CoryWest Consulting ~ Fractional CMO | Digital Marketing PR Consulting | AI ChatGPT Strategy’s Post

Visit: https://lnkd.in/enU6N4Rw THE one course that every beginner needs in order to create your OWN digital marketing empire from the ground up, WITHOUT having to purchase another course ever again! With every purchase, we've also included a Master Resell Rights permit, where YOU get to sell OUR course to all of your clients for 100% profit! Yep, you heard that right. You can turn around & immediately start offering this course to your network for an immediate return on your investment! Some of the topics covered in the course: CHOOSING A NICHE CREATING YOUR BRAND ALL THINGS INSTAGRAM - DEEP DIVE REELS FACEBOOK TIKTOK THE VALUE OF LEAD MAGNETS RESELL VS. CREATE YOUR OWN PRODUCT CREATING YOUR OWN PRODUCTS CANVA DEEP DIVE CONTENT CREATION CHAT GPT MASTERCLASS FACELESS DIGITAL MARKETING DIVING INTO THE WORLD OF DIGITAL ENTREPRENEURIALISM BUILDING A SOLID BUSINESS BASE TAILORING A BUSINESS TO YOUR VISION FROM IDEA TO MARKET READY PRODUCT BRANDING ESSENTIALS STAN STORE BUILDING YOUR OWN FUNNEL WITH SYSTEM.IO INTRODUCTION TO BUSINESS AUTOMATION EMAIL MARKETING BUSINESS & CONTENT OPTIMIZATION NAVIGATING BUSINESS CHALLENGES CUSTOMER SERVICE EXCELLENCE SUSTAINING BUSINESS MOMENTUM BELIEFS THE POWER OF YOUR MIND MORNING ROUTINE LONG TERM MINDSET BOOKS TO START WITH AND MORE! Not only is the course ROBUST and include everything you need, but it’s also easy to access, streamlined, branded beautifully, organized, and super easy to go through on your own! Included with every course purchase is a FREE COMMUNITY that you can be a part of! The founders of THE DC put their time & energy into the community TOGETHER, and bring a little different style to each training, and event! What you can expect: *LIVE training weekly w/ Founders *Q & A + LIVE social media audits Future Regional in PERSON events in your local area and MORE!

Ever wondered how some professionals seem to dominate LinkedIn with effortless consistency? It's not magic—it's automation! As a Full-Stack Developer & AI Automation Passionate, I've witnessed firsthand the transformative power of automating LinkedIn posting for personal branding growth. Here's why it's a major benefit: 🔍 Maintain a Strong Presence: No more scrambling for post ideas or battling writer's block. Automation ensures your brand stays active, engaging, and relevant without manual input. 💡 Achieve Consistency: The secret to building a recognizable brand is showing up consistently. An AI-driven approach guarantees that your posts are timely and consistent, establishing trust with your audience. 📈 Boost Engagement: With AI-generated content, I managed to improve a single post to 37,000 impressions. Yes, you read that right! Automation can increase your visibility and reach exponentially. 🎯 Focus on What Matters: Spend less time crafting posts and more time building connections, learning, and growing. For developers and freelancers aiming to attract more clients, leveraging AI for content automation is important to standing out. But remember, not all automation is created equal. It's about crafting custom, non-cringe content that resonates with your audience and aligns with your unique voice. I've developed a web application that does just this—turns user insights into engaging, high-quality posts that speak volumes about your personal brand.

🚀 Elevate Your Marketing Game: Unleashing the Power of Growth Marketing Skillsets! 🌟 In the ever-evolving world of marketing, one thing remains constant – the importance of mastering the right skillsets. Aspiring growth marketers, listen up! Here are the must-have skills that will propel you to success: 1️⃣ Data Analysis: Numbers are the language of growth marketers. Dive deep into analytics tools, uncover insights, and make data-driven decisions to fuel your strategies. 2️⃣ Creativity: In a sea of content, creativity is your lifeboat. Develop the ability to think outside the box, craft compelling stories, and create experiences that captivate your audience. 3️⃣ Technical Proficiency: Familiarize yourself with the tools of the trade – from email marketing platforms to CRM systems. Having a strong technical foundation will streamline your processes and amplify your impact. 4️⃣ SEO Mastery: Harness the power of search engines to drive organic traffic to your website. Stay up-to-date on the latest SEO trends, optimize your content, and climb the ranks of search engine results pages. 5️⃣ Social Media Savvy: Social media is where the conversations happen. Master the art of engaging with your audience across various platforms, building communities, and fostering brand loyalty. 6️⃣ Conversion Optimization: Turning leads into customers is the ultimate goal. Learn the art of crafting compelling calls-to-action, optimizing landing pages, and maximizing conversion rates. 7️⃣ Communication Skills: Effective communication is the glue that holds everything together. Whether it's crafting persuasive copy, delivering compelling presentations, or building relationships with stakeholders, hone your communication skills to convey your message with impact. Ready to level up your marketing game? Embrace these skillsets, hone your craft, and become a force to be reckoned with in the world of growth marketing. The journey to success starts now! 💼💡 #GrowthMarketingSkills #MarketingMastery #UnlockYourPotential

