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🏆 🚘Toyota Gazoo Racing: A Masterclass in Motorsport and Marketing📢 This weekend, I had the thrilling experience of attending the Toyota Gazoo Racing event in Phuket. As a huge motorsport enthusiast, I couldn't resist being part of the excitement. The atmosphere was electric, with fans and racers alike showing immense passion and energy. One of the standout moments was the ALTIS race, where the competition was fierce and the drivers showcased incredible skill and determination. The REVO and YARIS categories also provided thrilling spectacles, with tight races and impressive performances from all participants. Events like these do wonders for the brand image of companies like Toyota Motor Corporation, highlighting their commitment to excellence and innovation. It's not just about the cars and races, but also about fostering a community and creating memorable experiences for fans. These events are brilliant marketing tools, enhancing brand loyalty and engagement. Great thanks to the participants and organizations for this exciting event! If you have any favorite sports events, I'd love to hear about them! Feel free to share and let’s connect. And don't forget to follow my profile for more updates and insights. #Motorsport #ToyotaGazooRacing #Phuket #BrandMarketing #EventMarketing #SportsEvents #Networking #CareerGrowth #ContinuousLearning #Automotive #Toyota #Racing #GazooRacing #yokohama #CarEnthusiast #SportsMarketing #CommunityBuilding #Innovation #Excitement #FanEngagement #Loyalty #Experience #Thrilling #HighPerformance #EventSponsorship

🏎️ Revving Up: The Singapore Grand Prix – A Global Icon and Economic Powerhouse 🌍💼 Tonight, the streets of Marina Bay will light up once again for the Singapore F1 Grand Prix, one of the most iconic races on the Formula 1 calendar. Since its debut in 2008, Singapore has been the only country to host a night race, making it a visually spectacular and technically challenging event that draws fans from all over the world. 🌟 But beyond the adrenaline and glamour, the Singapore Grand Prix is also a significant driver for the local economy. 📈 Economic Impact: The race has generated more than S$2 billion in incremental tourism receipts since its inception, attracting over 550,000 international visitors each year. Hotels, restaurants, and retail businesses all benefit from the surge in tourism, while big events are timed around race weekend, boosting Singapore's reputation as a global hub. It costs about S$150 million to host the event annually, with the government covering 60% of that cost. However, the benefits far outweigh the expenses, with local industries like hospitality, F&B, and entertainment reaping massive rewards. 🏎️ What Makes It Unique: The Marina Bay Street Circuit is one of the most physically demanding tracks in F1, with drivers facing intense humidity and a stop-start layout that tests both mental and physical endurance. Fun fact: drivers can lose up to 5kg in body weight during the race! 🏋️♂️ The Singapore GP is famous for its high probability of Safety Car deployments— 14 out of 14 races have seen at least one, adding to the unpredictability of the race. 📊 Looking Ahead: With a deal to continue hosting F1 until 2028, Singapore remains committed to leveraging the race as both an economic engine and a branding tool. It's more than just a race—it's a global spectacle that showcases Singapore’s innovation, hospitality, and world-class infrastructure to an audience of over 1 billion viewers globally.

New Range Rover Sport redefines sporting luxury, effortlessly combining assertive and instinctive on-road performance with trademark Range Rover refinement, progressive design sophistication and connected convenience. The third-generation model is the most desirable, advanced and dynamically capable yet https://lnkd.in/dUv2_sbU

Last week I returned for the first time in a decade to the Évian Masters (as I knew it) because I believe it’s important to benchmark against “best in class” if one is to improve or evolve or both. There should be no monopoly on creativity or the adoption of unique ideas - and they can be found everywhere if you keep an open mind. My memory and expectations were not disappointed as the The Amundi Evian Championship delivered. Several things impressed me, some of which we might look to adapt for our future Porsche Singapore Classic, others I just enjoyed for the sheer amazement of how they pulled it off. 1. Maintaining a strong brand identity through the utilization of both unique colour and a consistent application of sponsor logos (all white) regardless of level of sponsorship results in a crisp & clean and inform visual experience. 2. The “soft touches” when delivered with quality and attention to detail take an event from good to exceptional. Things like the generous use of flowers, custom curated refreshing drinks in the colours of the title sponsor, live cooking stations in VIP hospitality, merchandise collaborations between title sponsor and the hippest golf fashion brand of the day and a memorabilia display gallery inside what is normally a mundane scorers cabin all add up to an exceptional experience. 3. Having a high quality resort partner with accommodation pretty much right on site fosters a familial and relaxed atmosphere that is difficult to replicate. And perhaps finally, not one that can be easily duplicated - but organizing 4 national paratroopers to be dropped from a helicopter at exactly the right moment and then for 3 of them to land precisely in the approach shot zone of the 18th fairway while trailed in pink smoke…setting the stage for the fourth jumper (female it should be noted in keeping with the Ladies Professional Golf Association (LPGA) event) to land perfectly at the green’s edge after unfurling the Japanese flag mid air (nationality of the 2024 champion) and then wrapping the flag around the shoulders of Ayaka Furue was an impressive and to the 30th year of the championship. Lots of takeaways, learnings and new relationships. Vantage Pointe DP World Tour ROLEX evian Porsche AG Amundi

