Colin Bastable’s Post

Tackling Local TV News’ Pay Problem, There Are No Easy Answers https://lnkd.in/ea6BF972 To assess local TV’s compensation problem in the cold light of day means acknowledging hard market realities. Here’s what the industry needs to address them and some potential solutions that won’t be without controversy.

“She’s been highly trained” Fascinating commentary from Simon Goldberg here on Sky, reflecting on his personal experience of attending the Post Office enquiry. What spoke most to me was his take on Paula Vennels having been ‘highly trained’ to speak to the SPM concerns. He says he’s not going to get too involved with the ethics of it all, but maybe he should! Because it’s on the conscience of the Senior Leaders and the vast array of Legal Professionals involved that this now rests in recovering their professional reputation. Because it’s for the greater good that the Govenment have since been forced to intervene to try and resolve it, and any later criminal/ human rights’ proceedings that ultimately follow. And because it’s only right that fair compensation is offered as an interim measure in the long and slow journey of reparation for failing to predict/ ignoring/avoiding the risks/ damage that can (and has) been caused. I love his parting words:- - that Directors need to learn how to run companies properly - that more rigor is needed in making sure that Non-Exec Directors are being listened to - that Solicitors need to feel the sanction of colluding in processes that are immoral/illegal based in advice that they give at the time Maybe the right sort of training? #PostOfficeScandal #SeniorLeadership #Training #EthicalLeadership

TVTech writes: "New research examines how political ideology influences the appeal of entertainment shows. Learn more: https://lnkd.in/emEnP_qd #TV #viewerbehavioar #advertisingresearch

📺 The new landscape of opinion-making in TV 🎙️ Despite social media frenzies, television still serves as a vital forum for discussing pressing issues, offering diverse perspectives, and fostering constructive dialogue, all whilst feeding social media with short reels and constant news from any TV show. Unlike social media though, television comes with responsibilities. When occupying a public space in TV as opinion-makers, we have a duty to uphold journalistic principles, promote critical thinking, and ensure that our statements contribute positively to the public discourse. 📡 Amidst the fast-paced nature of TV production and the demand for engaging content, I try not to lose sight of the importance of accuracy, balance, and empathy. I would insist on the quality of opinion-making on television by fostering respectful exchanges, seeking common ground, and presenting well-reasoned arguments. Not a popular approach, but I believe it was the right thing to do. The power of television is not in the level of noise or audience numbers, but in the chance (and duty) it has to inform, educate, and inspire positive change. 💡 How do you see this topic? How would you approach such a role in shaping public opinion? What strategies would you employ to ensure integrity and authenticity in your contributions?! 👇 #OpinionMaking #TVIndustry #PublicDiscourse

"Barb data serve three main purposes: one, to support and inform broadcasters’ programming decisions; two, to aid the planning, buying and evaluation of advertising campaigns; and three, to inform how broadcasters operate in the public interest. Looking again at Barb’s three core purposes, it could be argued that audience appetite for TV leadership debates is on the wane. A series whose viewership had declined by almost 50% from series one to series five would not survive a commissioner’s review: there would be no series six. But broadcasting debates is not comparable to other TV," says Douglas Whelpdale, Head of Insight at Barb. Read his full What People Watch #election analysis about why audiences tuned out of the recent leadership #debates here: 👇 📺 🗳️ https://lnkd.in/eyRvfb5U Chart source: Barb 2010-2024. Most watched debate each year. 2010, 2019 and 2024 – first debate. 2015 and 2017 – second debate.

Tackling Local TV News’ Pay Problem, There Are No Easy Answers https://lnkd.in/eRv6m5-B To assess local TV’s compensation problem in the cold light of day means acknowledging hard market realities. Here’s what the industry needs to address them and some potential solutions that won’t be without controversy.

According to the TVB, local TV news continues to reign supreme when it comes to viewer trust. A staggering 73% of viewers trust local TV news. In contrast, social media falls short, with only 43% of viewers trusting it as a source of local news. These findings highlight the power of local journalism and the challenge we face if we rely solely on social media for accurate and trustworthy news. #MediaTrust #LocalNews

In a significant development within late-night television, Fox News host Greg Gutfeld has surpassed Stephen Colbert in viewership ratings, marking a notable shift in the landscape of late-night programming. Gutfeld’s show, “Gutfeld!”, has consistently attracted a growing audience, blending humor with conservative political commentary. This surge in popularity has led to “Gutfeld!” outperforming “The Late Show with Stephen Colbert” in total viewership on multiple occasions. This trend underscores a broader shift in audience preferences, with viewers increasingly gravitating towards content that aligns with their political perspectives. Gutfeld’s success reflects a demand for alternative viewpoints in late-night television, challenging the traditional dominance of more liberal-leaning hosts. The competition between “Gutfeld!” and “The Late Show” highlights the evolving dynamics of late-night TV, where diverse voices and formats are reshaping the genre. As the media landscape continues to evolve, the rise of “Gutfeld!” signifies a pivotal moment in late-night television, illustrating the impact of political alignment on audience engagement and the shifting preferences of viewers seeking content that resonates with their viewpoints.

Comparative Analysis of Competing Political Narratives on TV Channels: Highlighting Differences and Drawing Inferences https://lnkd.in/dz6uthNG

Today - I realized that the TV business is DEAD. Here's the good news: It's election day - which will be one of the biggest days for legacy media companies like CBS, FOX, NBC and ABC. Here's the bad news: I'm a cord cutter - I don't have cable at home. All my election news/updates will come from the various YouTube channels I subscribe to. What does this mean? If I'm not turning on traditional TV/cable for updates, people younger than me DEFINITELY aren't doing it. What does that mean? The broadcast TV industry is DEAD and I need to get out before I get pushed out. * We all get pushed out. It's the nature of the business. Here's the bottom line: 1. Watch the trends in your industry. 2. Have a back-up plan when circumstances change (they will). 3. Go out and VOTE today. I'm out.