Canadian Association for Play Therapy’s Post

Hi everyone, in this raw and uncut video, I share with you all the strategies I have used to fill my practice. I hope you find it helpful or the very least inspiring for your own journey. #therapist #marketing #privatepractice https://lnkd.in/eX72dkKx

Your readers need THERAPY, here's how to provide it better than a therapist👇 The most effective copywriting and marketing throughout the years has always done one thing right... It connects with the reader on a deep level. Would you try to sell a weight loss program to a Mr. Olympia winner? NO. They don't need it and they would probably laugh at you. You would sell the program to the overweight guy who lacks health, confidence, and happiness. The next step to marketing to this guy successfully would be to connect with his pain. Understand his current situation, how he feels, and then bring attention to it and amplify it. Sound harsh? NO. You are about to change his life with your product. Instead of the typical therapist move where they sit there for two hours and "ask you how that makes you feel"... You are going to empathize with his pain and then present your solution. If you've connected with his pain on a deep enough level, then convincing him to buy will be significantly easier, And before you know it, he's lost weight, became healthier, and won the Mr. Olympia. That's what I call therapy.

Crowdr is now LIVE 🤩 — and we want your campaigns to run smoothly and successfully. Here are a few tips from team Crowdr to keep in mind when creating your campaign…which like we said, you can create *right now* oncrowdr.com! 🕺🏽

Why did this ad work so well? (5 Reasons Why) Reason 1: Hook contains multiple visual + audio elements to stop the scroll Reason 2: They address all the lousy alternative solutions Reason 3: They only introduce the product AFTER showing the pain points Reason 4: They include powerful benefit driven testimonials and social proof to support their claims Reason 5: They include Authority from a Standard Allergist endorsing the product and its benefits. How do you think they could've improved it? Loved this breakdown? Follow me for more like this Want DR ad creative like this for your brand? DM me

Insights from Doctors: Behind the Scenes The video transcription discusses the speaker's interactions with someone who may have been misled and the decision not to meet with them at Mar-a-Lago. The speaker mentions that they have spoken to people close to this individual, including doctors, who were invited to give video testimony. The individual in question could potentially use being misled as an excuse, but the speaker implies that this would be the easy way out. The decision not to meet at Mar-a-Lago suggests a level of complexity or difficulty in the situation. #viralvideo #YouTube #socialmedia #marketing #viralcontent #trending #videooftheday #mustwatch #sharethelove #vizard

🚨 Last call to register for our webinar! 🚨 Time is running out to secure your spot for our webinar on video KPIs for health tech marketing! Join us live on July 25th, 12pm ET, and get ready to optimize your video marketing efforts. Felippe Silveira, our CEO, will guide you through: - Key video KPIs you need to know - How animation can elevate your marketing - Analyzing metrics on YouTube and Wistia - Practical tips to enhance your campaign performance See you there: https://lnkd.in/dQZ3G8yu

🎯 It’s OK to do marketing your way! 🎯 There’s no one-size-fits-all playbook for marketing success. Sure, you can check out what others are doing, but don’t be afraid to add your own flavor to the mix. The magic happens when your marketing feels authentic to who you are and reflects your brand’s personality. 🚀 Be bold. Be unique. And most importantly—be yourself! That's the real secret sauce to stand out in a crowded marketplace. I really enjoy Moonic Productions versions of songs ... you should checkout their YouTube Channel - https://lnkd.in/eBPnzUiK #AuthenticMarketing #YourWay #MarketingSuccess #BeYourself #BrandBuilding #CreativityInBusiness #MarketingMindset

The marketing campaign for LONGLEGS is a masterstroke in cinematic promotion, seamlessly blending raw human emotion, innovative technology, and strategic narrative to create a uniquely compelling experience. Central to this brilliance is the heartbeat video, an ingenious concept where the actress [Maika Monroe] encounters Nicolas Cage in his antagonist makeup for the first time. Her genuine, unfiltered reaction, recorded and used as an eerie soundtrack, transcends traditional marketing tactics. This approach leverages the authenticity of human emotion, creating a visceral connection with the audience. It’s a fresh departure from the industry's typical reliance on special effects, instead using raw psychological engagement to captivate viewers. Nicolas Cage’s enigmatic persona is another cornerstone of the campaign. His transformation into the film’s main antagonist fueled intrigue and speculation, leveraging his eclectic career to generate buzz. This strategy taps into the audience's curiosity, turning Cage's character reveal into a pivotal event that dominated conversations across social media. Innovative digital techniques further elevated the campaign. Interactive online experiences and AR filters allowed fans to immerse themselves in the LONGLEGS universe, blending traditional marketing wisdom with cutting-edge technology. This personalized engagement ensured that each audience interaction was memorable and meaningful. The campaign’s minimalist approach to content release was equally strategic. By carefully curating and timing each piece of content, the marketing team created a sense of exclusivity and urgency. This scarcity model heightened anticipation and engagement, making every reveal an event in itself. In essence, the LONGLEGS marketing campaign exemplifies how to harness creativity, technology, and emotion to craft a compelling narrative that resonates deeply with audiences. It’s a powerful reminder of the transformative potential of innovative marketing strategies in the film industry. #FilmMarketing #AdvertisingInnovation #CreativeStrategy #EmotionalMarketing #DigitalEngagement #NicolasCage #MarketingGenius #CinematicExperience #MarketingCampaign #ARMarketing #MovieBuzz

Advertising at its best can make a difference. Beautiful. Powerful. Inspiring.

CRO SECRET #19 Make social proof that is specific to your audience or you core benefit the first thing visitors see when they land on your page. E.g. by Snow Teeth Whitening: '1+ MILLION SMILES WHITENED' ⭐ Formula: Quantity of success (1+ Million) + Benefit (Smiles Whitened)