dentsu Indonesia’s Post

For dentsu Indonesia's Creative CEO, Wisnu Satya Putra, authenticity builds trust while viral potential drives reach, but balancing local relevance with broad appeal requires careful consideration, and an understanding of regional nuances is crucial for creating impactful content. In Indonesia, in particular, navigating cultural sensitivities while aiming for virality becomes an intricate and delicate process that brands must grasp. He shares more with Campaign Asia: https://lnkd.in/gnJzb2_M #dentsuSEA

Shaping the future, designing with flair, Empowering creators, creating everywhere. From content to commerce, we lead with pride, In Indonesia’s vibrant creative, the world of content tide. We’re #GreatestOfAllTime , setting trends that last, Building the future, and moving fast. #GroupMContentDay GroupM Indonesia

Take a look how the new way Glance offer Indonesian consuming content in our latest trends report And see how we help brand achieve their goals in one tap away. #Glance #Smartlockscreen #Indonesia #GenZ #IndonesianGlancing

Indonesia searching for content? So yesterday! 🙄 #IndonesiaGlancing at content? It is happening now: Because everything is just one tap away! 🔥 Learn more about this new content consumption phenomenon redefining the digital world. 💥 Download the Glance Smart Lock Screen Trends Report Indonesia 2024, in collaboration with Mindshare: https://lnkd.in/gCupCGXJ Bikash Chowdhury | Cadika Rachmawan | Dian Priandra | Nitin Navaratna | Purnank Desai | Sawitri Sadjimo | Sreeshna Sreekishan | Vasuta Agarwal | William Jhon Steven #Indonesia #insights #ConsumerTrends #SmartLockScreen

As an Indonesian, I love short vertical videos for entertainment during my free time. I share this insight with clients, stressing that partnering with lifestyle creators for short videos is the best marketing strategy in Indonesia. Here’s why: 📱 Mobile-First Audience: Indonesia’s internet users are predominantly mobile-first, making short form videos ideal for quick, on-the-go consumption. 🔥 High Engagement Rates: Platforms like TikTok and Reels thrive here. Our vibrant culture and creativity shine in short video formats also algorithm that makes videos goes viral. 💸 Cost-Effective: For businesses, short form videos offer a budget-friendly marketing strategy. They deliver key messages and boost brand visibility with lower production costs, making them an efficient way to reach large audiences in Indonesia’s dynamic market. What video format do you watch most in your country? Share your thoughts below! 👇 #JustAJ

From a growl to a roar! See how dentsu malaysia, Heineken and FreakOut drove 3x more traffic, CTRs over 7%, and a groundbreaking 30,000+ attendees to the Tiger Den event - outperforming the benchmarks of leading ad giants! Watch our case study video to see how we made it happen. #CaseStudy #DigitalAdvertising #FreakOut #RichMedia #Native

At AJ, I team up with marketers from all over APAC, each bringing their own cultural flair and social media vibes. 🌏 It's amazing to see how viral content differs from country to country. Here's what I shared with my colleagues about what tends to go viral in Indonesia: 1️⃣ Humor and Entertainment 🎭 Relatable comedy and memes for locals, focusing on work and daily life problems 2️⃣ Social and Political Commentary 🗣️ Hot takes on current events, social issues, and influencer opinions. 3️⃣ Inspirational and Educational Content 🌟 Success stories, motivational messages, and practical advice. P.S. Flexing content works well here too! 😂 What kind of content goes viral in your countries? Share your thoughts! 🌟📲 #JustAJ

🌟 Navigating Indonesia’s Media Landscape 🌍 In the ever-evolving world of communications, navigating Indonesia's dynamic media environment is both a challenge and an opportunity. Crafting communication strategies in this part of the world requires deep insight into its diverse cultures, languages, and fast-growing digital audience. The question: how can organisations connect authentically with diverse audiences in Indonesia?🔗 Read here: https://lnkd.in/grpM_zkP #PublicRelations #MediaInsights #Indonesia #Communications #PriorityConsultants #businesscommunications #PRstrategy

innercircle will be there to share some insiders tips at the very 1st portfolio night in Indonesia. Let’s go!

Captivate Indonesian 🇮🇩 Audience: The Power of Storytelling ✨ Ever wonder why some ads stick in your head and others vanish as quickly as they appear? Indonesia's vibrant marketing scene thrives on a fusion of tradition and innovations. You need a partner that understands both to remain relevant. So, how can you make your brand shine for Indonesian consumers? The secret lies in the power of storytelling; the key to unlocking emotional connections with your audience. At KIT Global, we don't just tell stories; we craft them with purpose. Through in-depth target audience research, we craft a compelling narrative that resonates with Indonesians on a personal level. By incorporating storytelling into your marketing strategy, you can ⭐ Build a strong brand identity: A strong story makes your brand stand out from the crowd and creates a lasting impression. ⭐ Build a solid community: Stories foster deeper connections and build a sense of belonging. ⭐ Drive engagement: People are naturally drawn to narratives, making them more receptive to your message. Remember, data is forgotten, but stories leave a mark. Let's empower your brand to tell its story. We've helped clients across diverse industries in Indonesia, Vietnam, and Southeast Asia. Contact me or my team Nugrahanti Khairani Aisyah, Cinthia Dewi Merryaninda today to discuss more. Let’s fly high and higher! 🌸 #KITGlobal #KITGlobalIndonesia #DigitalMarketingAgency #MarketingAgency #MarketingAgencyIndonesia #CountryManager #BusinessExpansion #MarketingTrends #MarketingInsights #BrandingSolution #Branding