CPHI Middle East’s Post

Transcript

During the CP HI Middle East Global Pharma Exhibition, the Saudi Minister of Health had Bin Abdul Rahman Al Jalaja witnessed the signing of several agreements valued at $2.7 billion. The outcome showcased Saudi Arabia's commitment to reform the healthcare sector's advancement and the positive economic impact of such events here in the Kingdom. We can consider ourselves. Among those who are positive outliers, where we are. Opening the gate for innovators as well as investors. And providers to appropriately adopt these kind of innovative ideas and that's why we see the Sahaba Virtual Hospital. Digital twins, multiple other implementations where AI is embedded and and and many others are happening and adopted well in the Kingdom. The event, which focused on the Pharmaceutical industry, gathered over 400 exhibitors from more than 100 countries and helped Dr. investments into new and innovative healthcare solutions. We like to measure the impact of Tarlov based on its economic impact to the country. OK, so I can say from 2022 to the end of 2024. We've had a, what we call a direct economic impact of about 2.6 to $2.8 billion. But if you were to add the transactions that happen on site, OK, at events like Cityscape, for example, which we can measure, so the minimum transactions that happen, we know that we've had an economic impact in that period of time of at least $10 billion. You know, that's repeatable economic impact that's improving the city, OK, That wasn't there before. Saudi Arabia is embarking on an ambitious healthcare sector reform. Focusing on improving nationwide health services by harnessing the latest technologies and AI to deliver enhanced care.