Clayton Sonnier’s Post

View profile for Clayton Sonnier

Social Media Manager | Organic community-led growth | US Air Force Veteran

Growth in the Web3 sector should be completely organic. The instant you start to pay for advertising, you start to lose the base you’re aiming to onboard. There are times when advertising can assist with certain campaign initiatives but, for the most part, user acquisition should be as close to free as possible. If this sounds crazy, I can assure you with over 12 years in the crypto industry that it is not.

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