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"We think our product is great!" ... said every failed startup ever. Reality check: Your opinion doesn't matter. Only your customers' opinions do. Here's how top companies use feedback tools to stay ahead: 1. Automated surveys → Constant pulse on customer satisfaction 2. User testing → Identify friction points before launch 3. Sentiment analysis → Turn social media noise into actionable data 4. Review management → Build trust through transparency My favorite? User testing. Watching real people struggle with your "intuitive" design is humbling. And enlightening. It's transformed how I approach product development. What customer feedback method has been most eye-opening for you? #ProductDevelopment #CustomerInsights #UserTesting #StartupAdvice #CustomerFeedback #ProductManagement #UXDesign

🚀 Unlocking Innovation with the Jobs-to-Be-Done (JTBD) Framework Curious about what truly drives customer decisions? The Jobs-to-Be-Done (JTBD) framework uncovers the underlying goals your customers are trying to achieve, offering powerful insights into what motivates their purchases and behaviors. Here’s how it breaks down: 🔍 Understanding Customer Goals JTBD helps you focus on why customers make decisions, not just what they buy. Take this for example: When a customer buys a drill, they’re not just looking for a tool—they’re trying to create a perfect hole to hang that picture they love! Understanding the outcome your users want can transform the way you build products. 📖 Origin Story The JTBD framework was pioneered by Tony Ulwick as part of his Outcome-Driven Innovation (ODI) method. This approach has helped companies achieve a remarkable 86% success rate in product development. That’s real, data-driven innovation at scale! 💡 Why JTBD Is a Game-Changer: Aligns product development with real user needs by uncovering the true jobs users are trying to get done. Prevents feature bloat by focusing on the core motivations that drive purchasing decisions. Refines user research by making sure you don’t stop at surface-level insights but dig deep into functional and emotional needs. ℹ️ Key Considerations: Be mindful of keeping your research focused. JTBD can sometimes lead to abstract outcomes if not grounded in data and real user feedback. Remember, while JTBD is powerful, it’s critical that design and user experience remain central to your process. 🔥 Is It Worth It? Absolutely! Whether you’re using JTBD alongside other frameworks or on its own, the insights gained will reshape the way you understand customer behavior and help you design products that truly meet user needs. 🎯 For Data-Centric Teams: JTBD thrives on quantitative insights. Pair it with analytics to spot patterns in user behavior that align with their “jobs.” Measure the impact of each job identified by tracking user engagement, satisfaction, and conversion rates. This data-centric approach ensures you focus on jobs that deliver high business value. Ready to innovate your product development process and get closer to your customers’ real needs? Embrace JTBD and see how it can unlock new pathways to growth. 🚀✨ Cover 🏞️ image taken from Toptal blog #JTBD #DataDrivenDesign #CustomerCentricity #ProductInnovation #DesignThinking #AgileUX #UserResearch #OutcomeDriven #ProductManagement #UserJourney #ProductStrategy #Productdesignjobs #HumanCenteredDesign #SeniorProductDesigner #DataCentricDesign

Turning customer feedback into product gold is not easy. Product teams are always chasing that elusive "customer love". But how do you actually get there? Here's a simple framework I've seen work wonders: 1. Unify your data Bring together all your feedback sources - app reviews, support tickets, surveys. Assemble all the the pieces of the puzzle. 2. Embrace AI for sentiment analysis Let the machines do the heavy lifting. They can process thousands of comments and tell you what your customers really feel. 3. Look for patterns, not just problems Don't just focus on the squeaky wheels. What are the recurring themes? What do your happy customers rave about? 4. Translate insights into action This is where the magic happens. Use these insights to inform your product roadmap. What features should you prioritise? What pain points need addressing? 5. Measure the impact and iterate After each release, circle back. Did it move the needle on customer sentiment? If not, why? Remember, it's not just about fixing issues. It's about creating experiences that your customers will love.

When someone says, "I’d use your product if it had X feature", it’s tempting to drop everything and start building it. But as a product-obsessed founder, you learn over time that what people say they want often diverges from what they truly need. The key is to focus on actual user behavior, not just verbalised wishes. Double down on analytics, observe deeply, and build for the reality of how they interact with your product. That’s how you create something truly impactful and indispensable.

