Cosmoprof India’s Post

📰  In this week’s edition... ✨ Honouring Rohit Bal, the legendary couturier whose designs defined Indian couture and inspired generations. Bal wasn’t afraid to make a statement. One of the country’s most celebrated designers, he was known for his dramatic use of peacock and lotus motifs, intricate brocades, and rich velvets, bringing India’s heritage to the runway with unapologetic grandeur. Bal dressed icons from Uma Thurman to Naomi Campbell, becoming one of the first Indian designers to capture international attention. His reach went far beyond fashion—he designed costumes for Kaun Banega Crorepati, uniforms for British Airways, and collaborations with Aditya Birla. Here’s what else is going on: 1️⃣ NARS Cosmetics is on a mission to break into India’s top three luxury beauty brands, expanding retail and digital channels to meet demand from India’s young, discerning consumers. 2️⃣ Augustinus Bader lands in India through Reliance’s Tira Beauty, bringing science-backed skincare to an audience increasingly drawn to clinical-grade, luxury products that blend wellness with results. 3️⃣ India’s next-gen style icons are reshaping beauty, fashion, and luxury – fast, and in their own way. From Ananya Panday to Princess Gauravi Kumari, these cultural icons represent a new-age blend of glamour, authenticity, and impact. 4️⃣ Beyond luxury: Reliance Jio eyes a 2025 IPO with ambitions to transform India’s digital landscape, while VisioNxt launches India’s first AI-driven fashion forecasting tool, paving the way for local designers. 🚀 Want more insights? Subscribe to IndLux Newsletter @ www.indlux.co #RohitBal #NARSCosmetics #AugustinusBader #LuxuryBeauty #RelianceJio #VisioNxt #GenZIcons #IndLux

The Rise Of Premium Jewellery In India The jewellery industry in India is experiencing a shift towards premiumisation, moving beyond mere price tags. This shift is driven by changing consumer preferences, particularly among millennials who prioritize creativity, uniqueness, and experiential engagement over traditional notions of luxury based solely on cost. As disposable incomes rise and the middle class expands, more consumers are willing to invest in premium jewellery for its craftsmanship and exclusivity. Premiumisation extends beyond the products themselves to encompass customer experience and ethical practices. Jewellery brands are focusing on personalized services, exclusive events, and transparent sourcing to build trust and loyalty among clientele. By aligning with ethical concerns and emphasizing craftsmanship, brands are able to differentiate themselves in a competitive market and cater to the growing demand for premium experiences. In conclusion, the trend of premiumisation is reshaping the jewellery industry's perception and purchasing patterns of luxury. Brands must prioritize innovation, craftsmanship, and customer-centric approaches to stay competitive and sustain growth in a dynamic market. #marketing #premiumisation #luxury #m360 Visit us at: www.marketing360.in Instagram: marketing360.in Twitter: OfficialM360 Facebook: @marketing360 Source link: https://bit.ly/3Udpawb Content Credits: Aanchal Chauhan  

Forget "thriving" - India's #luxury market is exploding, expected to be 3.5 times bigger by 2030 thanks to a growing upper and middle class. This love for luxury is well portrayed during the Diwali festival season, with many celebrators opting to wear new #clothes to symbolise new beginnings, providing ample opportunity for local designers to push their festival capsule collections – and some international brands are following suit. Designer brands like Hermès and CHANEL are consistently booked with customer appointments. Other brands like Louis Vuitton, Dior, Cartier, Bulgari, and Gucci had increased sales during the 2023 season compared to the previous year. However it won’t be an easy road for new entrants, explaining that brands new to the Indian market and don’t have a vast international presence likely can’t match up to the necessary #marketing push required to compete with homegrown Indian brands or established international brands. If you want to know how new (and established players) can grow their presence in India’s luxury market, check out Priya Raj report to find out more. #luxuryliving #India #brands #growth https://hubs.li/Q02mY2hK0

