Chime Agency’s Post

We've been talking about FOMO a lot recently. It drives so many marketing strategies. It's part of the reason people in Sydney Australia recently waited in line for hours for a stale Crumbl cookie and paid $17.50(AUD) for the pleasure of doing so (google that story if you haven't heard about it... it's willllllld). But here's an interesting tidbit: Did you know that 60% of people will make a purchase only 24 hours after having experienced some form of FOMO? 😮 Listen... it works! Check out our recent podcast or blog post if you want to learn more about the power of FOMO in marketing. #marketing #trustmarketing #justtrustme #fomo #crumblsydney #crumblcookies

Cost-effective marketing is more than just an expense—it’s a key ingredient to your restaurant’s success. But are you making the most of your marketing dollars? 🤔 On this week’s Restaurant Rockstars Podcast, Sebastian Stahl, founder of Breadth Marketing Agency and author of Restaurant Marketing Insider, shares actionable insights to help you craft marketing strategies that bring in new guests and keep them coming back. Discover more: https://lnkd.in/gskSCwSm #RestaurantMarketing #MarketingStrategy #HospitalityTips #RestaurantBusiness

Hey New Followers 👋 Thanks for following our sassy little page. Speaking of sass... Meet our Founder (and co-host of the Blame it on Marketing ™ podcast) Emma Davies 👇 Our Marketing Queen 👑 Who are we? Well, we're a coalition of experienced marketers, united in delivering better marketing than the traditional agency model. Think of us as your outsourced in-house marketing team. Find out what we do differently 👉 https://lnkd.in/eciptcTv #b2bmarketing #contentmarketing #marketingstrategy

Talking to Ákos Csermely is like traveling back in time and exploring the future together. I always enjoy these conversations with him. This time, we didn't just have lunch and chat; we recorded our conversation in a podcast. We discussed: How can an agency still find its footing when a client handles programmatic media buying in-house? How can the marketing of domestic marketing be evaluated? In which groups of advertising spaces is the country lagging, and in which are we strong? Is collaboration with global partners a curse or a blessing? Why do we welcome price increases? Should we collect data into platforms? Has the time for personalized advertising arrived? What new innovations are we testing? Enjoy listening to it! #Marketing #Podcast #FutureTrends #Advertising #PersonalizedAdvertising #Innovation #PublicisMedia #RebootHungary https://lnkd.in/dVV9jj36

Congratualtions to the second winner of The Chutes... Ginsters, for their tasty ‘Taste The Effort' campaign (extended advert available in comments). To hear how they made the work that worked so incredibly well, listen to the short masterclass from Marketing Director Emma Stowers, chatting to Joe Glover and Giles Edwards in Episode 2 of ‘The Chutes podcast'. Emma explains how research bluntly revealed where to focus, "It was like a dagger to my heart. I was completely shocked because the nation's view of it was, well, it's a bit crap really, isn't it?". Hear why and how they briefed their agency, "we took them down to the farm...", how they broke category norms, positioned Ginsters' quality produce for success, and brought wheelbarrows worth of humour and wit with the magnificent 'Merryn' to achieve incredible commercial results. 🪂 Available wherever you get your podcasts. [ICYMI, The Chutes uses sales data, System1’s creative testing, and Tracksuit’s brand tracking to celebrate ‘work that works’ – real audiences, real reactions.] _ Follow The Chutes for more work that works. Brought to you by The Marketing Meetup, System1, ...Gasp! & Tracksuit (inc. Joe Glover, Genevieve Norris, Beth Marchant, Andrew Tindall, Vanessa Chin, Jess M., Natalie Chandler, Dan Fleming, Matthew Herbert, Elliot Connolly) #marketing #effectiveness #awards

Thank you so much to Corrina Owens and Taylor Young for inviting me onto their awesome podcast! It was a privilege and an absolute blast. 🙌 I really enjoyed being able to couple my marketing experience with many years of 'you talk too much' to hopefully provide a few insights into how I personally approach Demand Generation Marketing 😃 #Marketing #DemandGeneration #MarketingStrategy #SalesEnablement

