D2CX By Inc42’s Post

𝐁𝐨𝐚𝐭 𝐍𝐚𝐫𝐫𝐨𝐰𝐬 𝐋𝐨𝐬𝐬𝐞𝐬 𝐢𝐧 𝐅𝐘𝟐𝟒, 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐃𝐞𝐜𝐥𝐢𝐧𝐞𝐬 𝟓%. 𝐀𝐮𝐝𝐢𝐨 𝐒𝐞𝐠𝐦𝐞𝐧𝐭 𝐃𝐫𝐢𝐯𝐞𝐬 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲 1. Boat's audio segment remained the primary revenue driver, contributing to the overall profitability. 2. Despite a decline in revenue, the audio segment's EBITDA margin improved to 9%, indicating better cost management and operational efficiency. 𝐖𝐞𝐚𝐫𝐚𝐛𝐥𝐞𝐬 𝐒𝐞𝐠𝐦𝐞𝐧𝐭 𝐅𝐚𝐜𝐞𝐬 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞𝐬 1. The wearables segment experienced a significant decline in revenue due to intense competition from rivals like Noise, Fire-Boltt, Boult, and Fastrack. 2. Boat is shifting its focus back to the core audio segment to mitigate the impact of challenges in the wearables market. 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐚𝐧𝐝 𝐋𝐨𝐬𝐬𝐞𝐬 FY24 Revenue: ₹31.22 Bn (down from ₹32.85 Bn in FY23) FY24 Losses: ₹0.535 Bn (down from ₹1.01 Bn in FY23) FY24 EBITDA Margin: Improved to 9%. 𝐎𝐭𝐡𝐞𝐫 𝐊𝐞𝐲 𝐏𝐨𝐢𝐧𝐭𝐬 1. Boat is preparing for an initial public offering (IPO) within the next year. 2. The company aims to raise around ₹20 Bn through the IPO. 3. Boat is shifting its focus towards producing more premium audio products to tap into the growing demand for high-quality audio devices. 4. The company has set internal benchmarks for raising around ₹20 Bn through the IPO.  𝐂𝐨𝐧𝐜𝐥𝐮𝐬𝐢𝐨𝐧 While Boat faced challenges in its wearables segment, the company's strong performance in the audio segment and improved profitability demonstrate its resilience and ability to navigate a competitive market. The planned IPO could provide Boat with the necessary capital to expand its operations and invest in future growth. Rishabh Kale

Thoughts on this? >> RingConn Gen 2 vs Oura Ring 3: Features, price, which one wins >> Comment below! >>> lqventures.com #digitalhealth #socialmedia #digitalmarketing #industry40 #AI #IoT #healthtech #mhealth

Thoughts on this? >> RingConn Gen 2 vs Oura Ring 3: Features, price, which one wins >> Comment below! >>> lqventures.com #digitalhealth #socialmedia #digitalmarketing #IoT #AI #mhealth #healthtech #industry40

FY'24 has been a great year for Urban Frog® audio wearables. We started with the focus on building brand visibility and hence our most resources went into this and our digital expense increased by almost forty percent as compared to FY'23. We have introduce multiple SKUs and cut down on loss making SKUs where we were getting return of more than 10%. Our quality has improved and this has become possible only because we started working with reputed vendors who themselves were thriving to produce great products and are appreciative of new technology. Our revenue has increased and this gives us impression that Brand value has definitely played a major role in this. Being a young player among larger audio players it gives us satisfaction that we have made our customers proud and we were able to ship what our customers needed. Our goal for FY'25 will be to capture at least 5% of the audio wearable market. Book mark this post and remind us next year to ask for our achievement. And last but not the least, all thanks to our team who have worked hard enough to make us believe that we can dream to take our competitors head on. Also, our customers who rest their confidence on a new brand like Urban Frog. We will keep working to introduce great products and one day hope to produce Made In India products for the world and make Make In India a truth and not just words. #revenue #startup #finance #q4results #makeinindia

