Edenred Payment Solutions’ Post

💳🎁 Christmas is boom time when it comes to gift cards and vouchers - indeed, 33% of UK adults purchased one in 2023* This is certainly good news for retailers and brands, but gift cards often get long forgotten in a wallet - meaning that unspent funds sit on the card. Alec Donald - our gift card expert - puts on the scale whether holding on to the unspent liquidity of gift cards is an advantage for retailers, or they should rather leverage it to engage with consumers. Read the article in full to find out 👉 https://lnkd.in/eXb_HSJe #retail #giftcards #GCVA *Research by the Gift Card & Voucher Association (GCVA)

‘It paid for six months of sandwiches!’ 7 tips for buying the perfect gift voucher

‘It paid for six months of sandwiches!’ 7 tips for buying the perfect gift voucher

theguardian.com

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