Danny Allen-Page’s Post

Why We Love Christmas (and Marketing) Christmas isn’t just a time for giving gifts and enjoying family traditions (hear us out) it’s also a great opportunity for a business or a brand to make an impact... 1️⃣ People are prepared to spend like no other time! A well-executed marketing strategy could be the difference between a sale. 2️⃣ Christmas often makes people more receptive to creative or heartfelt campaigns. 3️⃣ Christmas doesn't wait for anyone - people are motivated by the deadline to make purchases or take advantage of well-marketed deals. At Hook Digital, we help brands make the most of every season with thoughtful, effective marketing. If you’d like to make every month count, we’d love to chat. #DigitalMarketing #Marketing #HookDigital #MarketingTip

Hello, business owners! It’s that time of year again, when the jingle bells start ringing, and before you know it, it’ll be Christmas, and then… the new year! While you might still be knee deep in Halloween decorations, here at Marketing Jumpstart, we’re already deep into Xmas holiday prep mode. And we want you to know that now is the time to get your marketing all set up before the big Christmas rush. Every single year, we see a surge of both new and returning clients who need a range of projects done in time for the holidays. We get it, the fourth quarter is all about finishing the year strong and setting up for a rocking January. But the clock is ticking. So let’s talk about why acting now will give you a serious advantage as you move into the new year at full speed. https://lnkd.in/gpbr7tWW #marketing #holidays #marketingstrategy

Marketing friends, we're in that magical (and intense) season where we're creating holiday campaigns while trying to live our own holiday moments. My toddler just discovered the joy of Christmas lights and seasonal magic, and I find myself switching between campaign metrics and making memories - sometimes within the same hour. Whether you're: - Racing to hit EOY marketing goals - Building Q1 strategies - Managing stakeholder expectations - AND trying to find those perfect gifts - AND attempting to keep up family traditions - AND hoping to catch your breath somewhere in between Remember this: Everyone's carrying their own version of the holiday shuffle. Parent or not, this season asks a lot of us both professionally and personally. So check in on your marketing buddies. Take that coffee break. Give yourself permission to not do ALL the things perfectly. We're all trying to make magic happen - both at work and at home. Here's to finding moments of joy in the beautiful chaos. ✨

The holidays are here, and if you think it’s too late to launch a marketing campaign, think again! There’s still time to make a big impact and connect with your audience during the busiest shopping season of the year. Our latest blog shares six creative, last-minute holiday marketing ideas you can put into action right now. From flash sales that drive urgency to contests that boost engagement, these quick tips are designed to help you end the year on a high note. Want to know how to grab attention and spread holiday cheer (while boosting sales)? Check out the full blog for all the details. https://lnkd.in/gmEUkbxY

𝐇𝐨𝐰 𝐭𝐨 𝐓𝐮𝐫𝐧 𝐚 𝐇𝐨𝐥𝐢𝐝𝐚𝐲 𝐏𝐫𝐨𝐦𝐨𝐭𝐢𝐨𝐧 𝐢𝐧𝐭𝐨 𝐚 $𝟑𝟎𝟎𝐤 𝐂𝐚𝐬𝐡 𝐏𝐫𝐢𝐧𝐭𝐢𝐧𝐠 𝐌𝐚𝐜𝐡𝐢𝐧𝐞 💸🎄 Ever wondered how some marketers seem to print money during the holiday season? Let me spill the tea. Are you stuck in the same old marketing rut? ✖️ 𝐁𝐥𝐚𝐜𝐤 𝐅𝐫𝐢𝐝𝐚𝐲 𝐝𝐞𝐚𝐥𝐬? 𝐃𝐎𝐍𝐄 ✖️ 𝐂𝐲𝐛𝐞𝐫 𝐌𝐨𝐧𝐝𝐚𝐲? 𝐃𝐎𝐍𝐄 ❓ 𝐂𝐡𝐫𝐢𝐬𝐭𝐦𝐚𝐬 𝐬𝐞𝐚𝐬𝐨𝐧? 𝐔𝐍𝐓𝐀𝐏𝐏𝐄𝐃 𝐏𝐎𝐓𝐄𝐍𝐓𝐈𝐀𝐋 Most marketers think promos during the holidays are saturated. BUT - it's actually the 𝐁𝐄𝐒𝐓 time to run promotions. Enter: The "𝟕 𝐃𝐚𝐲𝐬 𝐨𝐟 𝐂𝐡𝐫𝐢𝐬𝐭𝐦𝐚𝐬" Promo Strategy This isn't about selling. It's about 𝐆𝐈𝐕𝐈𝐍𝐆. Here's the blueprint: 🔥 𝐃𝐚𝐢𝐥𝐲 𝐃𝐞𝐚𝐥 𝐌𝐞𝐜𝐡𝐚𝐧𝐢𝐜𝐬 ↳Create a unique daily offer ↳Add day-specific bonuses ↳Use a RED countdown timer (HEX: FF0000) ↳Include milliseconds to boost conversions 𝐏𝐫𝐨 𝐓𝐢𝐩𝐬: ↳Start with higher prices ↳Make deals progressively better ↳Open with a FREE bonus to hook people ↳Run promos until New Year The Magic Sauce? Make it feel like a gift, not a sale. 𝐈𝐟 𝐲𝐨𝐮𝐫 𝐩𝐫𝐨𝐦𝐨 𝐢𝐬 𝟏𝟓 𝐝𝐚𝐲𝐬: ↳Break into 5 x 3-day mini-promos ↳Each "mini-promo" feels like a Christmas surprise ↳Keeps audience engaged without sales fatigue 𝐁𝐨𝐧𝐮𝐬 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲:  At the end, do a mega year-end promo where you give EVERYTHING away. I am Aaron Sim. Click my name + follow + 🔔 and join my newsletter to get daily marketing insight https://lnkd.in/eqCh7rfA Or... ❤️ + ♻️ Repost to help someone take their business to the next level!

