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Uncover the power of pre-testing in driving marketing success with insights from Peter Fields. Senior marketers, learn how to optimise your ad campaigns for maximum impact. #MarketingTips #BrandStrategy

Uncover the power of pre-testing in driving marketing success with insights from Peter Field. Senior marketers, learn how to optimise your ad campaigns for maximum impact. #MarketingTips #BrandStrategy

Uncover the power of pre-testing in driving marketing success with insights from Peter Field. Senior marketers, learn how to optimise your ad campaigns for maximum impact. #MarketingTips #BrandStrategy

Uncover the power of pre-testing in driving marketing success with insights from Peter Field. Senior marketers, learn how to optimise your ad campaigns for maximum impact. #MarketingTips #BrandStrategy

Uncover the power of pre-testing in driving marketing success with insights from Peter Field. Senior marketers, learn how to optimise your ad campaigns for maximum impact. #MarketingTips #BrandStrategy

Uncover the power of pre-testing in driving marketing success with insights from Peter Field. Senior marketers, learn how to optimise your ad campaigns for maximum impact. #MarketingTips #BrandStrategy

"Struggling to make your advertising campaigns more effective? Discover the key tool that can revolutionize your strategy and boost your ROI." "What if there was a single tool that could optimize your advertising efforts and drive better results? Learn how this game-changing solution can transform your marketing." "Unlock the secret to superior advertising performance with this essential tool. Dive into my latest blog to find out how to elevate your campaigns and achieve your goals." #marketing #Advertising

Mark Ritson, effectiveness expert and author of The Long and the Short of It, has presented a very powerful argument for the use of quantitative ad testing, and we couldn’t agree more! This blog by Marketing Week, further highlights how pre-testing has led to more effective ads, focusing on emotional response. ➡️ bit.ly/3QCDNZ4 #marketingeffectiveness #measuringeffectiveness

Here's how to use AdRoll to drive website traffic, boost brand awareness, optimize ad performance, and increase conversions (plus a "Trump marketing" nugget)👇 https://lnkd.in/gcEyxgSv

If you’re considering running paid ads in the near future - you need to read this. Too many businesses jump into ads before they’re ready. & it usually ends the same way… 🔥 💷 When onboarding ad clients, we start by getting a birds-eye view of the entire business. This covers: marketing, sales, systems, team, and customers. If you (or your marketing agency) don't nail these things, you'll burn through your ad spend: → Know exactly who your ideal customer is. → Set aside a good monthly budget for ad spend. → Have a service with clear demand and proof of concept. → Build strong brand positioning across your digital presence. → Implement a solid sales process with capacity for new customers. Each of these will have an impact on both the ads themselves and your conversion rates. If you’re lacking in 2 or more of the above, you’re not ready to run ads. Get your foundations right first. #paidadsstrategy #paidadscampaign #marketing