CreatorIQ’s Post

"Working with creators requires trust. Creators are people, and people are unpredictable, which is part of why their content works so well. Finding the balance between control and creativity is where the magic happens." In our latest blog, CreatorIQ VP of Product Innovation Nate Harris examines brand safety in creator marketing and explores: ✨ How risk = reward 📊 Brand suitable vs. brand safe 🔍 The seven Cs of brand safety 🤖 The role of technology and AI in brand safety Read the full article: https://ow.ly/poFx50UaxkN #BrandSafety #CreatorMarketing #Marketing #CreatorIQ

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Scott Compton

Business Development/Communications Professional

1w

I would love to embrace others and their skill sets. Sincerely, - Scott Compton

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Jeffrey Melton

Creator Economist, Marketing and Communications Leader with Agency Roots | PR Week 40 Under 40 2015

1w

Love it

Scott Compton

Business Development/Communications Professional

1w

I agree

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Scott Compton

Business Development/Communications Professional

1w

- Scott Compton

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