Holiday Marketing: Spreading Cheer and Driving Impact The Christmas season is a golden opportunity for businesses to connect with customers on a deeper level. Successful holiday marketing isn’t just about boosting sales—it’s about creating meaningful experiences and resonating with the festive spirit. From heartwarming campaigns that tell a story to limited-time offers that spark urgency, the key is authenticity. Align your brand with the values of the season: generosity, family, and joy. Don’t forget: personalized messages, festive visuals, and a touch of holiday magic can make your marketing unforgettable! How are you planning to spread cheer this season?

If you’re yet to finalise your Christmas marketing plans or need guidance on how to navigate this time of year, we’ve got you covered with our handy checklist! https://bit.ly/3CLlsVE

🎄 Sleigh Your Holiday Marketing Campaign! 🚀 Ready to turn your holiday marketing from "meh" to magical? 🌟 No stress if you're still brainstorming – we've found the ultimate playbook to help you crush your Christmas campaign! Your Mission: Transform casual browsers into loyal customers and boost those sales 💸 without breaking a sweat. Whether you're a small business or an ambitious brand, these strategies will help you: • Capture Attention 👀 • Spark Engagement 💥 • Drive Conversions 🛒 The secret sauce? A strategic approach that makes your audience feel the holiday love! ❤️ Think less hard selling, more genuine connection. Your campaign should be as warm and inviting as grandma's hot cocoa. 🍫 Pro Tip: It's not just about pushing products – it's about creating an experience that makes customers want to come back for more! 🌈 #HolidayMarketing #CustomerLove Let's make this holiday season your most memorable (and profitable) yet! 🎁✨ #WinningCampaign #ChristmasBizTips #MarketingMagic https://hubs.li/Q02_bBwM0

Christmas Marketing Through a Different Lens For most people, Christmas marketing is something to enjoy—or ignore—amid the festive rush. For me, it’s different. As someone immersed in marketing, I can’t help but dissect every ad, promotion, or campaign I see. Who is their target audience? Why did they promote it here? What are they trying to say? Did they really communicate their value proposition? And, most importantly, do they truly understand their audience? Even with big brands, I’m often left mystified. While I’d never dismiss their choices outright—marketing is complex—I sometimes wish I could sit down with their chief marketer and ask, why? Christmas is a time of stories and connection, and marketing plays a huge part in shaping those moments. This season, I challenge myself not only to critique but to learn. After all, every campaign tells a story—whether it resonates or leaves questions unanswered. How do you view holiday marketing?

🫵 You've planned holiday marketing campaigns for Q4. But are you tailoring it to your unique edge? For example, I work for an online grocery store. Yes, I could send out an email - Wishing customers - Offering time-limited discounts - Announcing holiday-themed contests That is great! But it is not our edge. EVERYBODY else is doing it. Unlike the grocery giants, We allow customers to enjoy the holidays without braving the infamous British winter for RARE groceries 🥶 That is our unique edge for Q4. What is your unique edge in Q4?