How to Design Insanely Great Products 🚀 Simplicity is Key If users need a manual, the design has failed. Strip away the unnecessary, and make the experience intuitive. 🌟 User Experience First Start with how it feels to use, then work backwards. Every interaction should feel magical, and the best interface? Sometimes, no interface at all. Go on with fastapi? 🎨 Perfection in Details even on backend Obsess over every pixel, corner, and transition. The unseen parts matter as much as what users see. ⚙️ Seamless Integration Own the entire experience. Hardware and software should work together flawlessly—no compromises. 🎯 Product Development Discipline Focus on doing a few things exceptionally well. 🔄 Prototype & Iterate Build, refine, and don't be afraid to start over. Great products come from relentless iteration. 🔥 Ready to build something revolutionary? At IcebergData, we help you lay the groundwork with high-quality datasets tailored for your product. Whether you're looking to understand markets, uncover trends, or fuel machine learning models, we've got the data solutions to drive your innovation forward. 💼 Get in touch with us today to start building the foundation for your next great product! book --> https://lnkd.in/ent6bwy5 #ProductDesign #Innovation #DataDriven #UserExperience #IcebergData

Product managers have wrestled with user feedback for too long. And until now, triaging customer input felt a little too similar to looking for a needle in a haystack. 🪡 ✨Pendo Listen✨ helps you ditch triage with AI-powered analysis. Now you can capture, understand, and act on user data—at scale. Learn more about Pendo Listen: https://bit.ly/3wHZnod

HOW TO ALIGN YOUR PRODUCT WITH USER NEEDS The primary goal of developing and launching a product is to meet a specific need. Without that, a product loses its purpose. But how can you make sure your product truly aligns with user needs? Here are some steps to guide you: 1️⃣ Conduct User Research: Start with a deep understanding of your target audience... what are their pain points, challenges, and expectations? Use tools like user personas to visualise their needs and behaviours. Also, conduct market research to identify industry trends, understand your competitors, and discover opportunities to differentiate your product. 2️⃣ Engage Users Through Interview and Feedback: Talking to your users directly is invaluable. By conducting user interviews and collecting feedback, you can gain valuable insights into what your audience really wants. These insights not only improves your product but also increases its chances of success in the market. 3️⃣ Adopt a User-Centric Approach: Always prioritise your users during product development. Focus on the problems your product aims to solve and ensure it’s designed to make their lives easier. A product that doesn’t solve a clear problem wastes time, effort, and resources. 4️⃣ Leverage Data and Analytics: Use analytics to track user behaviour and identify areas for improvement. Are there features users love or sections where they frequently drop off? This data provides a roadmap for enhancing your product to better meet user needs. 5️⃣ Test, Iterate, and Improve: Don’t treat your product as a finished piece. Test it with real users, gather their feedback, and refine it. Regular iterations ensure your product stays aligned with evolving user expectations. By focusing on these steps, you can ensure your product doesn’t just exist in the market but thrives by addressing real user needs.

First gather data then solve a problem inspiring article 👍🏻 📌 Customer journey is the key https://mck.co/3Tgx8oH

Great content and data are just the start; understanding how they benefit your customers is crucial for building relationships and reaching new markets. With many new entrants providing ‘good enough’ insights, established players must use large language models to accelerate product development. Successful customer-centric products exhibit prescriptive intelligence with actionable insights, personalized user journeys through intuitive design, and seamless integration of Data-as-a-Service into existing workflows. Quality analytics demonstrate ROI and promote continuous improvement based on feedback, while flexible pricing models enable scalability and upselling. #CustomerExperience #ProductDevelopment #DataDriven

Key Learnings on MVPs (Minimum Viable Products) from this video: https://lnkd.in/gFM4k5JN One of the most valuable understandings of MVPs is that they are not meant to be perfect, final products but rather experimental tools designed to validate key assumptions. And the goal of an MVP is to test hypotheses about the product, market, and customer needs with minimal investment, and gather real feedback to guide future development. Few insights from the video: 1. Test key assumptions early and learn about insights into customer needs and their behaviors. 2. Build what matters by focusing on core functionalities that directly address customer pain points. 3. Iterate your ideas and strategies based on gathered feedback.