich and deep mine. Post reference: #6 #sales #mindset #personaldevelopment

As a CEO, how do you keep your pitch engaging in a struggling junior mining sector? 🤔 As a CEO in the junior mining sector, you're probably well aware of the current challenges the industry faces……..volatile markets, fluctuating commodity prices, and intense competition. So, how do you keep your pitch engaging and compelling when times are tough? I’ve spoken with several CEOs who have expressed these concerns and here are maybe a few ideas to keep relevant, engaging, and interesting. 🔹 Emphasise the Vision People are drawn to a compelling vision so sharing a clear and inspiring long-term goal can ignite passion and enthusiasm. Paint a vivid picture of where the company is heading and how each team member plays a critical role in achieving that vision. 🔹 Highlight Resilience Showcase how your company is navigating the current landscape with resilience. This not only builds confidence but also demonstrates your leadership and problem-solving skills. 🔹 Leverage Data and Insights Numbers tell a story. Use data to highlight key achievements, progress, and future opportunities. Visual aids like infographics or charts can make complex information more digestible and engaging. Show how your company's metrics are trending positively, even in a challenging environment. 🔹 Share Success Stories and Milestones Celebrate and share recent successes, no matter how small. Highlighting milestones, whether they’re new partnerships, completed projects, or successful exploration results, can boost morale and show that progress is being made. Any developments or relevant news in the country or community need to be shared. 🔹 Engage with Interactive Elements Turn your presentation into a two-way conversation. Encourage questions, foster discussion, and use interactive tools to keep your audience engaged. This not only makes the pitch more dynamic but also provides valuable feedback and insights. 🔹 Focus on the People Don’t forget to spotlight the dedicated team behind the company. Share personal stories, testimonials, or team achievements. People connect with people, and showcasing the human side of your company can create a stronger emotional bond with your audience. In a struggling sector, your pitch is more than just a presentation—it’s an opportunity to inspire confidence, share your strategic vision, and rally support. Keep it authentic, engaging, and forward-looking. Do you have any other suggestions or tips? #Mining #MiningIndustry #JuniorMining

Are You Speaking to the New Investors? or Losing Them to the Noise. In the mining and exploration sector, attracting the next generation of investors isn’t optional, it’s critical. These tech-savvy, values-driven individuals are reshaping the future of investment. For public companies, storytelling isn’t just a “𝘯𝘪𝘤𝘦 𝘵𝘰 𝘩𝘢𝘷𝘦”. It’s your competitive edge. 💡𝐃𝐢𝐝 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰? Stories are 22x more memorable than raw facts and can increase conversions by up to 30%. They engage emotions, the driving force behind decision-making, especially in a crowded market. The future of mining isn’t just about discovery, it’s about connection. Ready to tell your story? 📖 What’s your company’s narrative? 🎯 Follow BULLVISION Consulting Inc. and connect with me, Anna Dalaire for real talk on marketing, mining and more!

🚨 Introducing...THE SPECULATORS INTERVIEW SERIES: 👇 https://lnkd.in/eWAwQQgY Dear American Pacific Shareholders, A few months back I decided to embark on a new marketing initiative for American Pacific. It occurred to me, after many sleepless nights, that marketing has changed and the way we view investor relations should change as well. How do we go about reaching new audiences in a compliant but interesting fashion. I’ve been working in the capital markets since 1999 and a lot has changed since then. As I shared in a recent opinion editorial piece for Global Mining Review: “Gone are the days of the ‘junior mining investor’ – the bulk of investors are generalists now, deploying capital in sectors that are moving. We need to focus on attracting them en masse as opposed to simply marketing to the same group time and time again. Times have changed as must we.” American Pacific has worked diligently to connect with today’s investors to take on these changing times. Our success in achieving shareholder loyalty and attracting new investor interest comes from leveraging skill, experience, and insights from across the investment community. I’ve always valued learning from those with their pulse on the financial markets and emerging industries.  As a mining CEO and venture capitalist, I have spoken with hundreds of business leaders and gained from their insights. They come from different walks of life, but their experiences have led them to become innovators, trendsetters, and even trendbreakers. Indeed, despite their differences, they are united in becoming speculators – not always in mining or stocks, but by passionately uncovering opportunities in various fields. And now, I would like to share these fascinating conversations with you in my new interview series: American Pacific presents The Speculators. I will speak candidly one-on-one with Wall Street mavericks, start-up founders, athletes, and entertainers who have made their mark. Each episode will feature in-depth interviews with bold individuals who risked everything for their dreams. They will share their successes and failures as speculators, how they embraced uncertainty, and how they turned those experiences into remarkable outcomes. I’m excited to share these conversations with speculators in the coming weeks, confident that their insights will be unique and inspiring. Sincerely, Warwick Smith CEO & Director Follow American Pacific Mining Corp. 🇨🇦$USGD.C | 🇺🇸$USGDF

What Do Over 38,000 Analyzed Press Releases Tell Us About 2024’s Biggest Trends? We analyzed the most used keywords from 38,000+ press releases distributed by Newsfile last year, and here’s what’s driving industries forward: 💎 Mining: “Gold” and “Exploration” dominate, reflecting investment in discovery and resource development. ⚡ Energy: “Production” and “Financial” highlight transparency and the push to meet global energy demands. 🤖 Technology: “AI” and “Digital” lead innovation and market growth. 🩺 Healthcare: “Clinical” and “Patient” point to advancements in care and diagnostics. These insights reveal more than just keywords—they show where industries are headed and what’s capturing attention. To give your company an edge, let these themes shape your next press release or help guide your strategy. 📖 For a more detailed analysis, read the full article here: https://lnkd.in/gYTJjT6E #PressReleaseTrends #PR #InvestorRelations #Communications #Mining #Energy #Technology #Healthcare #Storytelling #PressRelease #PublicRelations