“I have always believed that you should never, ever give up and you should always keep fighting even when there’s only a slightest chance.” - Michael Schumacher Singapore Formula 1 Grand Prix is one of the most exhilarating events on the global F1 calendar, known for its unique night race against the stunning backdrop of Marina Bay. Since its debut in 2008, it has become an iconic race, attracting millions of viewers and visitors worldwide. What sets the Singapore Grand Prix apart is its challenging street circuit that winds through the city, requiring drivers to navigate sharp turns, narrow lanes, and intense humidity under the floodlit night sky. It’s the first-ever night race in F1 history, adding a unique spectacle to the motorsport world. Over the years, it has delivered memorable moments, from fierce battles to unexpected weather conditions. Beyond the thrill and excitement, the Singapore Grand Prix has a significant economic impact. It is estimated to contribute over SGD 1.5 billion to the Singapore economy through tourism, hospitality, and local businesses, drawing thousands of international visitors each year. This event has become a platform showcasing Singapore's dynamism, innovation, and global city appeal. For me, the Singapore Grand Prix represents the perfect blend of passion, speed, and the spirit of a city that never stops pushing boundaries. The electrifying atmosphere, the roaring engines echoing through the city streets, and the unparalleled energy of the crowd are what I love most about this race. It’s not just a sporting event; it’s a celebration of Singapore’s resilience and its place on the global stage. Looking forward to another thrilling season of speed and excitement! As someone who helps CXOs tackle mission-critical digital transformation challenges with innovative solutions, I’m excited to connect with like-minded professionals. Let's shape the future of technology together. : https://lnkd.in/g6T6bzRY #SingaporeGP #Formula1 #Motorsport #Singapore #F1NightRace #Innovation #Economy #Passion #SkyHighTower #LBFalumni

From court to road, drive your passion😎 Cars and sports share the same DNA: speed, precision, and the relentless drive to win. This content celebrates their shared energy, blending motion and excitement into a seamless narrative. 🚗🎾 In collaboration with Drivex Car Rental and Padel Court, Helio UAE unleashed the spirit of Dubai, where ambition meets motion. Highlighting cars as symbols of freedom and aspiration, this project reimagined car rentals, connecting with a modern, adventurous audience. Sports and cars have long shared the stage in iconic collaborations, like the partnership between Mercedes-Benz and the Australian Open. Mercedes invested heavily in this collaboration, contributing to over 500 million global impressions during the event 📊 The campaign successfully boosted brand awareness, generating impressive views and engagement. This collaboration amplified both the car rental brand and the court, driving significant impressions. This collaboration isn’t just about cars and courts, it’s about creating moments that move. Ready to take your brand on a journey like no other? Let’s create something unforgettable together ✌️🏻

Singapore Airlines commits to four more years as title sponsor of Formula 1® Singapore Grand Prix  https://lnkd.in/ed8sknhd   Singapore Airlines \(SIA\) has renewed its title sponsorship of the Formula 1 Singapore Grand Prix for another four years, continuing its long-standing partnership with one of the most anticipated events in the F1 calendar. The Airline has been the title sponsor of the event for 11 years, beginning with the 2014 edition of this iconic race. This latest extension will cover the event, which will continue to be called the FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX, from this year’s race, which is scheduled for 3 to 5 October 2025 at the Marina Bay Street Circuit, through to the 2028 edition. Renowned as one of F1’s premier events, the Singapore Grand Prix features drivers racing through the city streets against the spectacular backdrop of its night-time skyline. The event has bolstered Singapore’s reputation as a business and tourism hub, with numerous international events and meetings organised to coincide with the race, complementing SIA’s global network. Lee Lik Hsin, Chief Commercial Officer, Singapore Airlines, said: “The Singapore Grand Prix is an important event in Singapore’s sporting and tourism calendar. It has become iconic not just for showcasing our beautiful skyline, but also for highlighting Singapore’s position as a key global hub. This extension underscores Singapore Airlines’ long-standing commitment to supporting the development of sports and tourism in Singapore.” Emily Prazer, Chief Commercial Officer, Formula 1, said: “We are delighted that Singapore Airlines will continue as the Title Sponsor of the FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX. Singapore has become one of the most revered Grands Prix on the calendar, and it is through the hard work and dedication of partners such as Singapore Airlines that we can continue to deliver such a strong event. We look forward to continuing to work with them to further elevate this event for years to come.”       ! function\(f, b, e, v, n, t, s\) \{ if \(f.fbq\) return; n = f.fbq = function\(\) \{ n.callMethod ? n.callMethod.apply\(n, arguments\) : n.queue.push\(arguments\) \}; if \(!f._fbq\) f._fbq = n; n.push = n; n.loaded = !0; n.version = '2.0'; n.queue = \[\]; t = b.createElement\(e\); t.async = !0; t.src = v; s = b.getElementsByTagName\(e\); s.parentNode.insertBefore\(t, s\) \}\(window, document, 'script', 'https://lnkd.in/gMwywx9q); fbq\('init', '4594