Marketing your business on LinkedIn can be a game-changer for reaching your target audience and establishing your brand. Here are some effective strategies: 1. Optimize Your Profile: Ensure your LinkedIn profile is complete, professional, and reflective of your brand. Use a high-quality logo, write a compelling summary, and showcase your business's strengths and services. 2. Engage with Your Network: Actively participate in discussions, comment on posts, and share relevant content. Building relationships and engaging with your audience helps increase visibility and credibility. 3. Publish Valuable Content: Share insightful articles, videos, and updates that provide value to your audience. Consistent, high-quality content positions your business as a thought leader in your industry. 4. Utilize LinkedIn Ads: Invest in LinkedIn advertising to target specific demographics and expand your reach. Sponsored content, InMail, and display ads can drive traffic and generate leads. 5. Leverage Groups: Join and participate in LinkedIn groups relevant to your industry. Sharing expertise and engaging in group discussions can attract potential clients and partners. 6. Showcase Your Employees: Highlight the achievements and expertise of your team. Employee advocacy can amplify your brand’s reach and humanize your business. 7. Track Your Analytics: Use LinkedIn’s analytics tools to monitor the performance of your posts and ads. Analyzing the data helps refine your strategy and improve your results. By focusing on these strategies, you can effectively market your business on LinkedIn, build strong relationships, and drive growth.

I have recently updated my ‘services’ section with a load of suggestions from LinkedIn, but what can I actually do for your business as a Fractional Marketing resource…. 🤷♂️ What are the real benefits? 📈 I work with a lot of SMEs who either didn’t have ANY marketing resource, or had limited capacity but no real strategy or direction. 🎯 There was limited focus or consistency for their ‘marketing’. 💡 So, step one, audit the current situation, review audience profiles and apply some strategic control and guidance for the outputs. Often businesses work with channel specialists – GREAT- these people can deep dive certain aspects of the marketing mix, but typically they stay in their lane. 🏊♂️ So step two ensure that ALL the channels in use are working together AND identify gaps where there are further opportunities to engage with a target audience. BUT the budget is limited – and perhaps this is one of the most important benefits; making the budget and each channel work really hard. 💰 Step three was usually then content creation to satisfy the current channels or activate some new ones. But you don’t want to do things twice, so ensuring the content consistency across all channels; web, blogs, social, newsletter, collateral and PR is a skill…done well it can be really efficient – and effective. 📣 📲 💻 (But, keep the specialists in the loop too!!) These steps can take time but having someone who can take a birds-eye view of the requirement, who really understands what the client wants to achieve from their marketing channels (and how to measure the effectiveness), while also minding the budget by taking on a range of tasks – at once - is a decent start. That is what you really get... (image depicts me looking into the horizon of business success)

