CBS News and Stations’ Post

✅ This election season, transparency is paramount. ✨ Enhanced Results, our #ElectionNightReporting solution, offers real-time publishing and instant access to detailed election reports, ensuring transparency and trust in the electoral process. 📊 Our interactive maps and visualizations make understanding election data effortless, building voter confidence. Easily share the latest updates with the public. 🌐 Unlock the future of election transparency ➡ https://bit.ly/4ejSPx0 💌 Email Team@EnhancedVoting.com to learn more! Alt text: “A dynamic promotional video animation showcasing Enhanced Voting’s Enhanced Results product. The animation features bold, modern text transitioning smoothly across the screen, highlighting key features such as election transparency, real-time reporting, and accuracy. The background is sleek with shades of blue and white, creating a professional and engaging visual appeal.” #EnhancedVoting #WhereDemocracyMeetsTechnology #EnhancedResults #ElectionNightReporting #ENR #Electionreporting #Election2024 #ElectionResults #ElectionCoverage #DemocracyInAction #EnhanceYourVote #ElectionTransparency #ElectionAccuracy #EnhanceYourVoice #RealTimeReporting #InteractiveMaps #GISMapping #PrecinctResults #ElectionData #VotingSolutions #ElectionNight #DataIntegrity #VoterEngagement

Political Ad Spending Breaks $1 Billion in August: With Labor Day marking the official start of the political ad season, spending for the 2024 election has already surpassed the total for 2020. As of August, a staggering $3.3 billion has been spent on political ads, with local TV remaining the preferred choice for advertisers. Key battlegrounds like Detroit, Philadelphia, and Las Vegas are seeing a surge in ad spending as the election heats up. #political #localbroadcast #election2024

Here's how SDPB (South Dakota Public Broadcasting) and RJI's Innovation in Focus created a simple, no-code solution for sharing voting information with South Dakota voters about upcoming state legislative races. Plus: four additional tools for newsroom election projects.

At Decision Desk HQ, we follow the data. On Election Night 2024, here’s where it led us: Our race calls, with 100% accuracy: For the third US presidential election in a row, DDHQ was the first race-call provider to project the winner: - 1:22am: DDHQ calls the presidency for Donald Trump upon calling Pennsylvania (previous call: Alaska) - 1:46am: Fox News calls the presidency for Trump upon calling Alaska (previous call: Pennsylvania) - 5:30-5:34am: everybody else (AP, ABC, CBS, CNN, NBC) upon calling Wisconsin - First organization to project the GOP House majority (thank you, Reuters, for citing our projection because you were waiting for your own!). - Second to Fox News in projecting the GOP Senate majority. Our Forecast Model: - Of the major forecasts (DDHQ’s, 538, Nate Silver’s, The Economist, and Split Ticket’s), DDHQ’s was the only one to correctly favor Donald Trump in their final Election Day forecast. - DDHQ correctly projected 33 of the 34 US Senate seats contested this year (we’ll get you next time, Pennsylvania!) - Our House model correctly projected 402 of 412 contested races. Our Election View System: - DDHQ developed our Election View System to help our broadcaster and streamer clients bring our results, calls and related data to life in an engaging, informative way. - NewsNation, which “averaged 265,000 total viewers and 68,000 demo viewers in its first year as a 24/7 news network”, was a major user of the system, along with five popular streamers: - The Daily Wire, ValueTainment, Destiny, Brian Tyler Cohen, and Breaking Points - Combined, our partners got 17 million views of their Election Night coverage featuring DDHQ’s interactive graphics - 700,000 peak concurrent viewers across the five YouTube livestreams Our Election Night web traffic: - More than 14B (that’s a “B”): requests served for our API and embedded products in 24 hours - 64: terabytes of data for the same - 350M: requests per minute at peak - 3.3M: unique visits to our website - 38M: page views (Election Night until race projection) We’re grateful to our clients and followers and as always, remain committed to independently decided results, rigorous accuracy, and transparency. https://lnkd.in/ekBQaGdY

Want to reach only moveable voters in the closing weeks of this election? INTRVL has made their Dynamic Digital Election Audiences available in Basis to Democratic and progressive campaigns, PACs, and aligned groups! Their Dynamic Digital Election Audiences help you reach voters who are still persuadable, so you can spend your resources where it matters. INTRVL's dynamic segments are built using thousands of digital ad surveys from just the last few weeks and are continuously updated leading up to Election Day. Reach out to learn more or gain access! #adtech #politicalcampaigns #digitaladvertising

Excited to share my latest project! I’ve built Vote Smart 2024, an interactive tool designed to help Melbourne voters make informed choices for the upcoming mayoral election: https://lnkd.in/gaRvPxMx Key highlights: • Built with React and TypeScript for a scalable, robust app • Intuitive UX with a streamlined policy evaluation system and real-time candidate ranking • Responsive design ensuring seamless use across mobile, desktop, and tablet • Local storage for data persistence, allowing users to pick up where they left off • Integrated Google Analytics 4 to track user engagement • Designed with accessibility in mind using ARIA labels and semantic HTML • Hosted and deployed via GitHub Pages I wanted to balance simplicity and depth, making complex election data accessible and easy to navigate. It was exciting jumping back into coding and getting my hands dirty again 🤓 Happy voting, all! — #UXDesign #ReactJS #TypeScript #ResponsiveDesign #CivicTech #TechForGood #WebDevelopment #Election2024 #Accessibility #FrontendDevelopment #InformedVoting #MelbourneTech

🗳️ SXSW VOTING TIME 🗳️ This year we’re hoping to bring ‘XR at the speed of culture’ to the stage at SXSW, head to the link below and vote to help get it there 👇🏻 https://lnkd.in/gZSY2Rn9 #augementedreality #virtualreality #mixedreality

From today's Cynopsis newsletter: The projection for political spending for the 2024 election cycle has risen from $10.2 billion to a record $10.7 billion at AdImpact. Through June 27, AdImpact found that year-to-date political ad spending in the 2024 election cycle is currently outpacing the 2020 election cycle, at $3.05 billion compared to $2.54 billion. Other findings include: · Broadcast spending has increased from $5.1 billion to $5.35 billion, a 5% increase from the market intelligence company’s previous projection. CTV spending has increased from $1.35 billion to $1.51 billion, a 12% increase. · Year-to-date, toss-up races in the Senate have seen $180M while toss-up races in the House have seen $42M. · Of the $10.69 billion projected for spending in the 2024 election cycle, down ballot races are expected to see the most spending ($3.59 billion). The Presidential race is projected to generate $2.68 billion in ad spend, followed by the Senate ($2.15 billion), House ($1.80 billion) and governor ($0.47 billion).

Looking to reach voters in key swing states with the right message in these critical last weeks before the election? Colossus SSP’s "Always On" Curated Deals give you access to quality CTV inventory, allowing you to target political audiences at scale. Election Day is two weeks away – drive engagement and maximize impact during this essential election cycle! 🗳️ Learn more about our approach: https://hubs.ly/Q02VlRqF0. #Election2024 #PoliticalAdvertising #PoliticalCampaigns #SwingStates #CTV #Programmatic #AudienceTargeting

See how to efficiently reach members of different voting groups with #audioads.