Happy Friday everyone and welcome back to this week's episode of "Practical, Actionable Marketing," the podcast that aims to provide you with real ideas that you can put into practice today to improve your marketing. Today, we're exploring the world of event marketing. From planning and promoting to maximizing engagement during the event, I'll provide tips for ensuring your events contribute to your marketing success. Whether it's a virtual webinar or an in-person gathering, tune in to discover how to make every event a memorable and impactful marketing moment. As always, you'll find us in the usual places but here's a link to make it easy: https://lnkd.in/guaRYpiq We appreciate your listening and let us know what you think by leaving us a comment below. And please consider sharing if you find the content helpful. Thank you! #marketingtactics #PractialMarketing #PracticalActionableMarketing #EventMarketing #VirtualEvents #InPersonEvents #MakeItMemorable

I'm diving into CRO content so I can learn to "think like a CRO." I recently found Michelle Benfer, the SVP of Revenue at BILL, and listened to her episode of the Coach2Scale Podcast with Matt Benelli. 🎙️ Check it out here: https://lnkd.in/eGsDB3GC My key takeaway: ✨ Data is what points you in the direction of how to coach more effectively! ✨ As a CRO, Michelle likes to track the following data points: - What's the rep's average deal size, - What's their conversion rate - What is their pipeline coverage - Where are they to their number, month to date Michelle says data is a great "precision indicator." Another favorite takeaway? If you're a leader, you have to set the tone that data = insights. Data doesn't say whether you're "good" or "bad," it just tells you how you're operating and benchmarks you against others. As a marketing manager for a #RevOps company, I found Michelle's episode really insightful to inform how CROs *actually* talk about data and metrics. (There were so many sports team references...I may have to brush up in that department! 🙈) Overall, I'm glad I found the episode and got to hear firsthand about the importance of using data to drive success from sales reps. Do you have a favorite CRO or another piece of content I can learn from? I'd love to make this a series as I continue to explore the voice and point of view of the CRO! 📈

Pump Creative Podcast Epi 1 Jerry Zaidi & Daniel Kasif | La Chang Step into the dynamic world of marketing. Join the creative minds behind the agency, Jerry Zaidi and Daniel Kasif, as they sit down with host La Chang to delve into their captivating journey through the ever-evolving landscape of digital marketing. In this exclusive interview, Jerry and Daniel unravel the secrets behind their unique approach to marketing, infused with a powerful blend of creativity and strategy. From groundbreaking campaigns to out-of-the-box branding solutions, discover how YouTubeTeam is revolutionizing the way businesses connect with their audiences in the digital age. But the conversation doesn't stop there. Tune in as they recount their exhilarating experience as participants at the prestigious Sydney Build Expo, where they showcased their innovative strategies and garnered acclaim from industry leaders and enthusiasts alike. Whether you're a seasoned marketer seeking inspiration or an aspiring entrepreneur looking to make waves in the digital realm, this interview offers invaluable insights and inspiration. Join us as we unravel the art of marketing mastery with YouTubeTeam! #YouTubeTeam #MarketingAgency #CreativeInnovation #DigitalMarketing #SydneyBuildExpo #MarketingStrategy #BrandIngenuity #BusinessInspiration #MarketingMastery #CreativeMinds #InnovativeCampaigns

The secret to building meaningful relationships at events isn’t just showing up—it’s about strategy and follow-through. In the latest episode of The Boost podcast, Greg Rollett and Paresh Vadavia dive into the art of relationship-building at industry events like Affiliate Summit. Whether you're a seasoned pro or a first-time attendee, this episode is packed with actionable tips to maximize your event experience. 🔥 Here’s what you’ll learn: ✨ Why preparation is key—start scheduling meetings early. ✨ How to balance late nights with on-time professionalism. ✨ The #1 mistake attendees make: skipping the all-important follow-ups. ✨ Tips for turning 20-minute meetings into long-term partnerships. ✅ Ready to elevate your networking game? Tune in now to learn how to leave a lasting impression and turn connections into opportunities. 🎧 Listen wherever you stream #TheBoostPodcast #AffiliateSummit #NetworkingTips #AffiliateMarketing