Crawford Group reposted this
Generative AI and NLP are leveling up personalization. Bots are so “human” you might just say “thank you” when they answer! These AI-driven chatbots have graduated from answering FAQs to full-on intelligent conversations. They’re faster and smarter, and it feels like they’ll soon ask us how we’re doing! Unsurprisingly, nearly 70% of marketers are going all-in on chatbots this year (thank you to our friends HubSpot for the stat). These bots don’t replace the personal touch; they amplify it. So, is your team riding the AI wave or still testing the waters? For more on that HubSpot stat, dive into their complete study at the link below. https://lnkd.in/gPCwzKag #digitalmarketing #aiI #customerexperience