4 takeaways from our panel on multi-dimensional approaches to scaling subscription services with Matthew Turk, CFO, ScreenCloud, Edouard Celier, CFO, Brevo and Shakti Bharath, VP Solution Consulting, Chargebee: 1️⃣ Compliance and Regulation: Both Brevo and Screencloud emphasize the importance of regulatory considerations in their expansion and acquisition strategies, ensuring smooth operations across markets. 2️⃣ Internationalization Strategy: Brevo operates globally in 150 countries, featuring a flexible billing system that accommodates various markets. In contrast, Screencloud targets primarily English-speaking markets, choosing not to localize its offerings in order to focus intensively on product development. This comparison underscores the significance of adopting a strategic approach to international expansion that aligns with diverse customer requirements. 3️⃣ Innovation and Core Focus: Screencloud’s experimentation beyond OKRs underscores the balance between innovation and focusing on core capabilities. This approach is crucial for evolving product offerings and staying competitive. 4️⃣ Acquisition Strategies for Swift Integration: Brevo employs aggressive acquisition strategies, aiming to fully integrate new acquisitions into their primary offerings within six months. This approach facilitates a seamless rollout and broadens the range of products available to customers. #beelievebychargebee #beelievebychargebee2024
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Retailers are starting to really recognize not only the value they lose due to declined transactions, but also the unique and powerful solution that Flex can provide.
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Cresta Raises $125M to Create the Unified Platform for Human and Virtual Agents
cresta.com
CFO Brevo (formerly Sendinblue)
8moThank you Shakti Bharath for leading the panel and Matthew Turk for our great conversation about multi-dimensional growth strategy !