"Evolve from Data Providers to Strategic Advisors", that's the message for business teams at CPG companies that resonated most in our panel discussion on Retailers' Expectations of Analytics from Their Suppliers in 2025 alongside David Scogin and Josh Jewett.
In addition, IT leaders at these CPG companies need to "Empower Business Teams with Scalable, Real-Time Analytics Capabilities" which is accentuated by the fast evolving AI & Technology landscape across industries.
While Insite AI's core offerings center on assortment, pricing, trade, space, and planning, the company's predictive analytics solutions can inform digital advertising strategies. By understanding consumer behavior and market trends, CPG brands can optimize digital ad spend and targeting, enhancing the effectiveness of campaigns on retail media platforms.
The key to successful collaboration lies in aligning on shared goals, integrating data effectively, and leveraging advanced analytics to drive mutual value. Retailers see CPG brands not just as suppliers, but as strategic partners who can bring innovation and insights to help navigate a complex, omnichannel landscape.
A big shout out to Category Management Association for collaborating on this discussion.
Ready to excel in 2025? The consumer packaged goods landscape is transforming, and retailers expect more analytics-driven insights from suppliers than ever.
Join us to explore how effective merchandising strategies and space optimization hinge on actionable analytics to drive smarter pricing, enhance assortment planning, and improve demand forecasting. Learn how aligning your offerings with retailer needs can set you up for sustainable growth and a competitive edge.
Presented by:
Jasmeet Sraw
Josh Jewett
David Scogin
🗓 Don’t miss this opportunity to sharpen your strategies for the evolving market! https://bit.ly/3UsGL4p
#CPG #Analytics #Webinar #Retail #Merchandising #SpaceOptimization #Growth
Who Will Fuel a Driverless Truck? | Web Designer for the Logistics Industry | Helping Trucking Companies Attract CDL Drivers & Clients
8moWow, gone are the days of manual shelf layouts! 😲 I'm stoked to see how your approach shakes things up. Downloading your ebook now because I'm all about making things more shopper-friendly. It's high time we got more techy with our merchandising strategies!