📰 What’s trending on our radar… Christian Louboutin has just made its entry into India’s festive calendar through the launch of its latest collection, the ‘Diwali Edit’. The designs reflect Louboutin’s long-standing admiration for India, and showcases the brand's effort to amalgamate Indian craftsmanship with some of its iconic shoes, bag and leather silhouettes.  However, despite its effort to create a localised collection, the line has sparked mixed reactions. While some praise its luxurious appeal and marketing efforts, others critique it as a Westernised portrayal of Indian culture, raising concerns about authenticity and the use of stereotypical motifs. This feedback highlights the need for global brands to get cultural nuances right to connect with India’s fashion-savvy consumers. 1️⃣ Estée Lauder is going local with new manufacturing plans in the country, its culture and festive-targeted campaigns, and investments in homegrown talent through programs like Beauty&You India. 2️⃣ Luxury fashion takes a leap as Saks Fifth Avenue, an American luxury retailer, partners with Indian designers Anamika Khanna and Rahul Mishra to bring AK|OK and AFEW collections to the U.S. 3️⃣ The hype is real as luxury streetwear continues to surge in India. Brands like Jaywalking, Almost Gods, Bluorng, and NoughtOne are redefining street style by blending local craftsmanship with global influences, while limited-edition drops and pop culture endorsements add to the frenzy. 4️⃣Beyond luxury: Nvidia and Reliance are teaming up to strengthen AI infrastructure in India, while the Maldives introduces India’s Unified Payments Interface (UPI) payment system to boost its digital economy. 🚀 Want more insights? Subscribe to the IndLux Newsletter at www.indlux.co for the latest on luxury, fashion, and lifestyle trends. #ChristianLouboutin #EstéeLauder #SaksFifthAvenue #LuxuryStreetwear #Nvidia #Reliance #Maldives #UPI #IndLux

📰What we’ve got our eye on this week… The next wave of fashion is on its way… and this time it's coming from the BRICS nations. India made a bold move at the recent BRICS+ Fashion Summit in Moscow, joining the newly launched BRICS International Fashion Federation—an initiative that promises to shake up the global fashion landscape by spotlighting emerging markets. With over 80 designers in attendance, including leading Indian talent, the event showcased Moscow’s rise as a style capital and cemented India’s growing role in shaping global trends. We also talk about: 2️⃣ Indian couturier Tarun Tahiliani’s new luxury prêt line, OTT, debuted with Nexa, Maruti Suzuki’s luxury automotive brand, at Lakmé Fashion Week. 3️⃣ Vogue India’s ‘Power of the Runway’ exhibition in Mumbai showcased 40 designers this month, emphasising the importance of archiving in Indian fashion. 4️⃣ India’s luxury watch market thrives as Swiss timepieces see a 20% export surge in 2024, reflecting rising demand. 5️⃣ Beyond luxury: Jio Financial teams up with BlackRock for a private credit venture, while Myntra’s festive sale sets records with 1.5 million new customers. 🚀 Want more insights? Subscribe to IndLux Newsletter @ www.indlux.co #BRICS #TarunTahiliani #LuxuryFashion #VogueIndia #LuxuryWatches #JioFinancial #Myntra

