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Your personal brand is a waste of time... Just focus on direct outreach... ...says someone who's never reaped its rewards. Let's clear the air about personal branding. Your personal brand is crucial. It leads to: → Opportunities finding you → Charging higher prices → Building lasting success Personal Brand ≠ Fake Online Persona Personal Brand = Your Professional Reputation Here's the honest truth: 1. The "Instant Success" Myth → Most businesses take 3 years to turn a profit. (Facts) → That "overnight success" you admire? → They've been working hard behind the scenes for years. 2. The "Followers are Everything" Fallacy → Small influencers (1K-10K followers) engage 41.7% more than big ones (facts)... → 100 loyal fans beat 10,000 casual followers any day. 3. The "Only Outgoing People Succeed" Lie → 40% of top executives are introverts (Facts) → Being thoughtful is a strength, not a weakness. Some eye-opening stats: = 64% want to connect with brands personally... = 82% trust companies with active leaders on social media = Personal accounts reach 5.6x more people than company accounts... Don't fall for myths. Invest in your reputation. In today's world, trust is everything... And your personal brand builds that trust. P.S. If you need help creating content strategy to grow and monetize your personal brand, schedule a call with me today.

How to engage with your target audience as a brand? There are 3 things engagement is crucial for a brand 1/ Building relationships (queries, problems) 2/ Fostering loyalty (for retention and advocacy) 3/ Business growth So, if you are a business owner and want better engagement this post is for you 📌 Do this to engage better 1. Make them valued If someone has a problem or has shared a query → Address them that you have recived their query, then reply that you have understood their problem and 3rd address them that their query will be resolved in x amount of time. 2. Keep the conversation flowing → As a business you need to approaches a. reactive- where you reply back to comments, Dms etc b. proactive- where you engage in the conversation where people are talking about you 3. Follow a tone of voice Be consistent with your tone of voice. Suppose you are a software business ↳ your TA is mainly working professional ↳ your tone should be formal if you are a product like anime T-shirts ↳ your target audience is young people ↳ your tone can be fun and cheering 👍 Show your human sign trust me it make your replies more personal As a brand you need to be careful while engaging: Use of words: One wrong word can impact your brand. Move irritated customers into DMs: You don't want people to see this. Develop a guideline which your employees need to follow while working on your social media account. Need help in building a strategy for your brand DM me P.S. Have you encountered negative comments? #SocialMediaStrategist #LinkedInGrowth #SocialMediaMarketing

Top Tips for Monitoring Your Brand Online Are you actively listening to what’s being said about your brand? Learn how to use social listening tools to monitor brand mentions and stay ahead of the curve. Check out BOL’s blog for more insights. https://hubs.ly/Q02JNFkL0

Unlock growth Building a brand demands more than just creating a social media presence. It requires developing trust with your audience, as they act on that trust. Our latest blog post explores the importance of this relationship and how it should inform your brand-building strategy. https://lnkd.in/gt26JS9B #Trust #BrandStrategy for your personal brand through effective collaboration. Find out how to create a powerful presence with the right partnerships. Read more… #Collaboration #BrandPresence

Isn’t it frustrating when you pour your heart into amazing content, but no one’s listening?😩 Engagement is KEY to building a community around your expertise and attracting those ideal clients. But there’s a smarter way to do it than just mindlessly commenting everywhere. The 4 engagement NO-NOs to avoid: ❌ Don’t waste hours on engagement without a plan. ❌ Don’t disappear after someone comments. ❌ Don’t engage just for the sake of it. Here’s what to do instead: ✅ Find accounts and conversations that match your expertise and where you can ACTUALLY help people. ✅ Write interesting comments that spark conversations. Think of it like chatting with a friend! ✅ Plan your engagement just like you plan your content. Set aside specific times to connect with others. This will keep you on track and avoid overwhelm. Want more tips to build your brand? Follow Anupama Roy for more such insightful strategies. DM “GROW” if you need a Social Media Marketer to boost your content creation game and save you time by increasing engagement rates📈

Building a brand demands more than just creating a social media presence. It requires developing trust with your audience, as they act on that trust. Our latest blog post explores the importance of this relationship and how it should inform your brand-building strategy. https://lnkd.in/gt26JS9B #Trust #BrandStrategy for your personal brand through effective collaboration. Find out how to create a powerful presence with the right partnerships. Read more… #Collaboration #BrandPresence

