Doing Good Digital’s Post

It absolutely makes my day to hear about the impact we’re having - for individual fundraisers and the sector as a whole 😍 We have 2 webinars left in our yearend series - next up is digital strategy for DAF giving on Tuesday (12/10) with Paul St Onge from Doing Good Digital ⭐️ One of my big goals for 2024 was to build an educational foundation on DAFs for nonprofits 👷🏻♂️ When I came into my role at Chariot, it was clear that not only did the sector need technology that connected DAF giving with digital fundraising 🔗 We also had no shared best practices on DAF fundraising as a whole 🕳️ From data, to stewardship, to marketing, to compliance - we had no standards and so many missed opportunities 😔 So we took on 4 key elements that no one was providing to the sector - while making everything free and open to the public: 1️⃣ Original DAF Research No one had ever analyzed nonprofits own data on DAF fundraising. How can we improve something if we don’t know our starting point? 🚦 We’ve had over 1,000 direct downloads of the DAF Fundraising Report and dozens of citations in other media - thank you Karin Kirchoff & K2D for the amazing partnership here! 🙌🏼 2️⃣ Interactive DAF education I’m in my happy place getting to teach - between conferences, podcasts and webinars that happened over 100 times! 🤩 I learn so much hearing questions and feedback from folks - helping us continually iterate, improve and expand our resources 🔄 3️⃣ Dedicated DAF Campaigns So many people wanted to activate around DAFs… but didn’t have a clear way to do it alone 🤔 We’ve now officially added a new day to the fundraising calendar - DAF Day 2025 is on October 9th 🗓️ 4️⃣ Actionable DAF Resources This started with our marketing toolkit for DAF day, but has expanded in Q4 to include compliance guidelines (DAF Gift Acceptance Policy template) and a full directory of DAF provider names 🏆 These downloads are on top of our blog which is chock full of guides and to do lists for all the key elements of DAF fundraising ✅ We’ve been busy! And couldn’t do it without 1,000s of peoples participation and collaboration 🫂 What was most useful to you? What do you need more of in 2025? 🗣️ Next year is going to be the DAF fundraising turning point - I feel it in my bones 🩻 #philanthropy #fundraising #nonprofit 

Exciting Update from the ANA Nonprofit Growth Summit & Hill Day! I was privileged to present at the ANA Nonprofit Growth Summit & Hill Day, where I shared insights on navigating high-intensity fundraising competitions. Here are the main takeaways: Brand Impact vs. Donor Decision-Making: In a high-intensity fundraising environment, it's essential to recognize that donors may not be solely influenced by a nonprofit's brand or organizational impact when considering where to donate. Understanding the factors driving donor decision-making is crucial for effectively competing for donations. The Role of Marketing Research: Marketing research is pivotal in helping nonprofits craft compelling messages that resonate with donors. Organizations can tailor their marketing efforts to stand out in a crowded fundraising landscape by understanding donor preferences, motivations, and pain points. These insights will be further discussed in the Analytics for Social Impact course at Drexel University's LeBow College of Business and see where the talented students can take it forward. At the ANA Nonprofit Growth Summit & Hill Day, we explored strategies for leveraging marketing research to focus messaging and differentiate your organization from others. By aligning your message with donor priorities and values, you can increase your competitive edge and drive greater support for your cause. Thank you to the Association of National Advertisers, ANA Nonprofit Federation, and Jocelyn Argarin, CMP, for providing a platform to discuss these critical topics. Let's continue to empower nonprofits with the knowledge and tools they need to thrive in today's fundraising landscape. Together, Academia and Industry, we can make a lasting impact on the causes we care about most. #NonprofitGrowth #FundraisingStrategies #MarketingResearch #LeBowCollegeofBusiness #DrexelUniversity #Fundraising 📷 Mike Berberich

