CipherBizz’s Post

Marketing professionals know the importance of a strong brand for customer attraction, but it's equally crucial for HR to leverage branding in attracting top talent. This insightful article from the Forbes Human Resources Council shares 14 expert strategies to build a compelling employer brand.  #Resourgenix #TalentManagement #EmployerBranding #TalentAcquisition #HRStrategies

Good tips for navigating employer branding and improving your company's online reputation...

For this month's ComputerPeople Blog, we discuss what it means to have a positive employer brand! 💡 Read below! ⬇ #recruitment #hiring #employerbrand #branding #positive #employer #buffalony #buffalojobs

#PartnerAnnouncement I am very honored and happy to announce the partnership between baas.agency & Ambassify. 🤝 I first met Kristof Van Den Eynden, Managing Partner at Baas.Agency, on a top HR-Employer Branding quiz. There was like immediately a click as our vision and answers were quite similar. Both of us understood that Employer Branding is way more than just another marketing layer. It's about translating your Employee Value Proposition into tangible and authentic stories of real people. It's about really engaging your employees in daily operations and gathering feedback and ideas. It's about facilitating employee advocacy in the best way so employees feel comfortable and supported for sharing corporate content and personal "work stories." It's the combination of those elements that will make your Employer Branding strategy succeed. For me, this like-mind thinking was definitely the reason to start partnering. Baas.Agency is an industry leader in all things employer branding and digital recruitment whose efforts are driven by a team of experts and professionals. They help companies map out their employer brand and its strategy based on the three pillars of identity, brand data, and communication plan. They believe in the power of a strong, personal, and unique brand story, which is why they will help you craft it starting from your unique corporate and employer identity and supported by accurate research and real-time data. I'm really looking forward to this collaboration and mutual mind-blowing and successful projects for top Brands. Let's do this! 💪 Joris Roebben - Jasmien Vanderstraeten

HR can unlock business value through authentic employer branding. 💡 Potential, current and former employees should be employer brand ambassadors for your organization. An #employerbrand is not a nice to have it is a must have. Think of it as a beacon which draws exceptional talent to your organization 🎯 It is intentional #employeeexperience aligned to your desired culture which promote trust and psychological safety. Investing in relationships with employes and creating a mutual purpose drives productivity.   It’s simple – but it takes a lot of hard work Your employer brand is not something you can copy from another organization. ⁉ So why do we offer check the box employee experiences. Authenticity resonates. Do what you say or say what your do. Your insides must match your outsides. Your employer brand is what your employees project back. Embrace your employer brand as a strategic asset - it’s the key to unlocking business success. Do you have 45 minutes? Human Soul People and Process Partners can show you and your team our presentation "Do Your Insides Match Your Outsides? Unlocking Business Value Through Authentic Employer Branding"

9 Proven Strategies to Build a Powerful Employer Brand That Saves Money, Attracts Top Talent, and Reduces Turnover! 🚀💼 #EmployerBranding #CompanySuccess Read full article: https://rb.gy/vh5rdm #Jouku #Glossary #Productivity #Economy #News #HRTips #HRNews #IndustryNews

It's not just "over-selling the positives." Your employer brand is just a platitude until you embrace (and intentionally use) your negatives. https://lnkd.in/g5EwNGEC #Branding #SHRM #Recruiting #Recruitment

🔍 Employer branding requires active dialogue with the target groups 🎯 Employer branding isn't just about attracting top talent; it's about retaining them, fostering belonging and loyalty to ensure sustainable business growth. The real magic happens when you involve your employees, including rehires, and external perspectives such as alumni or candidates, in this journey. Their insights and feedback are invaluable in shaping a strategic, unique, and authentic employer brand. Key steps include: - Identification of Target Groups - Understanding of Target Groups - Derivation of Pain and Gain Points - Analysis of Competitors and Trends - Conception of an Employer Value Proposition (EVP) - Creation of a Creative Concept, Messages and Roll-out Curious to dive deeper? Check out my latest blog article where I give more insights on the topic of personnel marketing and relevant steps: https://lnkd.in/eVGs247b Want to empower your employer brand together? Find more about our services related to this topic: https://lnkd.in/eHedjcjP

🌟 Elevating HR and Organizational Success: The Essence of Employer Branding 🌟 Employer branding isn't just a buzzword—it's the cornerstone of HR and organizational triumph. Here's why it's indispensable: ➡ Talent Magnet: Attracting top talent is a breeze when your employer brand shines. It's the magnet that draws in skilled professionals who resonate with your company's values and culture. ➡Retention Powerhouse: Say goodbye to high turnover rates. A strong employer brand fosters loyalty and creates an environment where employees feel valued and engaged, reducing churn and preserving institutional knowledge. ➡Cultural Catalyst: It's not just about perks—it's about purpose. Employer branding helps cultivate a positive workplace culture where employees thrive, driving motivation, and innovation. ➡Strategic Alignment: When HR efforts align with organizational objectives, magic happens. Employer branding ensures that recruitment and retention strategies are in sync with the company's mission, leading to greater efficiency and impact. ➡Competitive Edge: Stand out in a sea of competitors by showcasing why you're the employer of choice. A compelling employer brand gives you the edge in attracting talent, fostering innovation, and driving growth. ➡Employee Advocacy: Turn your employees into your biggest fans. An authentic employer brand transforms employees into brand ambassadors, amplifying your reach and influence. ➡Resilience Builder: In times of change or uncertainty, a strong employer brand provides stability and reassurance. It strengthens trust and commitment, helping the organization weather storms and emerge stronger. Invest in your employer brand—it's not just an investment in HR, but in the future success of your organization. #EmployerBranding #HRStrategy #hrcommunity #hr #OrganizationalSuccess #branding #retention #talentacquisition #competitive #culture #linkedin 🚀

What is #employerbranding and why does it matter? Well, you're in luck! The highly punctual Cliff Ettridge has written a dynamic and punctual article about it. In a nutshell, it's about you, so it's worth a careful look over.