𝐓𝐢𝐦𝐞𝐥𝐞𝐬𝐬 𝐄𝐥𝐞𝐠𝐚𝐧𝐜𝐞: 𝐔𝐧𝐯𝐞𝐢𝐥𝐢𝐧𝐠 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐓𝐫𝐞𝐧𝐝𝐬 𝐚𝐧𝐝 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐋𝐮𝐱𝐮𝐫𝐲 𝐖𝐚𝐭𝐜𝐡𝐞𝐬 𝐟𝐨𝐫 𝐖𝐨𝐦𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭 The Global #LuxuryWatches for Women #Market refers to the segment of the luxury watch market that caters specifically to female #consumers. This market includes high-quality, often expensive timepieces that are considered status symbols and are characterized by features such as diamonds, intricate designs, precious metals, and advanced #movement complications like tourbillons or perpetual calendars. The market is driven by factors such as increased purchasing power among women, changing societal norms, and the #availability of stylish and elegant designs tailored for women. 𝐑𝐞𝐪𝐮𝐞𝐬𝐭 𝐏𝐃𝐅 𝐒𝐚𝐦𝐩𝐥𝐞 𝐂𝐨𝐩𝐲 𝐨𝐟 𝐑𝐞𝐩𝐨𝐫𝐭@ https://lnkd.in/g76mKj74 The Compound Annual Growth Rate (CAGR) for the Global Luxury Watches for Women Market is projected to be 5.0% from 2024 to 2030 𝐓𝐡𝐞 𝐦𝐚𝐢𝐧 𝐝𝐫𝐢𝐯𝐞𝐫𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐋𝐮𝐱𝐮𝐫𝐲 𝐖𝐚𝐭𝐜𝐡𝐞𝐬 𝐟𝐨𝐫 𝐖𝐨𝐦𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭 𝐚𝐫𝐞: • Increased Purchasing Power: Women's growing financial independence is boosting their ability to purchase luxury watches • Fashion & Status: Luxury watches serve as both fashion statements and symbols of social status, influencing purchasing decisions • Innovative Designs: The availability of stylish and elegant watch designs tailored for women is propelling market growth • Digital Marketing: The use of social media and online marketing strategies is significantly driving sales in this segment 𝐊𝐞𝐲𝐩𝐥𝐚𝐲𝐞𝐫𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐆𝐥𝐨𝐛𝐚𝐥 𝐋𝐮𝐱𝐮𝐫𝐲 𝐖𝐚𝐭𝐜𝐡𝐞𝐬 𝐟𝐨𝐫 𝐖𝐨𝐦𝐞𝐧 𝐌𝐚𝐫𝐤𝐞𝐭: ·        Audemars Piguet ·        LVMH ·        Girard-Perregaux ·        Piaget ·        Vacheron Constantin ·        Cartier ·        Glashütte Original ·        BREGUET ·        ROLEX ·        Patek Philippe ·        Richemont ·        Jaeger-LeCoultre 𝐄𝐧𝐪𝐮𝐢𝐫𝐞 𝐦𝐨𝐫𝐞 𝐚𝐧𝐝 𝐬𝐡𝐚𝐫𝐞 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧𝐬 𝐢𝐟 𝐚𝐧𝐲 𝐛𝐞𝐟𝐨𝐫𝐞 𝐭𝐡𝐞 𝐩𝐮𝐫𝐜𝐡𝐚𝐬𝐞 𝐨𝐧 𝐭𝐡𝐢𝐬 𝐫𝐞𝐩𝐨𝐫𝐭 𝐚𝐭@ https://lnkd.in/gkyQBsgN #LuxuryWatches #WomenTimepieces #ElegantHorology #GlobalLuxury #TimelessElegance #WatchFashion #LuxuryLifestyle #WomensWatches #HorologicalElegance #LuxuryTimepieces #LuxuryWatchTrends #WomenInHorology #GlobalFashion #TimelessChic #LuxuryAccessories #WristCouture #HighEndTimekeeping #FashionForwardWatches #GlobalLuxuryMarket #LuxuryTimekeeping Market intelliX