𝐖𝐨𝐧𝐝𝐞𝐫 𝐖𝐡𝐲 𝐘𝐨𝐮𝐫 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬 𝐚𝐫𝐞𝐧'𝐭 𝐇𝐢𝐭𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐌𝐚𝐫𝐤? 📉 𝐓𝐡𝐞 𝐒𝐢𝐥𝐞𝐧𝐭 𝐊𝐢𝐥𝐥𝐞𝐫 𝐨𝐟 𝐑𝐎𝐈 𝐢𝐬 𝐋𝐚𝐜𝐤𝐢𝐧𝐠 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲! 🚫 . . . Without a clear marketing strategy, campaigns often fail,  Leading to no sales closures. ⚠️ It's like embarking on a journey with no map. 🧭 A well-crafted marketing strategy is the backbone of any successful campaign. It aligns objectives, identifies the target audience, and defines the tactics. 🌟 𝐄𝐬𝐬𝐞𝐧𝐭𝐢𝐚𝐥 𝐀𝐩𝐩𝐫𝐨𝐚𝐜𝐡 🌟 ☑️ Knowing your audience well to create messages that boost conversions. ☑️ With clear benchmarks, track progress and make necessary adjustments.  ☑️ Ensures that every campaign component works towards a unified goal. ☑️ Strategic planning ensures time, money, and effort are invested wisely. 🌟 𝐒𝐭𝐞𝐩𝐬 𝐭𝐨 𝐃𝐞𝐯𝐞𝐥𝐨𝐩 𝐚 𝐖𝐢𝐧𝐧𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 🌟 1️⃣ 𝐒𝐞𝐭 𝐂𝐥𝐞𝐚𝐫 𝐎𝐛𝐣𝐞𝐜𝐭𝐢𝐯𝐞𝐬: Start with specific, measurable, achievable, relevant, and time-bound (𝐒𝐌𝐀𝐑𝐓) goals. 💡 Whether it's brand awareness, lead generation, or sales, clarity is crucial. 2️⃣ 𝐊𝐧𝐨𝐰 𝐘𝐨𝐮𝐫 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞: Conduct market research to understand your audience's needs, preferences, and behaviors. 💡 Use this data to create detailed buyer personas. 3️⃣ 𝐂𝐡𝐨𝐨𝐬𝐞 𝐑𝐢𝐠𝐡𝐭 𝐂𝐡𝐚𝐧𝐧𝐞𝐥𝐬: Identify where your audience spends their time and choose the appropriate channels to reach them. 💡 Include social media, email marketing, content marketing, or PPC advertising. 4️⃣ 𝐂𝐫𝐚𝐟𝐭 𝐂𝐨𝐦𝐩𝐞𝐥𝐥𝐢𝐧𝐠 𝐌𝐞𝐬𝐬𝐚𝐠𝐞𝐬: Develop messaging that speaks directly to your audience's pain points and offers solutions. 💡 Personalization can increase conversion rates by 𝟏𝟎-𝟏𝟓%. 5️⃣ 𝐕𝐚𝐥𝐮𝐚𝐛𝐥𝐞 𝐂𝐨𝐧𝐭𝐞𝐧𝐭: Creating valuable, relevant, and consistent content is key to attracting and engaging your audience. 💡 Content marketing leaders experience 𝟕.𝟖 𝐭𝐢𝐦𝐞𝐬 more site traffic. 6️⃣ 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐞: Ensure all team members are aligned with the strategy and maintain effective communication to ensure consistency. 💡 Effective communication 𝟒.𝟓 𝐭𝐢𝐦𝐞𝐬 more likely to retain top employees. 7️⃣ 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠: Stay updated with industry trends, attend workshops, and invest in professional development. 💡 Knowledge is power, and continuous learning is crucial. 8️⃣ 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭 𝐚𝐧𝐝 𝐌𝐨𝐧𝐢𝐭𝐨𝐫: Launch your campaign with a clear plan for tracking performance. 💡 Use analytics to monitor progress and make data-driven decisions. Businesses using marketing automation see an average 𝟒𝟓𝟏% increase in qualified leads. 📈 💬 𝐒𝐡𝐚𝐫𝐞 𝐲𝐨𝐮𝐫 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞𝐬 𝐚𝐧𝐝 𝐢𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐨𝐧 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐜𝐨𝐦𝐦𝐞𝐧𝐭𝐬 𝐛𝐞𝐥𝐨𝐰! 📌 𝐏.𝐒. For more insights, contact us https://lnkd.in/dT6xaKqn or visit our website https://techling.ai/ #MarketingStrategy #LeadGeneration #SalesSuccess

Reflections on the LinkedIn Workshop I recently attended a workshop on LinkedIn for Personal Branding and The Evolution of Marketing and Technology, led by [Rituuraj Bdwai]. The session was incredibly insightful, and I'd like to share my key takeaways and thoughts. Key Takeaways: - The importance of optimizing my LinkedIn profile to stand out in a crowded digital landscape - Strategies for creating compelling content and building meaningful connections on LinkedIn - How marketing has transformed with technology and the need to adapt to new trends and tools - The critical role technology plays in shaping marketing strategies, including AI and integrating tech into marketing efforts My Reflections: - I realized the significance of having a strong online presence, especially on LinkedIn, to showcase my skills and experiences. - I learned practical tips on creating engaging content and expanding my professional network. - The session emphasized the need to stay updated with the latest marketing trends and technologies, which I find both exciting and challenging. Looking Ahead: - I plan to implement the strategies learned to enhance my personal brand on LinkedIn. - I'm excited to explore the latest marketing tools and technologies to stay ahead in the field. - I appreciate the opportunity to learn from [Rituuraj Bdwai] and thank them for sharing their expertise. I would like to thank PGDM Academic Co-ordinator (Dr. Gagan J. Bhatia) for organizing this insightful workshop. I also appreciate the efforts of ( Dr. Jasbir Kaur) and (Dr. Satvinder Singh Bedi) in creating a supportive learning environment at Guru Nanak Institute of Management Studies."

