Coast Communications and Public Affairs’ Post

"The best outcome is when no one even knows there’s a problem," Del Percio states bluntly. Her approach to crisis management focuses on keeping high-stakes issues out of the public eye, a service she says her clients demand. "My clients are the ones you’ve never heard of because we kept their crises under wraps." Del Percio doesn’t just talk about crisis communications—she embodies it. Her unexpected shift from behind-the-scenes strategist to a media presence has become a key asset for clients. https://bit.ly/4eF10TS #CommPRO #PR

"The best outcome is when no one even knows there’s a problem," Del Percio states bluntly. Her approach to crisis management focuses on keeping high-stakes issues out of the public eye, a service she says her clients demand. "My clients are the ones you’ve never heard of because we kept their crises under wraps." Del Percio doesn’t just talk about crisis communications—she embodies it. Her unexpected shift from behind-the-scenes strategist to a media presence has become a key asset for clients. https://bit.ly/4eF10TS #CommPRO #PR

Completed my last course of the Crisis Communications Certificate Program, Stakeholders and Community Engagement. Now, I wait for the grades to be posted, and to hear from the school. 😬 "Stakeholders can make or break a crisis response and are integral to an organization’s social ability to operate in a community.“ What is a crisis communicator? "A crisis communicator is a skilled professional who calmly navigates turbulent waters. They're the lighthouse in a storm, guiding others through crises with clear communication, empathy, and strategic thinking. They understand that in the face of adversity, words matter more than ever. A crisis communicator is not just a spokesperson; they're a trusted advisor, a problem-solver, and a guardian of trust, dignity, and reputation." ~ Eric Poirier ~ #crisiscommunications #crisis #emergencymanagement #incidentmanagement #businesscontinuity #informationofficer #incidentcommand #publicinformationofficer #media

Crisis Communications Plans - We assist organizations in developing effective Crisis Communications plans by identifying roles and responsibilities, communication channels, messaging guidelines, stakeholder mapping, and a strategy framework to ensure that, in the event of a crisis, you communicate effectively with all impacted stakeholders in order to protect their well-being and the organization’s brand and reputation. We provide retainer alternatives for quick deployment of our specialized team support to help organizations. If you would like to discuss how we can help you, please contact us: contact@griffonrm.com #riskmanagement #crisismanagement #crisiscommunication #resilience #intelligence

How can you deal with a crisis that hasn't happened yet? 🤷♂️ Last night at the HEY Marketing Network, Suzanne Hughes MA MCIPR shared her insight and top tips for crisis communications. Something that stood out to me was how much you can do in advance to make sure you're prepared for a crisis... ↪ Be clear with leaders about the expectations around crisis communications and get their buy-in. ↪ What's the tone you want to set in different situations? ↪ Plan out which key partners and stakeholders might need to be contacted and make sure you have up-to-date contact details. ↪ What are your channels of communication and who has access to them? ↪ Who will do what? ↪ What are the sign-off processes for comms and can these be streamlined for a crisis situation?

"The best outcome is when no one even knows there’s a problem," Del Percio states bluntly. Her approach to crisis management focuses on keeping high-stakes issues out of the public eye, a service she says her clients demand. "My clients are the ones you’ve never heard of because we kept their crises under wraps." Del Percio doesn’t just talk about crisis communications—she embodies it. Her unexpected shift from behind-the-scenes strategist to a media presence has become a key asset for clients. https://bit.ly/4eF10TS #CommPRO #PR

During a crisis, it is imperative to lead communications with transparency from the get-go, sticking to the facts and leaning to the known - avoiding speculation. Before putting out any statements, sync with your organization and spokespersons, be certain that the statement put out is credible and verifiable, deliver essential information clearly and transparently, let your audience know what you know and what you don’t know, and that you will fashion them with any information lacking as soon as they are available to you. It is okay to issue the same statement to different audiences; giving different versions of statements to different audiences is a recipe for confusion and misinformation. Communicators ought to not only address the pressing crisis at hand, but they also need to communicate the steps being taken to begin the process of recovery, expressing genuine compassion to the affected and crafting communication with an end in mind. Allow room for joint communication with local authorities and first responders or differ to them to provide additional information, this strengthens the communications efforts and shows cooperation with relevant authorities. #CorporateCommunications #Crisis #LeadingwithTransparency #Communications

👎️ Paralysis is the enemy of effective communication. Not having a plan is the best recipe for paralysis. 🗑️️🔥️ I’ve been sharing several components of crisis communications planning this week. I try to provide value around planning, but these are not the right answers for your team! Without knowing your organization like you do, I can’t possibly tell you how to plan for a crisis. While I hope they spark internal discussion, every organization must have a plan that addresses its unique needs. What are the top three components every crisis communications plan needs to have? 1️⃣️ 2️⃣️ 3️⃣️ #CrisisComms #CrisisCommunications #CrisisLeadership #Crisis #CrisisCommunicationsPlan #CrisisPlanning

Crisis comms is much more than reputation Paul Maher, founder and CEO at Positive, explores how communications crises can be turned into opportunities for growth and offers some advice for staying ahead of the curve https://bit.ly/4eTQ6tY

Crisis communication is a critical aspect of any business, ensuring resilience in challenging times. With 12 years of experience in PR and communications, I've witnessed firsthand the impact of effective strategies in navigating crises. Aside from safeguarding reputations, a well-crafted crisis communication plan offers various benefits: - Building Trust: Transparency and timely updates strengthen relationships with stakeholders. - Minimizing Impact: Proactive measures help mitigate negative effects on operations and finances. - Enhancing Preparedness: Having a plan in place enables quick and efficient responses, reducing confusion. - Safeguarding Brand Image: Consistent messaging upholds brand integrity during turbulent periods. - Facilitating Recovery: Clear communication supports recovery efforts and showcases commitment to addressing issues. What other advantages do you believe come from implementing a robust crisis communication plan? #PR #Communication #PublicPerception #StrategicCommunication #CrisisManagement