Darren Grayshon’s Post

𝗛𝗼𝘄 𝗠𝗮𝗰𝘆'𝘀 𝗥𝗲𝗶𝗻𝘃𝗲𝗻𝘁𝗲𝗱 𝗦𝗮𝗻𝘁𝗮 𝗖𝗹𝗮𝘂𝘀 𝗳𝗼𝗿 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 Macy's is a brand that is synonymous with American Christmas traditions. Every year, millions of people tune in to watch the Macy's Thanksgiving Day Parade, which features the iconic arrival of Santa Claus. But did you know that Macy's played a key role in shaping the modern image of Santa Claus as we know it today? Back in the 19th century, Santa Claus was depicted in various ways, from a stern-looking bishop to a jolly elf. In 1862, Macy's hired Thomas Nast, a famous cartoonist, to draw Santa Claus for its holiday advertisements. Nast drew Santa as a plump, bearded man in a red suit, inspired by the poem "A Visit from St. Nicholas" by Clement Clarke Moore. Nast's illustrations became widely popular and influenced other artists and advertisers. This is how Santa took the form of jolly old man that we recognise today. In 1924, Macy's launched its first Thanksgiving Day Parade, featuring floats, balloons, and live animals. The parade ended with Santa Claus arriving on a sleigh, greeted by thousands of cheering children. This tradition established Santa as the symbol of the holiday season and the star of the parade. Even now, Macy's continues to surprise and reimagine Santa with a twist. Here is their newest commercial about a little boy who is on a mission to find the perfect gift for Santa. Macy's has proven that it knows how to reinvent Santa Claus for marketing, while staying true to its heritage and values. Do you believe in Santa now? What is your favourite origin story? #HappyHolidays #marketing #advertising #Christmas #Santa #Macys #SantaClaus #digital #digitalmarketing

Use This Method To Stand Out From Your Competitors... With everyone vying for the market’s attention... ... this is your chance to leave a lasting impression. REI is an Outdoors and Recreational Equipment retailer that does not hop on the Black Friday train. Are they out of their mind? Why would they close on arguably one of the best days of the year? Turns out REI employees get a paid day off on Black Friday... ... as part of the company’s #OptOutside campaign.  This is a lesson in crafting your unique brand identity by choosing to be different. However, standing out of the crowd can only take you so far. You have to pair your unique brand identity with a reliable shopping experience. This can be offering hassle-free trips if you are a tour operator... ... or 24/7 support if you provide an IT service. The possibilities are endless... ... if you can dare not follow the industry norms. And the reward? A consistent cash flow backed by your loyal customers.  ___________________________________ #BeDifferent #Marketing #B2CMarketing

St Patricks Day - 17th March In need of promotional St Patrick’s day signs, stickers, display boards or merchandise to boost your sales or seek new customers. We can help! If your hoping you can channel some good luck to boost St. Patrick’s Day sales this year? This is a perfect time to attract more business. With people looking for fun ways to celebrate, this is the perfect time to grab attention. St. Patrick’s Day will be over before you know it, so don’t leave the success of your promotions to chance. You could also use this time to go Eco, so instead of the usual wearing, eating and drinking green items why not focus on going “green” or eco-friendly throughout whole of March. We can offer many eco-friendly merchandise ideas

Discover how hosting events like Open Houses or Procrastinator Parties can enhance customer connections, boost sales, and drive foot traffic to your store. Dive into our latest blog for creative ideas that will make your events truly memorable.

What makes Brikl stand out? We now offer multiple logo selection for placeholders at the store level. This exciting feature lets customers upload several logos. Buyers can then pick the one they want. Check it out! Let me know your thoughts! #Brikl #NewFeature #Innovation #CustomerExperience

𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝟭𝟬𝟭: 𝗙𝗶𝗿𝘀𝘁 𝗜𝗺𝗽𝗿𝗲𝘀𝘀𝗶𝗼𝗻𝘀 𝗠𝗮𝘁𝘁𝗲𝗿! The race to win your customers over starts long before they hit the track! What’s the first thing they notice when they arrive? Is it your warm welcome, the smell of fresh coffee, or maybe a sleek, spotless kart lineup? 👀 𝗣𝗿𝗼 𝘁𝗶𝗽: A great customer experience starts the moment they walk through your doors—and it’s the key to turning first-time racers into lifelong fans! From the parking lot to the podium, every detail matters. Whether it’s a smile from your front desk, a quick and easy check-in process, or an unexpected personal touch, the little things make a huge impact. What’s your secret to making customers feel like VIPs from the moment they arrive? Share your top tips in the comments and let’s help each other create unforgettable experiences! 💡👇 #CustomerExperience #FirstImpressions #VIPService #TrackSuccess #KartingLife #FastlineGroup

https://lnkd.in/gZnAEuZy Learn more about Shoply here on our YouTube Channel https://lnkd.in/gZnAEuZy

A Visit to Grandma's Shop I walked into Grandma's Shop, surrounded by a treasure trove of second-hand items. Grandma greeted me warmly, eager to share her latest finds. As I browsed the shelves, I noticed a peculiar funnel in action: Awareness Stage: The colorful sign outside Grandma's Shop, Where precious items Await caught my attention. Interest Stage: Grandma's stories about each item's history and potential uses sparked my interest. Desire Stage: I fell in love with a vintage typewriter, imagining the stories you could write with it. Action Stage: Grandma made the purchase easy, offering a fair price and convenient payment options. Retention Stage: Grandma invited me to her Shop, sales loyalty program, offering discounts and early access to new arrivals. As I left, I realized Grandma's Shop was more than just a store,it was an experience. Her marketing funnel had turned a casual visitor into a loyal customer. #gohighlevel #salesfunnel #marketingfunnel #funnel #sales #website

Great move by John Lewis & Partners! 🎅✨ As someone deeply passionate about digital accessibility, I'm absolutely thrilled to see their Christmas advert launched with audio description on YouTube. This isn't just about describing a festive story - it's about ensuring everyone can experience the magic of Christmas marketing! For our blind and partially sighted community, this is what true inclusion looks like. It's about considering accessibility from the start, not as an afterthought. The future of digital experiences must be accessible to ALL. No exceptions. No excuses. Thank you John Lewis for leading by example. This is how we create real change - one accessible experience at a time! Let's keep pushing for more inclusive digital spaces. After all, accessibility isn't a feature - it's a fundamental right! 💪 #DigitalAccessibility #Inclusion #Innovation #ChristmasAd #AudioDescription #JohnLewis"