Did you catch Bulgari's recent move to India? Most marketing misses the mark because it lacks storytelling depth. Bulgari's 18-carat gold Kada teaches us otherwise. → the B.zero1 Kada Bracelet. Worth a staggering 12 lakhs INR. But, here's the magic, - It's more than just an accessory. It's a strategic storytelling masterpiece! Many brands miss the mark  When bridging tradition and modernity. The B.zero1 Kada by Bulgari Nailed it by seamlessly blending  Classic Indian aesthetics with Contemporary design. A strategy proven with the 2019 Mangalsutra Necklace. The Kada, traditionally worn by Sikh men Symbolizes strength and determination. Now stands as a statement piece for Indians. Blending heritage with modern aesthetics. Ambassador Ayushmann Khurrana embodies the spirit. - Bridging individuality - Honors tradition. The campaign celebrates the uniqueness Resonating with a diverse audience. The design stands for movement And tenacity. Remember, it's not just about selling a product. It's about telling a story that resonates With your audience's values. Your brand's story is the bridge that  Connects you to your audience's heart. Start by understanding the stories - that resonate with your audience. What's your brand's story? How do you infuse storytelling into your marketing strategy? PS: Share in the comment below! #branding #storytelling #marketing #startegy

#BrandExpansion India Circus launches new fashion vertical Godrej Enterprise brand India Circus by Krsnaa Mehta has officially launched its new fashion vertical, integrating traditional Indian motifs with modern aesthetics. Read the full story here: https://lnkd.in/gCjCeEHA India Circus ( A Godrej Venture ) India Fashion Forum #RetailInnovation #FashionNews #FashionUpdates #BoFDaily #BoFNews #BoFUpdates

What’s attracting top brands like Armani to India? The launch of India’s first Giorgio Armani Beauty flagship store at DLF Promenade, Delhi, is more than just a milestone…. It’s proof that global brands recognize the massive potential of the Indian market. Why India? ➡️ A booming luxury beauty market projected to hit $25B by 2025. ➡️ A rising population of high-net-worth individuals and aspirational buyers. ➡️ Strategic retail hubs like Delhi offer visibility and exclusivity. India is no longer just a market; it’s a growth engine for luxury brands. Why New Brands Should Enter the Indian Market 🔹 Unparalleled Market Diversity: India’s cultural diversity offers brands the chance to localize strategies, cater to different tastes, and thrive. 🔹 First-Mover Advantage: For many categories, the Indian luxury market is still in its early stages. Entering now offers brands a chance to establish dominance before competition heats up further. 🔹 Young, Aspirational Demographic: With 65% of its population under 35, India’s young consumers are willing to explore new products, adopt trends, and spend on quality experiences. Armani Beauty sees the potential. Does your brand? #ArmaniBeauty #LuxuryInIndia #RetailExpansion #IndianMarket #LuxuryTrends #StartupFlux

🌟 The Ambani Wedding: A Global Stage for Brands🌟 The Ambani wedding was more than just a celebration—it was a global spectacle that attracted international icons like Beyoncé, Kim Kardashian, Rihanna, Priyanka Chopra, and Hilary Clinton. With an astonishing 💵 $700 million spent, it became one of the most lavish weddings ever, showcasing the power of luxury on a grand scale. Kim Kardashian’s SKIMS 🌍 made headlines as she embraced Indian fashion, blending her brand with the cultural richness of the event. Rihanna made a significant impact by performing at a pre-wedding event, which cleverly coincided with the launch of her makeup line, Savage X Fenty Beauty, in India. This strategic move created substantial buzz, especially with the launch on NykaaFashion shortly afterward. This strategic move created buzz around the event and her brand, particularly with the launch on Nykaa. Haldiram Snacks Pvt.Ltd.'s 🍲 represented India's culinary heritage, while luxury giants like DOLCE&GABBANA 👗 and Christian Dior Couture ✨ seized the opportunity to connect with India’s elite. Fashion icons Manish Malhotra and Abu Jani Sandeep Khosla 🌺 showcased the splendor of Indian craftsmanship, earning admiration globally. The wedding set a new benchmark for luxury events, providing brands with an unparalleled platform to reach a worldwide audience and make a lasting impression. In today’s interconnected world, this event proved that luxury transcends borders, offering brands a unique opportunity to shine and resonate on a global scale. 🌍✨ #LuxuryMarket #AmbaniWedding #GlobalBrands #IndianFashion #LuxuryEvents #BrandExposure #Indiasinsights