Singapore Airlines commits to four more years as title sponsor of Formula 1® Singapore Grand Prix  https://lnkd.in/ew6RRQ8r   Singapore Airlines \(SIA\) has renewed its title sponsorship of the Formula 1 Singapore Grand Prix for another four years, continuing its long-standing partnership with one of the most anticipated events in the F1 calendar. The Airline has been the title sponsor of the event for 11 years, beginning with the 2014 edition of this iconic race. This latest extension will cover the event, which will continue to be called the FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX, from this year’s race, which is scheduled for 3 to 5 October 2025 at the Marina Bay Street Circuit, through to the 2028 edition. Renowned as one of F1’s premier events, the Singapore Grand Prix features drivers racing through the city streets against the spectacular backdrop of its night-time skyline. The event has bolstered Singapore’s reputation as a business and tourism hub, with numerous international events and meetings organised to coincide with the race, complementing SIA’s global network. Lee Lik Hsin, Chief Commercial Officer, Singapore Airlines, said: “The Singapore Grand Prix is an important event in Singapore’s sporting and tourism calendar. It has become iconic not just for showcasing our beautiful skyline, but also for highlighting Singapore’s position as a key global hub. This extension underscores Singapore Airlines’ long-standing commitment to supporting the development of sports and tourism in Singapore.” Emily Prazer, Chief Commercial Officer, Formula 1, said: “We are delighted that Singapore Airlines will continue as the Title Sponsor of the FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX. Singapore has become one of the most revered Grands Prix on the calendar, and it is through the hard work and dedication of partners such as Singapore Airlines that we can continue to deliver such a strong event. We look forward to continuing to work with them to further elevate this event for years to come.”       ! function\(f, b, e, v, n, t, s\) \{ if \(f.fbq\) return; n = f.fbq = function\(\) \{ n.callMethod ? n.callMethod.apply\(n, arguments\) : n.queue.push\(arguments\) \}; if \(!f._fbq\) f._fbq = n; n.push = n; n.loaded = !0; n.version = '2.0'; n.queue = \[\]; t = b.createElement\(e\); t.async = !0; t.src = v; s = b.getElementsByTagName\(e\); s.parentNode.insertBefore\(t, s\) \}\(window, document, 'script', 'https://lnkd.in/e8Uw7m4g); fbq\('init', '4594

Happy Monday, everyone! Today marks the Dragon Boat Festival (端午节), a vibrant and culturally rich celebration deeply rooted in Chinese history. This festival not only commemorates the great poet Qu Yuan but also offers timeless lessons in teamwork, community spirit, and dedication. 🚣♂️ Dragon Boat Racing: Have you ever watched a dragon boat race? Teams synchronize their efforts to race across the water, and it’s a powerful reminder that we achieve success through collaboration and unity. Think about a time when working together led to a great outcome in your team – that’s the spirit of dragon boat racing! 🍃 Tradition of Zongzi: Who doesn’t love good food? Today, let’s savor some zongzi (sticky rice dumplings). For us Malaysians, eating zongzi during this festival represents the nourishment and care we give to our traditions and colleagues. It’s amazing how cultural practices can bring us together and strengthen our bonds, even in a corporate setting. What’s your favorite traditional dish? 🌿 Health and Well-being: The festival also focuses on health, with traditions like hanging mugwort and drinking realgar wine. These practices remind us to prioritize our well-being. In our busy work lives, maintaining a balance between productivity and health is crucial for sustained success. How do you ensure you stay healthy while managing your workload? As we celebrate today, let’s draw inspiration from the Dragon Boat Festival to row in unison towards our goals. Here’s to teamwork, embracing our cultural heritage, and taking care of ourselves and each other. Happy Dragon Boat Festival! 端午节快乐! #DragonBoatFestival #Teamwork #CulturalHeritage #EmployeeWellbeing #Inclusivity

Did you have any struggles or challenges when learning how to dive? How did you overcome them? We believe that the underwater experience is life changing and is always worth it. 📷: @bigbluediving (IG) in Koh Tao, Thailand #wearessi #thailand