Authenticity is your best strategy on Social Media. Some people reached out to me for advice on building their personal brand. They’re afraid that they aren’t an expert. ↳ But the truth is personal brand is how authentic you are. Here’s why: 1. Trust building. - It builds trust, and trust turns followers into loyal customers. 2. Unique voice. - An authentic voice sets you apart from the crowd. - It's your unique selling point that no competitor can replicate. 3. Connection. - When you are authentic, you don't need to chase followers. - They come to you because they connect with your authenticity. 4. Engagement. - This authentic content resonates when you share your journey, values, and passion. - People relate to real stories, real struggles, real successes. Remember, here is one tip for you to start your personal brand: → Being real can be your biggest asset. It's about something other than crafting the perfect image or having the most followers. → You don’t need to try to be someone else. It's about being real, being you. P.S What do you think about authenticity? ↓ ✨

I’m getting solid engagement on my posts, but no clients. This is a common challenge faced by many LinkedIn hustlers, myself included. But here’s what I’ve learned about what we could be doing wrong: What’s Working: ✔ Daily commenting (100+) ✔ Posting consistently ✔ Good, informative captions ✔ Pinned comments These steps help build an audience, but the big question is: Is even 0.25% of your audience converting? If the answer is "No," here’s what might be going wrong: ❌ Engaging with irrelevant people  ❌ Commenting on every post you see  ❌ Not learning from top personal brands ❌ Posting irrelevant content  ❌ Posting less than 4 times a week  ❌ Failing to explain what you’re selling ❌ Low-quality posts  ❌ Ignoring design for your personal brand A strong personal brand with clear, relevant messaging and design is essential to converting followers into clients.

I saw a quote that completely changed my perspective.🪟 I was not into the world of social media and I was never the one to promote my profile until I came across a quote that said 📢 🗣️ "Your personal brand is what people say about you when you're not in the room"– Jeff Bezos While this line might seem ordinary to others, it was a complete game changer in my life. From less than 100 connections to a big digital family of 9k on LinkedIn I came a long way in the virtual competition just by knowing the importance of personal branding. -> A digital Difference Maker -> Creates credibility and trust -> Provides you recognition -> Virtual resume for career opportunities But as the coin has two sides, there is another side to branding which is influencer marketing. Or you may say indirect paid personal branding. (Paid doesn't always mean monetary benefits, there are collabs, exchange of the items promoted, etc.) -> No transparency -> No credibility for the brand -> Limited target reach Even though everything has its ups and downs 〰️ I would say that authenticity and building your own brand never goes out of style. 😎 Appendix 1: Who do you favor "Team personal branding" or "Team influencer marketing"? Appendix 2: No influencer was harmed during writing of this content. Follow Vivek Raj for more 🌞 Like, Comment, Share, Repost ▶️ Press the 🔔 icon. LinkedIn LinkedIn Life LinkedIn News LinkedIn Learning LinkedIn Guide to Creating LinkedIn Guide to Networking #linkedin #personalbranding #contentcreator #smm #socialmediamarketing #linkedingrowth

Building trust in marketing requires genuine, audience-focused communication, not trickery, deceptive or self-centered tactics. Curated by: Martin R. Ricketts When building trust in business, it's essential to recognize that potential clients or customers don't know you yet, so trust must be earned. I recently encountered two examples that highlight what not to do. In one instance, I received a text from someone asking for "Jerry," and when I corrected them, they tried to strike up a random friendship. Recognizing it as a common bait-and-switch tactic, I blocked the sender. This deceptive approach erodes trust rather than building it. Similarly, in a networking group, someone announced "exciting news" about their new book—framing the entire message around themselves with no relevance to others. It's easy to see why such self-centred approaches fail; people need a reason to care about your message. In marketing, addressing the "what's in it for me" (WiifM) element is crucial to resonate with your audience. Ultimately, relying on lazy, misleading tactics wastes time and misses the opportunity to build genuine connections. Instead, creating value is far better, allowing people to get to know, like, and trust you gradually. I encourage everyone to revisit their messages and ask a neutral party for feedback to ensure your communication is engaging, relevant, and, most importantly, adds value. Do Work You Love. Monetize Your Story. Design Your Future. https://lnkd.in/gJnk-CY8 . #MonetizeYourStory #MartinRRicketts  #KathrynAsaroMayers #CohesionServices #TrustBuilding #AuthenticMarketing #CustomerFocus #ValueDrive #LearnFaster #WorkSmarter #DesignYourFuture #doworkyoulove #DontSettle #DigitalSamurai #theGlobalInfluencer #MicroInfluencer #InfluenceMarketing #LaptopLifestyle #CreatorCondo