🚀 Excited to announce my upcoming session at the Nonprofit Marketing Summit: Community Rising! 🎙️ Session Title: Decoding Fundraising Tech: Conversations with FundraiseUp, Classy, DonorDock & GiveButter 🗓️ When: August 20-22, 2024 🌐 Where: Entirely Virtual FREEEE to register 💸 🌟 Why Attend? Imagine Gandalf gathering the wizards of fundraising to spill the secrets of the trade—only this time, it’s your turn to learn from the best. The Nonprofit Marketing Summit is the Rivendell of nonprofit knowledge, gathering over 45,000 nonprofit pros and featuring more than 80 sessions led by 100+ speakers, this is your chance to gain insights from top thought leaders and industry experts. Join us for our session on how to elevate your nonprofit's fundraising strategies through technology! We’ll be diving into how to pick the best fundraising software, what traps to avoid (spoiler: it’s not Shelob’s Lair 🕷), and how to start successfully implementing tools that align with your organization’s goals. It's like getting the Elven cloak of protection for your fundraising efforts—minus the itchy wool. Whether you're focused on increasing online revenue, enhancing event participation, or boosting volunteer engagement, this session will equip you with actionable strategies to unlock your nonprofit's full potential. 📌 Panelists: Salvatore Salpietro, Fundraise Up Dave Martin, Givebutter Luke Dringoli, Classy Matt Bitzegaio, DonorDock Moderator: ME 😁 Gage Bliven, MBA, Community Boost 🧙♂️ So, what are you waiting for? Don’t miss out on the chance to level up your fundraising game and maybe share a few laughs with some friendly competition. 🎟️ Register now to secure your spot and be part of this Magical event! Link below #NMS2024 #FundraisingTech #CommunityBoost #DigitalMarketing #Nonprofits #FundraiseUp #GiveButter #Classy #DonorDock #ElevateYourImpact #NonprofitMarketing

🌟 Join Us for April Webinars: Elevate Your Nonprofit Game! 🚀 Mark your calendars! Firespring is thrilled to share our lineup of webinars for April. These are designed to empower nonprofits and fuel their growth. All sessions will be held on Tuesdays at 2:00pm Central Time. If you can't make it live, sign up to receive a copy of the recording and slides! 📅 April 2 - An Inside Look at Firespring's Nonprofit Websites Discover the secrets to creating impactful nonprofit websites with a behind-the-scenes tour of Firespring's innovative solutions. 📅 April 16 - Marketing Trends Nonprofits Need to Know (and Embrace) Stay ahead of the curve with insights into the latest marketing trends that can elevate your nonprofit's visibility and impact. 📅 April 23 - Social Media 101 for Nonprofits Unlock the power of social media to engage supporters, drive donations, and amplify your nonprofit's message. 📅 April 30 - Storytelling for Impact Master the art of storytelling to create emotional connections, inspire action, and drive meaningful change. Ready to level up your nonprofit's game? Sign up for these free webinars on our website. (I'll link to the website in the comments below.) Education without Expectation is our commitment, and we can't wait to empower you with knowledge and strategies for success! All of our Firespring webinars have actionable items you can activate to immediately enhance your work. 🤔 What makes a webinar worthwhile for you to attend? Share your webinar experiences and insights in the comments below! 💻📊 #NonprofitWebinars #KnowledgeIsPower #EmpowerNonprofits #Nonprofit #NonprofitMarketing #NonprofitTraining

Still time to sign up and learn how HubSpot can be a game-changer for your nonprofit organization! This session will dive into the benefits of HubSpot, strategies for a smooth transition, and best practices to ensure your nonprofit's success. Don't miss out on this valuable resource! Register now! #Nonprofits #HubSpot #Blackbaud #Webinar #DigitalTransformation

🚀 Exciting times for #Nonprofits as they embark on capital campaigns! Here's a quick rundown on how to get started based on insights from my experience and this terrific article by Donor Search: 1️⃣ **Define Your Project**: Understand and articulate the purpose, scope, and budget. It’s crucial to have crystal clarity here. 2️⃣ **Assemble Your Team**: Build a group of passionate volunteers and staff. Remember, the right team can make or break your initiative. 3️⃣ **Feasibility Study**: This step is all about gauging the pulse of potential support through conversations with key donors and community influencers. 4️⃣ **Set Your Goals**: Post-study, set a fundraising target that is both ambitious and achievable. 5️⃣ **Craft a Timeline**: Break down your campaign into key phases with clear milestones and deadlines. 6️⃣ **Develop a Compelling Case**: Your case statement should compellingly outline the need, impact, and call to action for potential donors. 7️⃣ **Identify and Engage Prospective Donors**: Do your homework to find and cultivate relationships with potential major contributors. 8️⃣ **Leadership Gifts**: Aim to secure early substantial donations to build momentum and inspire others. 9️⃣ **Stewardship is Key**: Keep your donors engaged and appreciated throughout the campaign. 🔟 **Leverage Technology**: Use fundraising tools and software to maximize efficiency and reach. 🔁 **Stay Persistent**: The journey might be long, but with focus and positivity, your goal is within reach! From my experience, the early stages of planning are critical. In my efforts spearheading the campaign for a local food organization in Detroit. Solid groundwork with our feasibility study directly influenced our strategy and execution phases, leading to successful funding. What challenges have you faced in starting capital campaigns? How have you overcome them? I'd love to hear your stories and learn together! 🔄 #Fundraising #NonprofitLeadership #CommunityDevelopment #CapitalCampaign #Philanthropy #NonprofitSector https://lnkd.in/djSsz_Ax