Refining your strategy is crucial for staying aligned with your goals and adapting to evolving needs. Here's how you can sharpen your approach: 1. Clarify Your Mission: Start by revisiting your core mission. Ensure that every decision and action aligns with your overarching purpose. This clarity will keep your strategy focused and relevant. 2. Understand Your Audience: Dive deeper into the specifics of your target audience. Create detailed personas that reflect their unique challenges and aspirations. This will allow you to tailor your services and marketing efforts more effectively. 3. Enhance Your Offerings: Evaluate your current services and identify expansion opportunities. Consider adding new layers, such as online courses or group sessions, to address different client needs and budgets. Ensure your offerings are comprehensive, combining practical advice and emotional support. 4. Strengthen Marketing Efforts: Focus on content that resonates with your audience's needs. Utilize storytelling to connect on a personal level and leverage social media platforms where your audience is most active. Implement targeted email campaigns to maintain engagement. 5. Build a Community: Foster a sense of belonging by creating spaces for clients to connect and support each other. Regular events, exclusive content, and active engagement will keep your community vibrant and loyal. 6. Measure and Adapt: Set clear metrics for success and regularly review them. Be ready to pivot based on what's working and what's not, ensuring continuous improvement and growth. By refining these areas, you’ll ensure your strategy is both effective and adaptable, positioning you for long-term success.

🌟 Achievement Unlocked! 🌟 I am thrilled to share that I have successfully completed an intensive Social Media Marketing course! 🎓✨ Over the past few months, I have delved deep into the dynamic world of social media, gaining invaluable insights and honing my skills in several key areas: 📈 Strategic Planning: Learned how to craft effective social media strategies that align with business goals and drive measurable results. 🖋️ Content Creation: Mastered the art of creating engaging and relevant content tailored to different platforms and target audiences. 🔍 Analytics & Metrics: Developed proficiency in using analytics tools to track performance, understand user behavior, and optimize campaigns for better ROI. 📱 Latest Trends: Kept up-to-date with the latest trends, tools, and best practices in social media marketing, ensuring a forward-thinking approach. 🤝 Community Engagement: Enhanced my skills in building and nurturing online communities, fostering meaningful interactions, and enhancing brand loyalty. This learning journey was both challenging and rewarding, and I am incredibly grateful to [Instructor's Name/Platform] for their expert guidance and support throughout the course. I am excited to apply these newfound skills and knowledge to drive impactful social media campaigns, connect with audiences in authentic ways, and contribute to the growth of brands in the digital space. Looking forward to connecting with fellow professionals, sharing ideas, and exploring new opportunities in the ever-evolving field of social media marketing! #SocialMediaMarketing #DigitalMarketing #ProfessionalDevelopment #LearningJourney #MarketingStrategy #ContentCreation #Analytics #CommunityEngagement

# You Come to Me In the world of digital marketing, there's a prevailing mantra: "You have to meet the customer where they are." Today, I'm here to tell you that this couldn't be further from the truth, at least based on my 30 years of experience in the field. Think about email. If you have a Gmail address and I want to reach you, I must email you from my Gmail address, thereby exposing the email I use to communicate with Google. Now, consider the alternative: come to me instead. Drop me a Skype message or a Discord chat, and you'll see how quickly I respond. Send me a Gmail? I check it maybe once a month, usually only when I'm reading my Creator notes from YouTube. Let’s talk about the phone. I text you, "Hey, what's up? Got a moment to talk?" and then I wait... days or even weeks for a reply. Instead, come to me. Join my Skype group, hop into my Discord community, engage, post things, and I'll respond and comment swiftly. Now, let's consider social media platforms like LinkedIn. When I DM you out of the blue, you might feel annoyed, thinking I'm just another person pitching an offer. But if you come to me, it’s a whole different story. I post an article that garners 7,000 views, you discover my content, you send me a friend request, and you message me, telling me what you want and how I can help you. You book a call in my calendar, and you show up. Coming to me is exponentially more effective than me trying to meet you where you're at. Especially if I know more than you. I've been in the digital marketing game since 1994 – over 30 years of experience. What about you? If you have more experience than I do in a certain field, I'll come to you. But otherwise, come to me. Meet me where I am at. Meet me on my platform. Learn from me. This shift in mindset isn't just about convenience; it's about leveraging expertise and creating value. When you come to me, you're tapping into a wealth of knowledge and experience that can propel your business forward. You're not just getting a response; you're getting a partnership, a collaboration, and a pathway to greater success. In my journey, I've found that creating an environment where people come to me has allowed for more meaningful interactions and more effective communication. It’s about setting the stage for success and then inviting others to join you on that stage. So, I challenge you to rethink your approach. Instead of spreading yourself thin trying to meet everyone where they are, create a space where they want to come to you. Share your expertise, engage authentically, and let your value shine. When you do, you'll find that the right people will naturally gravitate towards you, eager to learn, collaborate, and grow. Remember, you are the expert in your field. Own it, and watch as people come to you, ready to embrace the opportunities you have to offer. #YouComeToMe #DigitalMarketing #Expertise #SuccessMindset