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Building an internal brand is what builds a strong culture. Your company has a culture. It will grow, morph, and be defined by the people that come and go from your organization unless you start by defining your internal brand and then building it into everything you do: from hiring and firing to purchasing decisions to how you show up for customers. What can you do today to make sure that your internal brand is defined and lived in the culture on a daily basis? #culture #smallbusinesssuccess #internalbrand
Optimist, New York Times bestselling author of "Start with Why" and "The Infinite Game", and founder of The Optimism Company
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I think that this is the most essential quality for a leader.
Organizational psychologist at Wharton, #1 NYT bestselling author of HIDDEN POTENTIAL and THINK AGAIN, and host of the TED podcasts WorkLife and Re:Thinking
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Simulation vs. Digital Twin Models
Simulation Models vs. Digital Twin Models
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As a leader in tech I really appreciate this message, especially being someone who values the human aspect of collaboration. I believe the more we bring our authentic selves to the table the better our deliverables meet the mark and the more money we make. Yet we often work the other way around... money driven by fast motives with scared talent who don't want to rattle cages for fear of loosing jobs. With the big AI take-over lets not forget humans know humans better than anything else and when we start with people first, money is prosperous.
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Culture is at the heart of everything.
Optimist, New York Times bestselling author of "Start with Why" and "The Infinite Game", and founder of The Optimism Company
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A PROFOUND & USEFUL TIP!
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, I'm excited to share the new logo brand guidelines for "Yogshila." Our brand represents a harmonious blend of tradition and modernity, embodying the essence of mindfulness and wellness. Here are some key highlights of our logo guidelines: Logo Variations: We have designed several logo variations to ensure versatility across different platforms. Each version maintains the integrity and essence of the "Yogshila" brand. Color Palette: Our primary colors are serene shades of blue and green, symbolizing tranquility and growth. These colors are complemented by earthy tones to reflect our connection to nature. Typography: The chosen fonts are elegant yet simple, ensuring readability while conveying a sense of calm and focus. The primary font is used for the logo, and secondary fonts are selected for supporting text. Usage Guidelines: To maintain consistency, we have outlined specific guidelines on logo placement, sizing, and spacing. This ensures our brand remains cohesive across all mediums. Do's and Don'ts: We have included a section on appropriate and inappropriate logo usage. This helps in maintaining the brand’s integrity and prevents any distortions or misrepresentations. We believe these guidelines will help in creating a strong, recognizable, and consistent brand identity for "Yogshila." Stay tuned as we roll out more exciting updates and continue our journey towards promoting wellness and mindfulness. #BrandGuidelines #Yogshila #LogoDesign #Mindfulness #Wellness
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The pollution generated by the maritime industry has been steadily increasing, necessitating innovative solutions such as the establishment of green shipping corridors. In my recent article published in the Callidus newsletter, I explore the concept of green shipping corridors and analyze their potential implications on maritime contracts. Please give it a read.
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