Dan Ortiz Marketing Consultants’ Post

Harsh Truth: Your music won’t promote itself. You can have the greatest song ever recorded, but if no one hears it, it might as well not exist. So many artists spend months (even years) perfecting their craft but then expect the world to just notice once it’s released. Here’s the reality: creating music is only half the battle. The other half? Promotion. That means building a strategy, engaging with fans daily, creating content, pitching to playlists, leveraging social media—all while competing against thousands of others dropping new tracks every day. If you’re not willing to be your own biggest promoter, don’t expect others to be. It’s time to stop waiting to be discovered and start making people take notice. Success in music doesn’t come from talent alone; it comes from grit, consistency, and relentless self-promotion. #MusicMarketing #MusicPromotion #ArtistMindset #RealityCheck

Updating your website is crucial for independent music creatives because it serves as your digital business card and hub for all your activities. A well-maintained website with the latest news, music releases, and contact information enhances your professional image, keeps your audience engaged, and makes it easier for industry professionals to connect with you. This consistency not only attracts new fans but also retains your existing audience, helping to build a loyal fanbase and open doors to new opportunities. #IndieArtist #MusicMarketing #ArtistWebsite #IndependentMusician #MusicBiz #MusicianLife #ArtistPromotion #DigitalPresence #MusicCareer #StayUpdated

Talent vs. Social Media Is this the new reality for the music industry? Many talented artists don't even get a chance. Why? Because their social media is lacking. Unfair? Maybe. But it's today's reality. Here's the truth: Social media is crucial. ▶ It's how you connect with fans. ▶ It's how you promote your music. ▶ It's how you build your fanbase. This shows labels a few things ▶ You can connect. ▶ You can promote. ▶ You put the work in. The key? Balance your talent with social media skills. It's not just about the music anymore. It's about building your brand. That's the challenge of today's music industry. What should labels seek in new artists? Talent? Numbers? Both? Let me know your thoughts.

Forget Labels! DIY Musicians Are Conquering the Music Industry with Social Media The music game has changed! Forget waiting for a record deal - artists are building empires from their bedrooms! Here's how: 🔹 Direct Connection: Social media cuts out the middleman! Musicians can connect with fans worldwide & build a dedicated community. 🔹 Viral Superpowers: One creative post could launch you to stardom! Eye-catching music videos, engaging livestreams, & smart collaborations are key 🔗 https://lnkd.in/eT_qnvNh But social media is more than just fun & games! Monetization Magic: Platforms like Patreon let fans directly support your music. Social media can also promote merch sales, tickets, & new releases! 🔹 Staying Real in the Digital Age: It's a crowded space, so be strategic & authentic! Connect with your fans & remember, negativity comes with the territory. 🔹 Social media is a game-changer, and musicians are winning! The future of music is bright, with anyone with talent & dedication having a shot! The next global superstar could be YOU! #DIYMusic #SocialMediaTakeover #MusicIndustry #FanEngagement #Livestreams #Monetization #TheFutureOfMusic #BeYourOwnBoss #ViralHits

🌟 The Shocking Truth About Music Streams🌟 In today's music industry, the focus on quality over quantity has never been more crucial. With the digital landscape flooded with content, distinguishing between genuine engagement and scams is essential. 🎵 At Liberty Music PR, we understand the challenges artists face in navigating this complex environment. The proliferation of botted playlists and fake streams is literally ridiculous. Now more than ever, artists must be vigilant about where their streams are coming from and the authenticity of their listeners. 🔍 Here are some key insights we emphasize: Value of Real Listeners: Every listener counts, provided they're real. Bots don't buy merch or concert tickets. Genuine engagement is what drives an artist's career forward. 🤖❌ Understanding Your Audience: Dive deep into your streaming data to uncover where your listeners are, what they're about, and how they interact with your music. This knowledge is invaluable. 🌍📈 Debunking Myths: There's no such thing as 'bot countries.' It's a misconception. Real listeners exist everywhere, and each one holds value. 🌐❤️ For artists aiming to build sustainable careers, the path is clear: focus on cultivating a real, engaged fan base. This approach not only supports your growth but also ensures your efforts translate into genuine success. 🚀 Join us at Liberty Music PR as we champion authenticity and help artists thrive in the ever-evolving music landscape. #LibertyMusicPR #QualityOverQuantity #MusicIndustry #AuthenticEngagement #ArtistGrowth

