Denise Iverson’s Post

AI doesn’t have to be the enemy. Forward-thinking CMOs aren’t replacing their teams with robots. Instead, they’re giving their marketing teams AI tools so they can skip repetitive tasks, make better decisions, and spend more time on the creative, strategic work that drives real business value.  #ai #marketing #marketingai #revenueenablement

The importance of AI for marketers in the era of “do more with less”

The importance of AI for marketers in the era of “do more with less”

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