Clancy Adams’ Post

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Specialty Coffee Product Development Consultant

The trend in Gen Z is moving away from coffee and towards specialty energy drinks.

Embracing the Chill - Gen Z's Coffee Trend 🧊☕   I am loving the conversation and your engagement. Now let’s have a look at what makes Gen Z freeze 🥶? Gen Z is stirring up the coffee industry with their year-round love for chilled beverages. From cold brew to iced lattes, this generation seems to crave cool coffee experiences, not confined by the seasons. For cafes, this means a fantastic opportunity to innovate with diverse and high-quality cold coffee options. You can attract the Gen Z crowd by offering drinks that are both a delight in taste and a statement in style. Keep it cool, keep it quality, and make each sip an experience to remember. I still remember when I started to experiment 🔬 with nitro cold brew in our academy back in 2016. My colleagues called me a dreamer… I am sure, in the meantime they are all sipping iced americanos 🤣 without saying a thing. I would love to invite them all to a private bubble tea 🧋 party 🎉 to take their taste buds to the next level.   #ColdCoffeeCulture #GenZTrends #ChilledBrews #DrinkTok

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