🚀 Exciting News! 🚀 I’m thrilled to share my latest blog post, "Music Domains and Rocks Domains: Let's Rock!" 🎸 Dive into a dynamic exploration of how these innovative domain categories are shaping the digital landscape for musicians, bands, and creative enterprises. In this post, you'll discover: - The unique features of Music Domains and how they can amplify your brand. - Insights into Rocks Domains and their potential to capture attention in the ever-evolving online world. - Tips on leveraging these domains to enhance your online presence and connect with your audience effectively. Whether you're an artist, a music enthusiast, or involved in the creative sector, this post provides valuable insights that can help you stand out in a crowded market. Curious? Read the full post here: [https://lnkd.in/dHm56Hvq) Let’s bring some rhythm to your digital footprint! 🎶 #MusicDomains #RocksDomains #DigitalStrategy Feel free to share your thoughts and comments below! 👇 https://ift.tt/wIioFgd

“You Need A Million Streams’’ Is one of the biggest lies in the music space. Here's the truth: The “streams’’ model leads to artists who have: -Big numbers… -Lots of followers… -Respect and adoration of their peers… But often lack what they want the most: Connection. Engagement is necessary. Connection is fundamental. Here’s what we all need to understand: Creating content → grows attention. But attention has to be converted → Connection. Is an entirely different skill to grow attention than it is to convert it to connection You need both. How to build a sustainable music business in 2024: Step 1: Create attention with content Step 2: Convert attention to connection through providing value & storytelling via a mailing list Step 3: Sell connection deepening offers directly to that mailing list The outcome: You'll build an engaged fanbase you can build a business around that focusses on craft and connection.

DIRECT FAN ENGAGEMENT IS CHANGING THE GAME FOR ARTISTS IN THE MUSIC INDUSTRY🎶✨ GONE ARE THE DAYS WHEN MUSICIANS NEEDED MIDDLE-MEN TO CONNECT WITH THEIR FANS. NOW, PLATFORMS LIKE PATREON, TWITCH, AND EVEN INSTAGRAM GIVE ARTISTS THE POWER TO ENGAGE DIRECTLY WITH THEIR AUDIENCES. WHETHER IT'S EXCLUSIVE BEHIND-THE-SCENES CONTENT, LIVE Q&A SESSIONS, OR VIRTUAL MEET-AND-GREETS, FANS WANT AUTHENTIC CONNECTIONS, AND ARTISTS ARE DELIVERING. THIS SHIFT IS EMPOWERING INDEPENDENT ARTISTS TO BUILD STRONGER FANBASES, GAIN SUPPORT, AND TURN FOLLOWERS INTO LOYAL COMMUNITIES. IT’S NOT JUST ABOUT THE MUSIC ANYMORE; IT’S ABOUT THE EXPERIENCE AND CONNECTION. WHAT DO YOU THINK IS THE BEST WAY FOR ARTISTS TO CONNECT WITH THEIR FANS? 🎸🎤 - - #DirectFanEngagement #MusicIndustry #IndieArtists #MusicMarketing #ArtistFanConnection

Why Having a Website is Essential for Musicians in Today's Digital Landscape In today's music industry, having a website is not just important, it's essential. This video discusses the reasons why musicians should have their own websites, including the ability to capture data, maintain a mailing list, and communicate directly with fans. Don't rely solely on social media platforms - invest in your own website to secure your online presence. #MusiciansWebsite #DigitalPresence #OnlineIdentity #MusicIndustryTips #MarketingStrategy #FanEngagement #DataCapture #MailingList #OnlineCommunication #DigitalMarketing