Caitlin Ciniero’s Post

More customers are opting for pre-owned products over brand-new ones. Why? It’s cheaper, more accessible and better for the planet. This shift presents a unique challenge for brands: how can they maintain control of their brand narrative and keep customers returning to stores? This year’s #GROUNDBREAKERSEvent, featured two sustainable perspectives on fashion: thrifting vs luxury – exploring that exact question. I thought it was a really interesting conversation. If you're curious, you can watch it here on Prologis' YouTube page: https://lnkd.in/gu4tsFhF #fastfashion ➡️ #sustainablefashion

More customers are opting for pre-owned products over brand-new ones. Why? It’s cheaper, more accessible and better for the planet. This shift presents a unique challenge for brands: how can they maintain control of their brand narrative and keep customers returning to stores? This year’s #GROUNDBREAKERSEvent, featured two sustainable perspectives on fashion: thrifting vs luxury – exploring that exact question. I thought it was a really interesting conversation. If you're curious, you can watch it here on Prologis' YouTube page: https://lnkd.in/eu_GQTjP #fastfashion ➡️ #sustainablefashion

The landscape of fashion is shifting rapidly, with brands looking for ways to focus on sustainability and smarter merchandise planning. As discussions around overproduction and excess inventory intensify, it's clear that the old ways of are no longer viable. #FashionTech #Sustainability #Innovation #Overproduction #ExcessInventory

Fast Fashion is a way of consuming fashion that has become popular with the internet as everything has become more accessible in terms of prices and ease. But when we look at sustainability, what damage has this style of consumption caused us? We know that the world of fashion is one of the most aggressive to the environment, whether due to the creation of items or the dismissal of them in a short period of time. Are we going to rethink this way of doing things, adding technology to fashion in a sustainable way? Fashinnovation is here for that! https://lnkd.in/drqW3HeB #Fashion #Sustainability #Innovation #Business

The oversized tote bag trend is making waves in 2025, with brands like Max Mara and Hermes leading the charge. Did you know that 70% of consumers are now prioritizing practicality in their fashion choices? These bags, made from eco-friendly materials, are not just stylish—they’re sustainable. Check out the whole trend report below! #FashionTrends #ToteBags #Sustainability #EcoFriendly #MaxMara #Hermes #PracticalFashion #Fashion2025 #WomenInFashion #GreenFashion Sources: BSK Fashion, Pop Creative Trend Report 2025

If only all brands thought from the point-of-view of their consumers, like this one did 🚀 When you hear 'sustainable fashion,' what do you picture? Dull and boring clothes? Not trendy? Too expensive? That has been the reality for a long time, so VIRGIO decided to do things differently. This sustainable fashion brand didn’t guilt-trip the viewers or talk about saving the planet alone. No, they put great fashion at the forefront – because they know that’s what people care about at the end of the day. Absolutely love their campaign line, “Fashion first, conscious always”. A bold and refreshing stance for a brand that’s eco-friendly ❤️ Even their lines, “Sustainable, now in the shade not boring” or “Blends into the soil, not the crowd” show that they understand consumer behaviour. That the buyer cares about the look and feel of the outfit first, saving the planet second. Nicely done, Virgio 😌 #fashion #retail #fashionretail #d2cbrand #brand #fashionbrand #virgio

It’s no secret that the fashion industry needs to be revamped with the planet in mind. For consumers, it often proves challenging to grasp the impact that the fashion industry has on our environment, especially when we’re shopping in our favourite stores thousands of miles away from the very factories responsible for the production of clothing. Yet, now is the time to pause and consider how the fashion industry can do better and use the resources that are already in circulation. Check out our new infographic on circularity in the fashion industry! Created by Aliyah Namora #sustainablefashion #circularfashion

As the fashion industry continues to evolve, one question I keep coming back to is: how can we better integrate sustainability into both fashion design and retail practices? With increasing consumer demand for transparency and eco-friendly options, it feels like the intersection of fashion, retail, and sustainability is more crucial than ever. But is the industry doing enough? Are brands truly committed to making long-term sustainable changes, or is it still largely driven by short-term marketing? I’d love to hear your thoughts—whether you’re working in fashion, retail, or as a conscious consumer. How do you see the future of sustainable fashion evolving, and what steps do you think retailers and brands should prioritize to make a lasting impact? #SustainableFashion #RetailTrends #FashionInnovation #EcoFashion #Sustainability #CircularFashion #GreenRetail

Consumer preferences are changing. If done well, circularity can help fashion businesses keep up, stick to sustainability commitments and tap into potential commercial value. Read PwC UK's Circular Fashion report to discover three actions businesses can take to improve resale profitability. #Circularity #NetZeroTransformation #Fashion #CircularEconomy

Explore our latest insights on the pivotal role fashion suppliers play in driving sustainable change. At BCome., we believe in empowering suppliers to embrace sustainability as a catalyst for industry-wide transformation. Read the full article now! https://lnkd.in/duzJF4Cp #sustainability #fashionindustry #fashiontech #sustainablefashion