Despite challenges in the overall wearables market, Noise, the #Gurugram-based gadgets and wearables brand, maintained steady performance for FY24, with a slight revenue uptick of 0.4%. The company’s revenue from operations grew to ₹1,431 crore in FY24, up from ₹1,426 crore in the previous year, according to its filings with the Registrar of Companies. Key Revenue Streams Wearables remained the primary revenue driver, contributing 79.8% of the total income. Audio products accounted for 19.7% of revenue. Scrap, allied services, and interest income brought the overall revenue to ₹1,440 crore. Major Expenses The cost of procurement was the largest expenditure, making up 67.7% of the total costs, amounting to ₹989 crore. Employee benefits surged 53% to ₹78 crore, which included ₹6 crore in ESOP costs. Marketing and advertising expenses reached ₹286 crore. Additional costs, including warranty, freight, and legal expenses, pushed the total expenditure to ₹1,460 crore in FY24. Financial Performance Despite the flat revenue growth, increased costs led Noise to post a net loss of ₹20 crore in FY24, compared to a small profit in prior years. The company's ROCE stood at 5.36%, while its EBITDA margin was 0.83%. On a unit level, #Noise spent ₹1.02 to generate a rupee in revenue. Strategic Moves and Expansion Noise established a wholly-owned subsidiary, Noise Lab Co., in China to optimize its supply chain and manufacturing processes. It also formed a 50-50 joint venture with Stelltek Technologies. The company reported current assets of ₹773.26 crore, including ₹85.4 crore in cash and bank balances. Funding and Valuation In FY24, Noise secured its first strategic funding from global audio giant Bose Corporation, raising $10 million at a valuation of $460 million. This funding round is expected to bolster its product development and expand its market reach. Gaurav Khatri | Smeer | Aditya | Nikhil | Utsav | SHANTANU | AKSHAY | Hemant | Monish | Gaurav | Nimisha | Anubhav | Akash | Viswas | Rahoul | Shalini | Ayush |

#Boult built a ₹700 Cr revenue brand with zero external funding 🫡 Founded by Varun and Tarun Gupta in 2017, Boult is a shining example of #MakeinIndia. Competing head-on with giants like #Boat and #Noise, Boult has carved out its place by focusing on innovation and a unique customer experience! While Boat dominates the market and Noise rules the wearable tech space, Boult is giving them both a run for their money with products that blend affordability and cutting-edge tech. From wireless headphones to gaming earphones, Boult's "Combat Mode" feature became a hit among gamers. Boult’s secret lies in understanding #marketing databases, strategies, and the renowned 4 P's of #PhilipKotler. They focused on listening to customers, offering the right technology at the right price, and growing through #sustainability and #customercentric service. Now ranked among #India’s top audio brands, they sell a product every 5 seconds! #Boult #Bootstrapped #D2C #IndianStartups #Entrepreneurship #ConsumerFirst #StartupJourney #Sustainability #Wearables #CustomerFirst #thinkschool

