"Working with creators requires trust. Creators are people, and people are unpredictable, which is part of why their content works so well. Finding the balance between control and creativity is where the magic happens." In our latest blog, CreatorIQ VP of Product Innovation Nate Harris examines brand safety in creator marketing and explores: ✨ How risk = reward 📊 Brand suitable vs. brand safe 🔍 The seven Cs of brand safety 🤖 The role of technology and AI in brand safety Read the full article: https://ow.ly/poFx50UaxkN #BrandSafety #CreatorMarketing #Marketing #CreatorIQ
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1wI would love to embrace others and their skill sets. Sincerely, - Scott Compton