📣 Big news: Registration is NOW OPEN for the 2nd Annual Virtual Monthly Giving Summit on February 26-27, 2025! We're bringing together the most passionate nonprofit community under one virtual roof to help you build, grow & sustain subscriptions for good. 100% FREE, because great ideas deserve to be shared! If growing a recurring giving community isn't TOP on your priority list next year as an organization, I hope these powerful findings from #GivingTuesday spark a discussion: 📌 5% of new donors became recurring contributors (Neon One) 📌 6,000+ new nonprofit recurring plans were established through GoFundMe and Classy from GoFundMe. 📌 10.6% surge in first-time monthly donors YoY + an increase of 13.9% in gift value (Fundraise Up) 📌 3,641 recurring donation payments made (vs. 2,396 in 2023) (Givebutter) Now the question for all the organizations with new monthly supporters is: HOW do we encourage them to stay? At MGS, we're creating a space where: 🎤 Peers share their monthly giving transformation stories 🤝 Your next big breakthrough might come from someone else's "small" insight 🎉 Every step forward (no matter how tiny) is celebrated This is more than just another virtual summit. It's YOUR community coming together to make monthly giving accessible, sustainable, and honestly? Pretty darn exciting! Our theme "Small Steps, Remarkable Impact: Scaling Monthly Giving with Big Dream Energy" isn't just a catchy phrase. It's your permission slip to start where you are and build something amazing, one step at a time. 😉 The best part? It's completely FREE, and you'll get access to all recordings. Because we know you're busy, and sometimes the best learning happens on your own schedule. Look around – your next monthly donors and biggest fans are here in this community. And we're going to show you exactly how to connect with them. Ready to make 2025 the year your monthly giving program takes off? Join us! 👉 Register now: https://lnkd.in/evxYTkGD P.S. Tag a colleague who needs MGS in their life! 👇 🙌 Give a BIG round of applause to our Presenting Give Back Partner: Givebutter and Growth Partners: Fundraise Up & MissionWired #MonthlyGiving #NonprofitCommunity #NonprofitFundraising #MonthlyGivingSummit #MGS25

What’s your game plan for year-end fundraising? 🛠️ In my session, What To Do Right Now: Strategies to Maximize Your Year-End Fundraising, we’ll explore key strategies to ensure your nonprofit’s most successful year-end yet. I’ll share real-time data and examples from last year’s campaigns and dive into automation tools and insights that can help maximize your efforts. Don’t miss out—let’s lay the foundation for success, not just for 2024 but well into 2025! 💡 Here is the link to join: https://lnkd.in/g8Mr76mK #YearEndFundraising #Nonprofits #FundraisingTips

𝗙𝗲𝗲𝗹𝗶𝗻𝗴 𝗼𝘃𝗲𝗿𝘄𝗵𝗲𝗹𝗺𝗲𝗱 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗳𝗼𝗿 𝗚𝗶𝘃𝗶𝗻𝗴 𝗧𝘂𝗲𝘀𝗱𝗮𝘆? 🗓️ Focus on what matters: ✅ Engaging your audience ✅ Personalizing outreach ✅ Driving results Grab our checklist to simplify everything and create a meaningful impact. 🔗 https://hubs.la/Q02ZcnjJ0 #GivingTuesday #Fundraising #DonorEngagement #HigherEd #Nonprofit

The impact of Facebook Challenges doesn't end when the event is over 👀 The Digital Fundraising Academy is here to explain how nonprofits can increase their impact post-Challenge and build lasting supporter connections. Carla McLuskie, who leads the Academy, dives into what makes a Challenge stand out and how to keep the fundraising party going 🎉💪 Check out our latest blog 📖 https://bit.ly/4ayuGju #fundraising #FacebookChallenge