#Deepdive: Aman Gupta’s boAt Lifestyle seems to be navigating really bad times 📛📛 The company is downsizing its highest growth unit, sort of re-treating from the market there. Meanwhile, its mainstay audio business is just not growing. Let’s cover this in detail. .. So, where does Boat get its sales from? -> About 20% from wearables (primarily smartwatches) -> Remaining 80% from the audio segment .. The problem with the wearables segment? The company has simply proven not fit for the segment. It is consistently losing market share, where the competition like Noise have come up with innovative products at much lower price points. As a result, the market has seen average selling prices crash by over half in the last two years, which is something that Boat has not been able to keep pace with. And thus, bleeding margins, it has decided to re-treat and focus all energies on the core audio devices business 📛📛 .. And what’s the problem there? The audio segment is just refusing to grow! As per a recent report from The Arc (from which this post is inspired), the company is aiming for a 15% sales growth in the segment, driven by a 15-20% growth in average selling prices in the next year. That means, practically, the company is expecting to sell even less number of devices. That’s practically ceding the market share 📛📛 .. So, the bigger problem for the company? It’s downsizing the only high-growth segment it operates in and is doubling down on a segment where it doesn’t even expect a big growth. And worse, it does not have any other growth segments beyond these too. So, what next for the brand? That’s the bigger concern. .. The silver lining though? Profits! With the loss-making wearables business being scaled down and audio segment set for a big jump in margins, profits may show up once again. And that is a much-needed deal for the company which had a history of growing profitably for years before plunging into losses in the last few years. And that will surely be a good win. .. Meanwhile, Boat's retreat from wearables opens up an opportunity for its competitors, such as Noise, to further solidify their market position. This could lead to a consolidation of the wearables market, with a few dominant players emerging. Thus, congratulations to them, right? What do you think? .. For multiple such insights daily, follow: 1> WhatsApp community (https://lnkd.in/gqftJs5D) 2> My newsletter (https://lnkd.in/gA5gSCjJ) Best, Jayant Tags: #Businesses #CaseStudy #News #Startups #Boat #SharkTank #AmanGupta

Before Apple released #visionpro, we had an insightful session at #EFY2021 with young leading #wearable #innovators. It was an absolute pleasure to discuss with Aashish Kumbhat, Abhishek Satish, Amit Khatri, Nikhil Bhaskaran -ARM Innovator and Pratik Saraogi. Few #takeaways on #designthinking for wearables from the above experts were: 1. Be #costeffective while developing products 2. #Competitiveanalysis for decision making 3. Be critical on consumer feedback to identify #designconstraints and tune OS and hardware for better features 4. Serve underserved needs - #Greyareas left out 5. Considering larger market be #creative to focus beyond design thinking 6. Design for #massmanufacturing Thank you #EFY again and the young innovative panelists #ElectronicsForYou #productmanagement

Meta Poised to Lead the AR Wearables Revolution with Affordable, Everyday Tech Meta is leading the AR wearables race with its lightweight Orion glasses, designed for everyday use and poised to replace phones in certain tasks. Unlike Apple’s VisionPro, which offers a broader field of view but is heavier and more expensive, Meta is focusing on affordability to drive mass adoption. Snap, once a frontrunner with its AR Spectacles, has fallen behind due to limited technical capacity and a bulkier design. Meta's partnership with Ray-Ban strengthens its consumer appeal, making its smart glasses more accessible and stylish. Additionally, Meta's focus on building a connected AR/VR ecosystem gives it a strategic edge over competitors. While Apple’s VisionPro remains premium-priced, Meta’s strategy of lowering costs positions it as the likely market leader. As AR technology evolves, Meta is best placed to make AR wearables mainstream, thanks to its broad ecosystem and mass-market approach. Hutchinson, A. (2024) ‘Who’s Going To Win the AR Wearables Race?,’ SocialMediaToday. Available at: https://lnkd.in/gekuRwed (8 Oct 2024)

Noise the homegrown wearables brand backed by Bose Corporation, has just made a game-changing move by acquiring SocialBoat to supercharge AI development for wearable devices! 🤝 Although the specifics of the deal remain under wraps, this strategic acquisition is a key part of Noise's grand vision for health-tech innovation, particularly focusing on their cutting-edge smart ring, Luna ⭕ Swapnil Vats, founder of SocialBoat - Women Health (acquired by Noise), announced on LinkedIn that he will be leading the development of the Luna Ring post-acquisition. ⚡ SocialBoat is no stranger to groundbreaking advancements. Since its inception in 2022, the company has harnessed AI to tackle menstrual health, PCOS, thyroid issues, and more. They even created Sakhi, an AI chatbot powered by OpenAI’s GPT, designed to provide women with essential health and hygiene information. #TechInnovation #HealthTech #SmartWearables #LunaRing #AI #FitnessTech #WearableTechnology #Innovation #YourStoryNews